Swarm (app)
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Foursquare Swarm is a
mobile app A mobile application or app is a computer program or software application designed to run on a mobile device such as a phone, tablet, or watch. Mobile applications often stand in contrast to desktop applications which are designed to run on d ...
that allows users to share their locations with their friends and create a record of their experiences in a personal
lifelog A lifelog is a personal record of one's daily life in a varying amount of detail, for a variety of purposes. The record contains a comprehensive dataset of a human's activities. The data could be used to increase knowledge about how people liv ...
. Swarm launched for
iOS iOS (formerly iPhone OS) is a mobile operating system created and developed by Apple Inc. exclusively for its hardware. It is the operating system that powers many of the company's mobile devices, including the iPhone; the term also includes ...
and Android devices on May 15, 2014. A spin-off from and companion app to
Foursquare City Guide Foursquare City Guide, commonly known as Foursquare, is a local search-and-discovery mobile app developed by Foursquare Labs Inc. The app provides personalized recommendations of places to go near a user's current location based on users' previ ...
, Swarm allows users to
check-in Check-in is the process whereby people announce their arrival at an office, hotel, airport, hospital, seaport or event. Office check-in Many offices have a reception or front office area near the entrance to greet or assist visitors arriving to a ...
to a given location, and see who is nearby. These check-ins are chronologically listed to create a personal lifelog for each user, which serves as a digital library for all the places they have been, in a searchable database that can be revisited and shared. Location and check-in data collected in Swarm are used to improve a user's recommendations in Foursquare City Guide. Splitting check-ins and general location sharing in to the separate Swarm app was designed to let the main Foursquare app focus on exploring and discovering information on locations, in a
Yelp Yelp Inc. is an American company that develops the Yelp.com website and the Yelp mobile app, which publish crowd-sourced reviews about businesses. It also operates Yelp Guest Manager, a table reservation service. It is headquartered in San Fra ...
-like fashion. Swarm supports checking in with photos or stickers attached to it, and allows broadcasting of check-ins to other social networks including
Facebook Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin M ...
and
Twitter Twitter is an online social media and social networking service owned and operated by American company Twitter, Inc., on which users post and interact with 280-character-long messages known as "tweets". Registered users can post, like, and ...
. Swarm features include a shareable interactive personalized map, and unique stats like total lifetime check-ins, number of unique categories visited, and data on streaks and Foursquare 'mayorships' (a feature of the platforms gamification elements).


Features

Swarm 5.0, released on iOS August 8, 2017 and on Android August 16, 2017, was the most significant update to the app’s core functionality since launching in 2014, focusing more on lifelogging. Major features include check-ins, messaging, stickers, challenges, 'mayorships', history search, and merchandise.


Reception

CNET described the app as a "bold move", and praised it for removing some of the "clutter" of Foursquare and focusing on letting the user "quickly see where your friends are and make plans". The redesign was unpopular with some existing Foursquare users, who complained about its lack of gamification elements, and the need to download two apps for what used to be contained in a single Foursquare app.


References


External links

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What is Swarm?
Foursquare Help Center {{Online social networking IOS software Android (operating system) software 2014 software Windows Phone software Geosocial networking