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SBOBET.com is an online
bookmaker A bookmaker, bookie, or turf accountant is an organization or a person that accepts and pays off bets on sporting and other events at agreed-upon odds. History The first bookmaker, Ogden, stood at Newmarket in 1795. Range of events Bookm ...
. The website has operations in Asia licensed by the
Philippines The Philippines (; fil, Pilipinas, links=no), officially the Republic of the Philippines ( fil, Republika ng Pilipinas, links=no), * bik, Republika kan Filipinas * ceb, Republika sa Pilipinas * cbk, República de Filipinas * hil, Republ ...
and operations in Europe licensed by the
Isle of Man ) , anthem = "O Land of Our Birth" , image = Isle of Man by Sentinel-2.jpg , image_map = Europe-Isle_of_Man.svg , mapsize = , map_alt = Location of the Isle of Man in Europe , map_caption = Location of the Isle of Man (green) in Europe ...
to operate as an international sports bookmaker. The company offers
online gambling Online gambling is any kind of gambling conducted on the internet. This includes virtual poker, casinos and sports betting. The first online gambling venue opened to the general public was ticketing for the Liechtenstein International Lottery i ...
on all major sports, online games, racing (
parimutuel betting Parimutuel betting or pool betting is a betting system in which all bets of a particular type are placed together in a pool; taxes and the "house-take" or "vigorish" are deducted, and payoff odds are calculated by sharing the pool among all winnin ...
),
financial betting Financial betting refers to the wagering on the price development of a financial instrument at some later date relative to the current price or level of the instrument, against odds offered by a bookmaker. Maximum potential pay-off of the wager i ...
and poker in multiple languages. In February 2009, the Isle of Man-based operations of SBOBET became the first operator licensed in Isle of Man to be granted approval to launch a live dealer casino from the island. In October 2014, SBOBET launched in the financial betting sector in partnership with TRADOLOGIC. The financial binary products were launched under both Isle of Man OGRA licence and Philippines CEZA-First Cagayan licence.


Sponsorship

SBOBET have been the sponsors for various football teams like English teams
West Ham United West Ham United Football Club is an English professional football club that plays its home matches in Stratford, East London. The club competes in the Premier League, the top tier of English football. The club plays at the London Stadium, hav ...
and
Leeds United Leeds United Football Club is a professional football club based in Leeds, West Yorkshire in England. The club competes in the Premier League, the highest level of England's football league system, and plays its home matches at Elland Road ...
, Irish teams Wexford Youth,
Dundalk Dundalk ( ; ga, Dún Dealgan ), meaning "the fort of Dealgan", is the county town (the administrative centre) of County Louth, Ireland. The town is on the Castletown River, which flows into Dundalk Bay on the east coast of Ireland. It is h ...
and St Patrick's Athletic, Welsh team Cardiff City, Indonesian team Persikabo 1973, and Indian team ATK Mohun Bagan, using the alias of ''SBOTOP.net''. Due to concerns raised by representatives of the Premier League about exposing youth to gambling, SBOBET replaced their logo on all Cardiff City youth academy team shirts with that of the Ty Hafan Children's Hospice. Celton Manx, operator of SBOBET's European subsidiary, was the official Asian betting partner of
Swansea City A.F.C. Swansea City Association Football Club (; cy, Clwb Pêl-droed Cymdeithas Dinas Abertawe) is a professional football club based in Swansea, Wales that plays in the Championship, the second tier of English football. Swansea have played their ho ...
, West Ham United F.C.,
Southampton F.C. Southampton Football Club () is an English professional football club based in Southampton, Hampshire, which competes in the . Their home ground since 2001 has been St Mary's Stadium, before which they were based at The Dell. The club play i ...
, Hull City A.F.C. and
Norwich City F.C. Norwich City Football Club (also known as The Canaries or The Yellows) is an English professional football club based in Norwich, Norfolk. The club competes in the EFL Championship following their relegation from the Premier League in the ...
for the 2013–14 season. SBOBET were the title sponsors for the first Soccerex Asian Forum held in Singapore.


Awards

At the annual EGR Awards organized by eGaming Review Magazine, SBOBET was awarded the "Asian Operator of the Year" award for year 2009 and 2010. SBOBET ranks 11th on the list of Power 50 companies in eGaming Review's 2011 ranking of the 50 most influential operators.


Controversy

In October 2008, SBOBET was asked to turn over any evidence they might have on the possible match fixing scandal in
The Football Association The Football Association (also known as The FA) is the governing body of association football in England and the Crown Dependencies of Jersey, Guernsey and the Isle of Man. Formed in 1863, it is the oldest football association in the world a ...
(FA) championship between
Norwich City Norwich City Football Club (also known as The Canaries or The Yellows) is an English professional football club based in Norwich, Norfolk. The club competes in the EFL Championship following their relegation from the Premier League in the 20 ...
and
Derby County Derby County Football Club () is a professional association football club based in Derby, Derbyshire, England. In 2022, it was announced that DCFC was acquired by Clowes Developments (UK) Ltd, a Derbyshire-based property group. Founded in 188 ...
. SBOBET denied the FA's request, deeming it was "excessive" and would be a breach of customer privacy Derby County won the game 2–1. In the end, the FA found no evidence that match fixing had taken place. On 24 September 2009, two Bulgarian news agencies Novinite.com and 24 Chasa Daily published articles that wrongly suggested that SBOBET was responsible for fixing the football match between Levski and
CSKA Sofia CSKA Sofia ( bg, ЦСКА София) is a Bulgarian professional association football club based in Sofia and currently competing in the country's premier football competition, the First League. ''CSKA'' is an abbreviation for ''Central Sport ...
. The two agencies subsequently published correction articles, stating that SBOBET was not involved in any match-fixing scams, and apologized to SBOBET for publishing the untrue information. In October 2009, representatives of the Premier League criticised SBOBET for offering live betting on academy football games, maintaining that children and youth activities should not be exposed by international gambling organisations. The bookmaker subsequently suspended betting on academy games and expressed its intention to seek clarification from the Premier League and the
Professional Footballers' Association The Professional Footballers' Association (PFA) is the trade union for professional association footballers in England and Wales. Founded in 1907, it is the world's oldest professional sport trade union, and has over 5,000 members. The aims of ...
about which football markets it should be allowed to offer. In October 2014, Singapore Parliament passed the Remote Gambling Bill to ban the entire spectrum of remote gambling, including internet, telephone, interactive television, radio and any other communication technology. The bill will be effective to individual gamblers, facilitators, runners and operators. Although the new law will come into operation from 2 February 2015, SBOBET states that it has a policy not to take bets from countries where making or accepting bets is illegal but the overwhelming majority of its customers come from mainland China where betting is illegal and betting customers often face arrest. New accounts from Singapore
IP address An Internet Protocol address (IP address) is a numerical label such as that is connected to a computer network that uses the Internet Protocol for communication.. Updated by . An IP address serves two main functions: network interface ident ...
are not accepted and there is no Singapore in the drop-down list in the sign-up page, though these can be easily by-passed through the use of a VPN. All accounts will be closed from 1 February 2015, which will comply with the new law. With effect from 12 February 2015, access to the SBOBET is blocked.


Notes

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External links


Official website
Online gambling companies of the Isle of Man Online gambling companies of the Philippines