Rocket Dog is an American private company that designs and manufactures women's shoes based in

Hayward, California Hayward () is a city located in Alameda County, California in the East Bay subregion of the San Francisco Bay Area. With a population of 162,954 as of 2020, Hayward is the sixth largest city in the Bay Area and the third largest in Alameda Coun ...

. They were founded in 1997 in

Southern California Southern California (commonly shortened to SoCal) is a geographic and Cultural area, cultural region that generally comprises the southern portion of the U.S. state of California. It includes the Los Angeles metropolitan area, the second most po ...

, and were named after one of the two founders' pet dog, who enjoyed running on the beach. Their initial product lines emphasized beach and

casual wear Casual wear (or casual attire or clothing) is a Western dress code that is relaxed, occasional, spontaneous and suited for everyday use. Casual wear became popular in the Western world following the counterculture of the 1960s. When emphasisi ...

, and now includes a full range of women's shoe styles. Their shoes are sold in Europe and Israel as well as the US. They expanded their UK business in 2012, starting from a base of about 120 retailers there.

References

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External links

Rocket Dog US website
American companies established in 1997 Clothing companies established in 1997 Shoe companies of the United States Companies based in Hayward, California 1997 establishments in California