Shaw Wallace & Company Limited, abbreviated to SWC, is an Indian liquor manufacturer headquartered in the Wallace House in

Kolkata, West Bengal Kolkata (, or , ; also known as Calcutta , the official name until 2001) is the capital of the Indian state of West Bengal, on the eastern bank of the Hooghly River west of the border with Bangladesh. It is the primary business, commer ...

. It was established in 1886 by Robert Gordon Shaw and Charles William Wallace.Get In Touch
" Shaw Wallace. Retrieved on 2 November 2011. " Please Send us your Feedback on : Shaw Wallace & Company Ltd. Wallace House 4 ,Bankshall Street Kolkata-700001" It was involved in the production and sales of

Indian Made Foreign Liquor Indian-made foreign liquor (IMFL) is the official term used by governments, businesses and media in India to refer to all types of liquor manufactured in the country other than indigenous alcoholic beverages such as feni, toddy, arrack and others ...

(IMFL). The two biggest brands of SWC were

Royal Challenge Royal Challenge, commonly referred to by the abbreviation RC, is a brand of Indian whisky, manufactured by United Spirits Ltd (USL), a Diageo Group company. It was launched in the early 1980s. According to Binod K. Maitin, a United Breweries te ...

whisky and Director's Special whisky. In mid-2005, SWC's spirits business was acquired by the

United Breweries Group United Breweries Holdings Limited (UBHL), also called UB Group, is an Indian conglomerate headquartered in UB City, Bangalore, Karnataka. Its core business includes beverages and investments in various sectors. The company markets beer un ...

(UB Group) and its breweries and beer business was acquired by

SABMiller SABMiller plc was a South African multinational brewing and beverage company headquartered in Woking, England on the outskirts of London until 10 October 2016 when it was acquired by Anheuser-Busch InBev. Prior to that date, it was the world's ...

. On 1 April 2008, Shaw Wallace was merged with

United Spirits Ltd United Spirits Limited, abbreviated to USL, is an Indian alcoholic beverages company, and the world's second-largest spirits company by volume. It is a subsidiary of Diageo, and headquartered at UB Tower in Bangalore, Karnataka. USL exports its ...

, a subsidiary of the UB Group.

History

Shaw Wallace & Company Limited was established in 1886 by Robert Gordon Shaw and Charles William Wallace (1855–1916). Prior to 1999, SWC was into diversified businesses, which it shed as part of a restructuring plan. It 1999, it sold Calcutta Chemicals Ltd and Detergents India Ltd to Henkel SPIC. On 21 March 2005, UB Group increased their ownership of Shaw Wallace to 54.54%. Since Manu Chhabria had died three years earlier, the deal was approved by his widow Vidya Chhabria. SWC's breweries and beer business was acquired by

. Royal Challenge beer, which is mainly sold in the state of

Andhra Pradesh Andhra Pradesh (, abbr. AP) is a state in the south-eastern coastal region of India. It is the seventh-largest state by area covering an area of and tenth-most populous state with 49,386,799 inhabitants. It is bordered by Telangana to the ...

, is with

. During 2006–07, Shaw Wallace & Company Ltd recorded a net sales turnover of Rs 1388.5 million, (Rs 1155.2 million in 2005–06), total income of Rs 2321.5 million (Rs 2933.8 million in 2005–06), while the profit after tax was Rs 820.7 million (Rs 468.6 million in 2005–06). Director S.R. Gupte announced on 29 September 2007 that merger talks would soon get underway between United Spirits and Shaw Wallace. The merger was later approved by the Shaw Wallace board of directors.

Sega Mega Drive

In India, distribution of the

Sega Mega Drive The Sega Genesis, known as the outside North America, is a 16-bit Fourth generation of video game consoles, fourth generation home video game console developed and sold by Sega. It was Sega's third console and the successor to the Master Syst ...

was handled by Shaw Wallace Electronics, with the products being sold for .

Sega is a Japanese multinational corporation, multinational video game and entertainment company headquartered in Shinagawa, Tokyo. Its international branches, Sega of America and Sega Europe, are headquartered in Irvine, California and London, r ...

entered the partnership in the northern hemisphere in April 1994. Shaw Wallace started manufacturing consoles in India from spring 1995, because Sega wanted to circumvent an 80% import tariff.Screen digest
" Screen Digest Ltd., 1995. Retrieved from

Google Books Google Books (previously known as Google Book Search, Google Print, and by its code-name Project Ocean) is a service from Google Inc. that searches the full text of books and magazines that Google has scanned, converted to text using optical c ...

on 2 November 2011. "Sega tackles Indian market with local maker From February 1993, Sega will start manufacturing video games consoles in India with local partner Shaw Wallace. Move will circumvent 80 per cent import tariff on games units which currently .. The distribution of Sega products was acquired by Maze Marketing (now Mitashi Edutainment) in 1995.

References

External links

Shaw Wallace

{{United Spirits Manufacturing companies based in Kolkata Food and drink companies established in 1886 Distilleries in India Indian companies established in 1886 United Breweries Group Companies listed on the National Stock Exchange of India Companies listed on the Bombay Stock Exchange