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Sidewalk Labs is an urban planning and infrastructure subsidiary of
Google Google LLC () is an American multinational technology company focusing on search engine technology, online advertising, cloud computing, computer software, quantum computing, e-commerce, artificial intelligence, and consumer electronics. ...
. Its stated goal is to improve urban infrastructure through technological solutions, and tackle issues such as cost of living, efficient transportation and
energy usage Energy consumption is the amount of energy used. Biology In the body, energy consumption is part of energy homeostasis. It derived from food energy. Energy consumption in the body is a product of the basal metabolic rate and the physical activity ...
. The company was headed by
Daniel L. Doctoroff Daniel Louis Doctoroff (born July 11, 1958) is an American businessman and former government official. He is the chief executive officer of Sidewalk Labs, a startup company developing technology focused on city life. Previously, he was the CEO an ...
, former
Deputy Mayor of New York City The mayor of New York City, officially Mayor of the City of New York, is head of the executive branch of the government of New York City and the chief executive of New York City. The mayor's office administers all city services, public property ...
for
economic development In the economics study of the public sector, economic and social development is the process by which the economic well-being and quality of life of a nation, region, local community, or an individual are improved according to targeted goals and o ...
and former chief executive of
Bloomberg L.P. Bloomberg L.P. is a privately held financial, software, data, and media company headquartered in Midtown Manhattan, New York City. It was co-founded by Michael Bloomberg in 1981, with Thomas Secunda, Duncan MacMillan (Bloomberg), Duncan MacMi ...
until 2021. Other notable employees include
Craig Nevill-Manning Craig Graham Nevill-Manning (né Nevill) is a New Zealand computer scientist who founded Google's first remote engineering center, located in midtown Manhattan, where he was an Engineering Director. He also created Froogle (now Google Shopping), ...
, co-founder of Google's New York office and inventor of Froogle, and
Rohit Aggarwala Rohit T. "Rit" Aggarwala is an American environmental policy adviser, transportation planner, historian, and civil servant who is New York City’s Chief Climate Officer as well as the Commissioner of the New York City Department of Environmental ...
, who served as chief policy officer of the company and is now Commissioner of
New York City Department of Environmental Protection The New York City Department of Environmental Protection (DEP) is the department of the government of New York City that manages the city's water supply and works to reduce air, noise, and hazardous materials pollution. Under a 1.3 billion do ...
. It was originally part of
Alphabet Inc. Alphabet Inc. is an American multinational technology conglomerate holding company headquartered in Mountain View, California. It was created through a restructuring of Google on October 2, 2015, and became the parent company of Google and sev ...
, Google's parent company, before being absorbed into Google in 2021 following Doctoroff's departure from the company due to a suspected
ALS Amyotrophic lateral sclerosis (ALS), also known as motor neuron disease (MND) or Lou Gehrig's disease, is a neurodegenerative disease that results in the progressive loss of motor neurons that control voluntary muscles. ALS is the most com ...
diagnosis.


Projects


Sidewalk Toronto

In April 2016, ''The Information'' reported that Sidewalk intended to create a new city in the United States to test design ideas prior to real world implementation. Sidewalk did not confirm that report, but has said it had engaged in thought experiments about what it could be like to develop a community "from the internet up." In October 2017, Sidewalk Labs announced plans to develop
Quayside The Quayside is an area along the banks (quay) of the River Tyne in Newcastle upon Tyne (the north bank) and Gateshead (south bank) in Tyne and Wear, North East England, United Kingdom. History The area was once an industrial area and busy com ...
, a neighborhood in
Toronto Toronto ( ; or ) is the capital city of the Canadian province of Ontario. With a recorded population of 2,794,356 in 2021, it is the most populous city in Canada and the fourth most populous city in North America. The city is the ancho ...
,
Ontario Ontario ( ; ) is one of the thirteen provinces and territories of Canada.Ontario is located in the geographic eastern half of Canada, but it has historically and politically been considered to be part of Central Canada. Located in Central Ca ...
, Canada, in response to a competition organized by
Waterfront Toronto Waterfront Toronto (incorporated as the Toronto Waterfront Revitalization Corporation) is an organization that oversees revitalization projects along the Toronto waterfront. Established in 2001 as a public–public partnership between the City ...
. Branded as Sidewalk Toronto, the project aims to become "a testbed for emerging technologies, materials and processes" to address issues such as sustainability, accessibility, inclusiveness and prosperity in urban communities. The initiative is also envisioned to be scaled up across Toronto's
Port Lands The Port Lands (also known as Portlands) of Toronto, Ontario, Canada are an industrial and recreational neighbourhood located about 5 kilometres south-east of downtown, located on the former Don River delta and most of Ashbridge's Bay. Approxi ...
, an area that is one of the largest areas of underdeveloped urban land in North America. The project progressed slowly with ongoing consultation from the public. In 2018, the company opened a new Toronto office and began holding weekend open houses in which visitors from the public contributed their ideas to the development of the Sidewalk Toronto project. In 2019, Sidewalk Labs said it had consulted thousands of Torontonians for its development plans. However, representatives of Waterfront Toronto's Digital Strategy Advisory Panel (DSAP) said that Sidewalk Labs's projects contained too much "tech for tech's sake." In May 2020, the project was abandoned due to the economic uncertainty posed by the
COVID-19 pandemic The COVID-19 pandemic, also known as the coronavirus pandemic, is an ongoing global pandemic of coronavirus disease 2019 (COVID-19) caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). The novel virus was first identif ...
.


Development Advisory Services

Sidewalk Labs offers advisory services for real estate developers to use technology to meet environmental, affordability, and equity goals. Sidewalk Labs has advised on the following four projects: * Mana Wynwood — a 23.5–acre project in
Miami Miami ( ), officially the City of Miami, known as "the 305", "The Magic City", and "Gateway to the Americas", is a East Coast of the United States, coastal metropolis and the County seat, county seat of Miami-Dade County, Florida, Miami-Dade C ...
that will serve as a trade center between
Latin America Latin America or * french: Amérique Latine, link=no * ht, Amerik Latin, link=no * pt, América Latina, link=no, name=a, sometimes referred to as LatAm is a large cultural region in the Americas where Romance languages — languages derived f ...
and
China China, officially the People's Republic of China (PRC), is a country in East Asia. It is the world's most populous country, with a population exceeding 1.4 billion, slightly ahead of India. China spans the equivalent of five time zones and ...
and an arts and entertainment center * Downtown
Summerlin Summerlin is a master-planned community in the Las Vegas Valley of Southern Nevada. It lies at the edge of the Spring Mountains and Red Rock Canyon to the west; it is partly within the official city limits of Las Vegas and partly within uninco ...
— a 300–acre mixed-use development with minimalized parking in
Las Vegas Las Vegas (; Spanish for "The Meadows"), often known simply as Vegas, is the 25th-most populous city in the United States, the most populous city in the state of Nevada, and the county seat of Clark County. The city anchors the Las Vegas ...
* The Power Station — a 29–acre mixed-use residential community on the waterfront in
San Francisco San Francisco (; Spanish language, Spanish for "Francis of Assisi, Saint Francis"), officially the City and County of San Francisco, is the commercial, financial, and cultural center of Northern California. The city proper is the List of Ca ...
at the site of a former electrical plant * Vancouver Innovation Center — conversion of a 180–acre industrial manufacturing site into a mixed-use residential and commercial community in the Portland/Vancouver area


Traffic flow in the United States

In early 2016, Sidewalk Labs began working with ten cities which participated in the
U.S. Department of Transportation The United States Department of Transportation (USDOT or DOT) is one of the executive departments of the U.S. federal government. It is headed by the secretary of transportation, who reports directly to the President of the United States and ...
's "Smart Cities Challenge" to help cities better understand daily street activity through the use of real-time data. The Challenge attracted dozens of medium-sized cities across the US to compete for $40 million in federal funding along with an additional $10 million from the
Paul G. Allen Paul Gardner Allen (January 21, 1953 – October 15, 2018) was an American business magnate, computer programmer, researcher, investor, and philanthropist. He co-founded Microsoft Corporation with childhood friend Bill Gates in 1975, which h ...
Family Foundation to assess road data gathered from smartphones to analyze congestion and other traffic conditions, and develop a transportation coordination platform to improve the efficiency of road, parking, and transit use. The winner,
Columbus, Ohio Columbus () is the state capital and the most populous city in the U.S. state of Ohio. With a 2020 census population of 905,748, it is the 14th-most populous city in the U.S., the second-most populous city in the Midwest, after Chicago, and t ...
, was announced in June 2016.


Products

* Mesa, launched in September 2020, is a tool to help commercial buildings use energy more efficiently. * Delve, launched in October 2020, is a tool to help developers, architects and urban designers discover optimal design choices for neighborhood projects. * Pebble, launched in May 2021, is a tool to help manage parking in cities.


Investments and portfolio companies

Sidewalk Labs invests in and incubates companies which develop tools that can support Sidewalk Labs initiatives and scale to cities around the world.


Intersection and Link

In June 2015, Sidewalk Labs led a group of investors in the acquisition of
Control Group In the design of experiments, hypotheses are applied to experimental units in a treatment group. In comparative experiments, members of a control group receive a standard treatment, a placebo, or no treatment at all. There may be more than one tr ...
and Titan forming a new company called Intersection. Intersection works in cities and public spaces to offer internet connectivity, information, and content.


Cityblock

Cityblock Health was spun-out of Sidewalk Labs in 2017. Its goal is to improve health care for low-income people with difficult medical needs. It employs over 500 people and has patients in three US states and Washington, DC.


Coord

In 2018, Sidewalk Labs introduced a spin-off Coord, a company focused on providing RESTful APIs for accessing information like routing, bike share details, toll information, and curbside details. In October 2018, Coord raised an additional $5 million to continue building products.


Replica

Replica is an AI-powered data platform which helps cities make operational or infrastructural changes in response to changes in population behaviors. It began as a project at Sidewalk Labs in 2017 and was spun out as an independent company in 2019.


Sidewalk Infrastructure Partners (SIP)

Sidewalk Infrastructure Partners (SIP) was spun-off from Sidewalk Labs in 2019 to develop technologies that modernize infrastructure such as recycling, waste disposal and transportation in communities throughout the United States.


Ori

Sidewalk Labs invested in Boston-based robotic home interior design company Ori in 2019.


Nico

The Neighborhood Investment Company (Nico) allows local residents to make small, long-term real estate investments in their own neighborhoods. Sidewalk Labs invested in Nico at the end of 2019.


VoltServer

In late 2019, Sidewalk Labs invested in VoltServer, which strives to "make electricity safe" and overlays data on electricity distribution.


''The Yellow Book''

Sidewalk Labs provides a
coffee table book A coffee table book, also known as a cocktail table book, is an oversized, usually hard-covered book whose purpose is for display on a table intended for use in an area in which one entertains guests and from which it can serve to inspire convers ...
to employees known as ''The Yellow Book'', which contains aspirational designs of a futurist city run on its technology. In the book, the company proposes expanding its scope to include the power to levy
taxes A tax is a compulsory financial charge or some other type of levy imposed on a taxpayer (an individual or legal entity) by a governmental organization in order to fund government spending and various public expenditures (regional, local, or ...
, control
public services A public service is any Service (economics), service intended to address specific needs pertaining to the aggregate members of a community. Public services are available to people within a government jurisdiction as provided directly through pub ...
such as schools, roads, and public transportation, collect data on the current and past locations of all members of the community, and to help redesign the local criminal justice system. The book also describes a social credit system to reward "good behavior", a system which has been compared by some to the one used in China. Sidewalk's proposed system also included rewards for sharing personal data. The book also includes the potential real estate profitability of such investments, containing theoretical proposals for communities in
Detroit Detroit ( , ; , ) is the largest city in the U.S. state of Michigan. It is also the largest U.S. city on the United States–Canada border, and the seat of government of Wayne County. The City of Detroit had a population of 639,111 at th ...
,
Denver Denver () is a consolidated city and county, the capital, and most populous city of the U.S. state of Colorado. Its population was 715,522 at the 2020 census, a 19.22% increase since 2010. It is the 19th-most populous city in the Unit ...
, and
Alameda, California Alameda ( ; ; Spanish for "Avenue (landscape), tree-lined path") is a city in Alameda County, California, located in the East Bay (San Francisco Bay Area), East Bay region of the Bay Area. The city is primarily located on Alameda (island), Alam ...
. The company has described this book as a "wide-ranging brainstorming process", and stated that most of its ideas were never considered for the Toronto project.


References


External links

* {{Google LLC Companies based in New York City Companies based in Manhattan Google