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Robert Perloff (February 3, 1921 – April 15, 2013) was an American psychology and business administration professor emeritus, who taught at Purdue University
Purdue University
and the University of Pittsburgh. He was a former president of both the Association for Consumer Research and the American Psychological Association.

Contents

1 Life and work 2 Selected publications 3 References 4 External links

Life and work[edit] Born and raised in Philadelphia, Perloff was drafted into the United States Army and fought in the Philippines
Philippines
during World War II. Upon his return, Perloff graduated from Temple University
Temple University
in 1949, and his Ph.D. in psychology from Ohio State University. Following postdoctoral work, he taught industrial and consumer psychology at Purdue University. Much of his career was spent as professor of Business and Psychology
Psychology
at University of Pittsburgh. He was President of the Association for Consumer Research and the American Psychological Association
American Psychological Association
(APA). In his 1985 APA presidential address, "Self-Interest and Personal Responsibility Redux", he praised self-interest. It was printed in American Psychologist (vol. 42, 1987) and the journal called it "one of 50 classic articles published in the journal's previous 50 years."[1] In 1995, Perloff and 51 others signed "Mainstream Science on Intelligence",[2] a statement written by Linda Gottfredson and published in the Wall Street Journal, which addressed the controversy about intelligence research that followed the publication of the 1994 book The Bell Curve. Also in 1995, Perloff was named to an American Psychological Association task force that reviewed controversial issues in response to the claims made during the Bell Curve controversy, producing a report titled "Intelligence: Knowns and Unknowns."[3] At the APA's 2001 Annual Convention, Dr. Perloff condemned what he considered the APA's one-sided political activism. "The APA is too politically correct...and too obeisant to special interests"[4] In 2004, Perloff was the keynote speaker at the National Association for Research & Therapy of Homosexuality's Annual Conference. In support of the mission statement of NARTH, he concluded, "The individual's right for self-determination of sexuality -- or sexual autonomy -- is, I am happy to see, inherent in NARTH's position statement: ' NARTH respects each client's dignity, autonomy, and free agency...every individual has the right to claim a gay identity, or to develop their heterosexual potential. The right to seek therapy to change one's sexual adaptation is considered self-evident and inalienable.' I subscribe fully to the aforementioned NARTH position statement."[5] Perloff was the 2008 recipient of NARTH's President's Award.[6] Perloff died of heart failure on April 15, 2013, at UPMC Magee Women's Hospital.[7] Selected publications[edit]

Datta L-E, Perloff R. Improving Evaluations. 1979: SAGE Focus Editions. ISBN 0-8039-1240-4.

References[edit]

^ Psychologists Defying the Crowd: Stories of Those Who Battled the Establishment and Won" (APA, 2003), edited by APA President Robert J. Sternberg, PhD. ^ Gottfredson, Linda (December 13, 1994). Mainstream Science on Intelligence. Wall Street Journal, p. A18. ^ Intelligence: Knowns and Unknowns ^ "Former APA President Condemns APA for Barring Research via NARTH", Narth.com. ^ Former APA President Supports NARTH's Mission Statement, Assails APA's Intolerance of Differing Views ^ Dr. Robert Perloff, Former APA President, Accepts the NARTH President’s Award ^ Carpenter, Mackenzie (April 20, 2013). "Obituary: Robert Perloff / University of Pittsburgh
Pittsburgh
professor, father of consumer psychology". Pittsburgh
Pittsburgh
Post-Gazette. Retrieved 30 April 2013. 

External links[edit]

Robert Perloff Profile via Temple University

v t e

Presidents of the American Psychological Association

1892–1900

G. Stanley Hall
G. Stanley Hall
(1892) George Trumbull Ladd
George Trumbull Ladd
(1893) William James
William James
(1894) James McKeen Cattell
James McKeen Cattell
(1895) George Stuart Fullerton (1896) James Mark Baldwin
James Mark Baldwin
(1897) Hugo Münsterberg
Hugo Münsterberg
(1898) John Dewey
John Dewey
(1899) Joseph Jastrow
Joseph Jastrow
(1900)

1901–1925

Josiah Royce
Josiah Royce
(1901) Edmund Sanford (1902) William Lowe Bryan
William Lowe Bryan
(1903) William James
William James
(1904) Mary Whiton Calkins
Mary Whiton Calkins
(1905) James Rowland Angell
James Rowland Angell
(1906) Henry Rutgers Marshall (1907) George M. Stratton
George M. Stratton
(1908) Charles Hubbard Judd
Charles Hubbard Judd
(1909) Walter Bowers Pillsbury
Walter Bowers Pillsbury
(1910) Carl Seashore
Carl Seashore
(1911) Edward Thorndike
Edward Thorndike
(1912) Howard C. Warren
Howard C. Warren
(1913) Robert S. Woodworth
Robert S. Woodworth
(1914) John B. Watson
John B. Watson
(1915) Raymond Dodge (1916) Robert Yerkes
Robert Yerkes
(1917) John Wallace Baird (1918) Walter Dill Scott (1919) Shepherd Ivory Franz
Shepherd Ivory Franz
(1920) Margaret Floy Washburn
Margaret Floy Washburn
(1921) Knight Dunlap (1922) Lewis Terman
Lewis Terman
(1923) G. Stanley Hall
G. Stanley Hall
(1924) I. Madison Bentley (1925)

1926–1950

Harvey A. Carr (1926) Harry Levi Hollingworth
Harry Levi Hollingworth
(1927) Edwin Boring
Edwin Boring
(1928) Karl Lashley (1929) Herbert Langfeld (1930) Walter Samuel Hunter (1931) Walter Richard Miles (1932) Louis Leon Thurstone (1933) Joseph Peterson (1934) Albert Poffenberger (1935) Clark L. Hull
Clark L. Hull
(1936) Edward C. Tolman
Edward C. Tolman
(1937) John Dashiell (1938) Gordon Allport (1939) Leonard Carmichael
Leonard Carmichael
(1940) Herbert Woodrow (1941) Calvin Perry Stone (1942) John Edward Anderson (1943) Gardner Murphy
Gardner Murphy
(1944) Edwin Ray Guthrie
Edwin Ray Guthrie
(1945) Henry Garrett (1946) Carl Rogers
Carl Rogers
(1947) Donald Marquis (1948) Ernest Hilgard (1949) J. P. Guilford (1950)

1951–1975

Robert Richardson Sears
Robert Richardson Sears
(1951) J. McVicker Hunt (1952) Laurance F. Shaffer (1953) Orval Hobart Mowrer (1954) E. Lowell Kelly (1955) Theodore Newcomb (1956) Lee Cronbach (1957) Harry Harlow
Harry Harlow
(1958) Wolfgang Köhler (1959) Donald O. Hebb (1960) Neal E. Miller
Neal E. Miller
(1961) Paul E. Meehl (1962) Charles E. Osgood (1963) Quinn McNemar (1964) Jerome Bruner
Jerome Bruner
(1965) Nicholas Hobbs (1966) Gardner Lindzey (1967) Abraham Maslow
Abraham Maslow
(1968) George Armitage Miller
George Armitage Miller
(1969) George Albee (1970) Kenneth B. Clark (1971) Anne Anastasi (1972) Leona E. Tyler (1973) Albert Bandura
Albert Bandura
(1974) Donald T. Campbell
Donald T. Campbell
(1975)

1976–2000

Wilbert J. McKeachie (1976) Theodore H. Blau (1977) M. Brewster Smith (1978) Nicholas Cummings (1979) Florence Denmark
Florence Denmark
(1980) John J. Conger (1981) William Bevan (1982) Max Siegel (1983) Janet Taylor Spence (1984) Robert Perloff (1985) Logan Wright (1986) Bonnie Strickland (1987) Raymond D. Fowler (1988) Joseph Matarazzo (1989) Stanley Graham (1990) Charles Spielberger (1991) Jack Wiggins Jr. (1992) Frank Farley (1993) Ronald E. Fox (1994) Robert J. Resnick (1995) Dorothy Cantor (1996) Norman Abeles (1997) Martin Seligman
Martin Seligman
(1998) Richard Suinn (1999) Patrick H. DeLeon (2000)

2001–Present

Norine G. Johnson (2001) Philip Zimbardo
Philip Zimbardo
(2002) Robert Sternberg (2003) Diane F. Halpern (2004) Ronald F. Levant (2005) Gerald Koocher (2006) Sharon Brehm (2007) Alan E. Kazdin (2008) James H. Bray (2009) Carol D. Goodheart (2010) Melba J. T. Vasquez (2011) Suzanne Bennett Johnson (2012) Donald N. Bersoff (2013) Nadine Kaslow
Nadine Kaslow
(2014) Barry S. Anton (2015) Susan H. McDaniel (2016) Antonio Puente (2017) Jessica Henderson Daniel (2018)

Authority control

WorldCat Identities VIAF: 38370114 LCCN: n85305407 ISNI: 0

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