Rapture (iiO song)
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"Rapture" (sometimes referenced as "Rapture (Tastes So Sweet)") is a song by American recording duo iiO. It was chosen as the lead single from their debut studio album, '' Poetica'' (2005). The song was written by both the members; Nadia Ali and Markus Moser, while production was handled just by Moser. The song was released in the United Kingdom on October 29, 2001, by
Data Records Ministry of Sound or Ministry of Sound Group is a multimedia entertainment business based in London with a nightclub, shared workspace and private members' club, worldwide events operation, music publishing business and fitness studio. James ...
and was released in the United States via
Universal Records Universal Music Group N.V. (often abbreviated as UMG and referred to as just Universal Music) is a Dutch–American multinational music corporation under Dutch law. UMG's corporate headquarters are located in Hilversum, Netherlands and its ...
in January 2002. With the song winning positive reviews from music critics, citing it as catchy and one of the best songs of the year, the song was a commercial success. The song charted inside the top 10 in several countries, including the United Kingdom, Australia, Canada, Ireland, New Zealand, and Romania. "Rapture" also reached the top 50 on the US ''Billboard'' Hot 100, peaking at number 46 in March 2002. A music video was also shot, showing the group in a futuristic city with visual lighting. In 2010, the song was re-released by former iiO frontwoman Nadia Ali as a single from her remix compilation, ''Queen of Clubs Trilogy: the Best of Nadia Ali Remixed''. This version was her most successful solo release, peaking at number three in Romania while also charting in several European countries.


Background and composition

At the time, 17-year-old Nadia Ali was working in the New York offices of
Versace Gianni Versace S.r.l. (), usually referred to as Versace ( ), is an Italian luxury fashion company founded by Gianni Versace in 1978 known for flashy prints and bright colors. The company produces Italian-made ready-to-wear and accessories, as ...
, when a co-worker introduced her to producer Markus Moser, who was looking for a female singer to collaborate on some of his productions for a girl group. The two teamed up and started a group that was originally named "Vaiio", named after the Sony VAIO laptop Ali used to write lyrics on. They later dropped the "va", on the advice of their label, to avoid causing problems in the future with Sony. Working with Moser, she wrote the lyrics and the vocals for the songs. According to John Bush at
AllMusic AllMusic (previously known as All Music Guide and AMG) is an American online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on musicians and bands. Initiated in 1991, the databa ...
, the song "is pure pop, in a dance sense: a post-trance version of vocoder-ized disco, complete with modulating Moroder bassline, an evocative female vocal, and an unmissable hook repeated endlessly."


Critical reception

The song received favorable reviews from music critics. John Bush from
AllMusic AllMusic (previously known as All Music Guide and AMG) is an American online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on musicians and bands. Initiated in 1991, the databa ...
awarded the song two stars out of five, however. Steward Mason from the same publication highlighted the song as an album standout, saying "The gathered single sides, "Kiss You," "
apture Apture was a service that allowed publishers and bloggers to link and incorporate multimedia into a dynamic layer above their pages. Apture was used by several large organizations and publishers including ''The Washington Post'', ''The Economist'' ...
" "Smooth," and "At the End," are here in new and more pop-oriented mixes that show off not only Moser's knack for melody, but also the duo's key asset: singer adia Alis alluring purr of a voice." StickyBoots from
About.com Dotdash Meredith (formerly About.com) is an American digital media company based in New York City. The company publishes online articles and videos about various subjects across categories including health, home, food, finance, tech, beauty, ...
said "'Rapture'... surely you've heard this track countless times, whether in the club, on the radio, or on your favorite mix compilation, and surely you have some specific memory that it conjures up."


Chart performance

Commercially, the song was a huge success worldwide. The song peaked inside the top 40 in countries including the Netherlands, Belgium, Sweden, Finland and Denmark. The song peaked inside the top 50 in the United States, peaking at 46 on the US ''Billboard'' Hot 100. The song also peaked at number two in the United Kingdom and the US Hot Dance Club Songs, as well as number four in Canada. "Rapture" was successful in both Australia and New Zealand. The song debuted inside the top 20 of the Australian Singles Chart while debuting inside the top 40 of the
New Zealand Singles Chart The Official New Zealand Music Chart ( mi, Te Papa Tātai Waiata Matua o Aotearoa) is the weekly New Zealand top 40 singles and albums charts, issued weekly by Recorded Music NZ (formerly Recording Industry Association of New Zealand). The Music ...
. The track eventually peaked within the top 10 in both countries, at numbers three and eight, respectively.


Music video

The video to "Rapture" was directed by Andy Hylton and features the duo throughout. The video takes place in a futuristic city where Nadia Ali is seen in a room full of machines that scan her,
digitize DigitizationTech Target. (2011, April). Definition: digitization. ''WhatIs.com''. Retrieved December 15, 2021, from https://whatis.techtarget.com/definition/digitization is the process of converting information into a digital (i.e. computer- ...
her, and project a
hologram Holography is a technique that enables a wavefront to be recorded and later re-constructed. Holography is best known as a method of generating real three-dimensional images, but it also has a wide range of other applications. In principle, i ...
of her high above the city, while Markus Moser is seen driving his car through the city. The 2008 release of ''Rapture Reconstruction'' features a limited re-edited video as a multimedia bonus. It does not change the "storyline" of the clip, but includes many different angles and scenes to the original version.


Track listings


Charts and certifications


Weekly charts


Year-end charts


Certifications


Release history


Nadia Ali re-release

Nadia Ali re-released the song as a single from her remix compilation ''Queen of Clubs Trilogy''. Released as the only single from the compilation, it was remixed by
Avicii Tim Bergling (; 8 September 1989 – 20 April 2018), known professionally as Avicii (, ), was a Swedish DJ, remixer and music producer. At the age of 16, Bergling began posting his remixes on electronic music forums, which led to his first re ...
,
Gareth Emery Gareth Thomas Rhys Emery (born 18 July 1980) is a British trance producer and DJ. He is best known for his three studio albums: '' Northern Lights'', ''Drive'' and '' 100 Reasons to Live'', and winning the prestigious A State of Trance Tune o ...
and Tristan Garner. Ali said she chose the three to remix the track because they were considered tastemakers in electronic dance music. She said she also chose to re-release the track because she wanted to introduce it to a new generation of music listeners who were not familiar with the original iiO version.


Music video

The music video for "Rapture" was shot in December 2010 in Sacramento, California and directed by Brando Neverland. The video premiered on January 24, 2011, on YouTube and was set to the Avicii Remix. The concept of the video portrays Ali's elevation as the "Queen of Clubs".


Track listing


Charts


Weekly charts


Year-end charts


Release history


Cover versions

*
Hong Kong Hong Kong ( (US) or (UK); , ), officially the Hong Kong Special Administrative Region of the People's Republic of China (abbr. Hong Kong SAR or HKSAR), is a city and special administrative region of China on the eastern Pearl River Delta i ...
singer
Sandy Lam Sandy Lam (; born 26 April 1966), is a Hong Kong singer, actress and album producer. She rose to fame in the 1980s as a Cantopop diva, before expanding her fan base significantly in Asia, releasing more than 30 stylistically diverse albums in C ...
covered the song in
Cantonese Cantonese ( zh, t=廣東話, s=广东话, first=t, cy=Gwóngdūng wá) is a language within the Chinese (Sinitic) branch of the Sino-Tibetan languages originating from the city of Guangzhou (historically known as Canton) and its surrounding ar ...
under the title "Diva" on her album ''Encore'' in 2002. * British girl group
Bananarama Bananarama are an English pop duo from London, formed as a trio in 1980 by friends Sara Dallin, Siobhan Fahey and Keren Woodward. Fahey left the group in 1988 and was replaced by Jacquie O'Sullivan until 1991, when the trio became a duo. T ...
released their own version of the song on their album '' Viva'' in 2009. * British DJ Kryder released his version of the song in early 2021 with vocals from Natalie Shay.


Samples

The
Raye Raye may refer to: * Raye (singer) (born 1997), British singer and songwriter *Raye, English dub name of anime character Sailor Mars Given name *Raye Hartmann (born 1990), Canadian footballer *Raye Birk (born 1943), American film and television ...
song " Regardless" samples "Rapture", which resulted in an iiO writing credit.


See also

* List of number-one dance singles of 2001 (Australia) *
List of number-one dance singles of 2002 (Australia) The ARIA Dance Chart is a chart that ranks the best-performing dance singles of Australia. It is published by Australian Recording Industry Association (ARIA), an organisation who collect music data for the weekly ARIA Charts. To be eligible ...


References


External links


Rapture
at
Discogs Discogs (short for discographies) is a database of information about audio recordings, including commercial releases, promotional releases, and bootleg or off-label releases. While the site was originally created with a goal of becoming the ...
{{DEFAULTSORT:Rapture (Iio Song) 2001 debut singles 2001 songs 2002 singles 2010 singles Data Records singles Eurodance songs IiO songs Ministry of Sound singles Nadia Ali (singer) songs Songs written by Nadia Ali (singer) Universal Records singles