Seabrook Potato Crisps
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Seabrook Crisps (often shortened to Seabrook's) is a UK brand of
crisps A potato chip (North American English; often just chip) or crisp (British and Irish English) is a thin slice of potato that has been either deep frying, deep fried, baking, baked, or air frying, air fried until crunchy. They are commonly serve ...
produced in Bradford,
England England is a country that is part of the United Kingdom. It shares land borders with Wales to its west and Scotland to its north. The Irish Sea lies northwest and the Celtic Sea to the southwest. It is separated from continental Europe b ...
, by Seabrook Crisps Ltd.


History

The company was founded in 1945 by Charles Brook, and the name supposedly arose because of an error in a photo-processing shop; instead of writing "C. Brook" on a film, a clerk wrote "Seabrook". Original production was in Allerton, but in 1979-80 a larger factory opened in the Princeville area of Bradford; production continued at the Allerton factory until 2004. Seabrook's crisps are distributed widely in the north of England, and increasingly in the south, and are also sold through mail order. Most of the potatoes used by the company are grown within 50 miles of the Bradford headquarters, Seabrook House. The crisps, sold in a variety of pack sizes, are salted with sea salt and are produced in a range of new and traditional flavours. The brand is best known for its bold flavours. In 2017, Seabrook Crisps employed about 150 people, and was 75% owned by LDC (Lloyds Development Capital) and 25% by the management team: Jonathan Shuttleworth (CEO), Daniel Woodwards (COO), Jon Wood (commercial director) and Paul Monk (chairman). The company turnover in 2017 was approximately £28 million per annum. In October 2018, Seabrook Crisps was acquired by the UK subsidiary of Japanese snack company
Calbee is a major Japanese snack food maker. It was founded on 30 April 1949, and its headquarters are located in the Marunouchi Trust Tower Main in Marunouchi, Chiyoda, Tokyo. It launched operations at a new plant in the United States for making its ...
.


References


External links


Official web siteEntry on the BBC's h2g2 website
British snack foods Brand name potato chips and crisps Yorkshire cuisine {{UK-company-stub