Subaru Pleo
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The Subaru Pleo is a kei car made by the Japanese automaker Subaru since 1998. The Pleo is taller than conventional kei car hatchbacks, but shorter than the definitive
microvan A microvan is a van or minivan which is within the Japanese kei car classification or similar, and is smaller than a mini MPV. In China, these vehicles are nicknamed ''mian bao che'' ("bread-loaf vehicle") because of their shape.
, the Suzuki Wagon R, and is available with a variety of 658 cc I4 engines: SOHC,
DOHC An overhead camshaft (OHC) engine is a piston engine where the camshaft is located in the cylinder head above the combustion chamber. This contrasts with earlier overhead valve engines (OHV), where the camshaft is located below the combustion cha ...
, and supercharged in two different trim levels. It competes with the
Honda Life The Honda Life is an automobile nameplate that was used on various kei car/city cars produced by Honda: passenger cars, microvans, and kei trucks. The first series of the nameplate was built between 1971 and 1974, with the nameplate revived in 1 ...
,
Daihatsu Move , commonly known as Daihatsu, is a Japanese automobile manufacturer and one of the oldest surviving Japanese internal combustion engine manufacturers. The company's headquarters are located in Ikeda, Osaka Prefecture. Historically, Daihatsu was ...
, and the Mitsubishi Toppo in the tall wagon segment of ''kei'' cars in Japan. The name ''"
pleo PLEO is an animatronic pet dinosaur toy manufactured by Innvo Labs, a company located in Hong Kong and Nevada. The toy has the appearance and (imagined) behavior of a week-old baby ''Camarasaurus'' dinosaur. It was designed by Caleb Chung, the ...
"'' is
Latin Latin (, or , ) is a classical language belonging to the Italic branch of the Indo-European languages. Latin was originally a dialect spoken in the lower Tiber area (then known as Latium) around present-day Rome, but through the power of the ...
meaning "to fill" or "to fulfill."


First generation – RA1/RA2/RV1/RV2 (1998-2009)

The first-generation Pleo first went on sale in Japan on October 9, 1998, replacing the Vivio (a conventional kei car hatchback), when Japanese regulations dictated a size change in the kei car
tax A tax is a compulsory financial charge or some other type of levy imposed on a taxpayer (an individual or legal entity) by a governmental organization in order to fund government spending and various public expenditures (regional, local, or n ...
bracket, and every kei car model from every make was redesigned as a result. The car was available with three variations of the EN07 engine; a naturally aspirated one with , a sporty supercharged one with , and also a "mildcharged" version which aimed for power characteristics similar to those of a one-liter car. The mildcharged version has a supercharger (with lower boost pressure) and . The original
television advertisement A television advertisement (also called a television commercial, TV commercial, commercial, spot, television spot, TV spot, advert, television advert, TV advert, television ad, TV ad or simply an ad) is a span of television programming produce ...
for the Pleo broadcast nationally across Japan throughout the fourth quarter of 1998 featured a hip hop remix for the
aria In music, an aria ( Italian: ; plural: ''arie'' , or ''arias'' in common usage, diminutive form arietta , plural ariette, or in English simply air) is a self-contained piece for one voice, with or without instrumental or orchestral accompa ...
''
Un bel dì vedremo The United Nations (UN) is an intergovernmental organization whose stated purposes are to maintain international peace and security, develop friendly relations among nations, achieve international cooperation, and be a centre for harmonizi ...
'' from the
opera Opera is a form of theatre in which music is a fundamental component and dramatic roles are taken by singers. Such a "work" (the literal translation of the Italian word "opera") is typically a collaboration between a composer and a libr ...
'' Madama Butterfly'' by
Italian Italian(s) may refer to: * Anything of, from, or related to the people of Italy over the centuries ** Italians, an ethnic group or simply a citizen of the Italian Republic or Italian Kingdom ** Italian language, a Romance language *** Regional Ita ...
composer
Giacomo Puccini Giacomo Puccini ( Lucca, 22 December 1858Bruxelles, 29 November 1924) was an Italian composer known primarily for his operas. Regarded as the greatest and most successful proponent of Italian opera after Verdi, he was descended from a long ...
as its background music. The Vivio continued to be sold alongside the Pleo until the Vivio was discontinued on October 31. In June 1999, Subaru launched a retro-styled and better equipped edition of the Pleo, called the Nesta. This has a whole new front design, including new fenders, to accommodate a chromed grille and (twin) round headlights. It featured the entire engine range of the Pleo. In October, a sporty edition was launched, called the LS. At the 1999
Tokyo Motor Show The is a biennial auto show held in October–November at the Tokyo Big Sight, Tokyo, Japan for cars, motorcycles and commercial vehicles. Hosted by the Japan Automobile Manufacturers Association (JAMA), it is a recognized international show ...
, an LPG-powered prototype with a modernized version of the Nesta's front end was shown, with the name "Pleo Nicot," (stylized as NiCOT) although it was not to enter production for another year. In December, an Le edition was launched. In May 2000, Subaru launched a G Edition of the Pleo Nesta. In October, the first facelifted edition was launched. In December, the cheery-looking model called the Pleo Nicot was finally launched. Using single round headlights and a small smile-shaped grille, it used the Nesta's model-specific front fenders in a more modern way. The only engine option was the (gasoline-powered) mildcharged version. In May 2001, a more upgraded sporty version of the Pleo was launched, called the RS. This model is sometimes called the RM. In October, a second facelifted edition was launched. In January 2002, the L Plus Package and F Special editions were both launched. In May, three four-wheel drive editions, the RS Limited II, the LS Limited and the F Limited, were launched to commemorate Subaru 4WD's fortieth anniversary. In October, a third facelifted edition was launched. In May 2003, four editions of the Pleo, the FS Limited, the FS Special, the L Special and the Nesta GS Special, were launched. In June, the RS Limited and LS Limited were both facelifted. Meanwhile, a new edition of the Pleo, the L Special Color Selection, was launched. The R2, was introduced on December 8. After 2003, the Pleo was sold alongside the R2. As of January 2004, the supercharged engines were no longer available, leaving only the naturally aspirated version as the Pleo was repositioned beneath Subaru's newer kei class offerings. The mildcharged option returned twelve months later, only to disappear definitely in June 2006, after the Stella's introduction. In June 2007, the F model was discontinued. The discontinuation left the Van A model as the only trim level. In December 2009, the Pleo was discontinued. File:1st generation Subaru Pleo rear.jpg, Rear view File:Subaru Pleo Nesta 001.JPG, The retro-styled Pleo Nesta File:Subaru Pleo Nicot 001.JPG, The Pleo Nicot File:Subaru PLEO RM (RA1) front.JPG, The sporting Pleo RM


Second generation - L275F/L285F/L275B/L285B (2010-2018)

The second-generation Pleo first went on sale in Japan on April 20, 2010. Due to Subaru's corporate investment by
Toyota is a Japanese multinational automotive manufacturer headquartered in Toyota City, Aichi, Japan. It was founded by Kiichiro Toyoda and incorporated on . Toyota is one of the largest automobile manufacturers in the world, producing about 10 ...
, this second generation is manufactured by
Daihatsu , commonly known as Daihatsu, is a Japanese automobile manufacturer and one of the oldest surviving Japanese internal combustion engine manufacturers. The company's headquarters are located in Ikeda, Osaka Prefecture. Historically, Daihatsu was ...
instead of Subaru, and is a rebadged Daihatsu Mira.


References

{{Subaru
Pleo PLEO is an animatronic pet dinosaur toy manufactured by Innvo Labs, a company located in Hong Kong and Nevada. The toy has the appearance and (imagined) behavior of a week-old baby ''Camarasaurus'' dinosaur. It was designed by Caleb Chung, the ...
Hatchbacks Kei cars Microvans Front-wheel-drive vehicles Cars introduced in 1998 Vehicles with CVT transmission 2000s cars 2010s cars