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PRO TV (, often stylized as PRO•TV as of 2017) is a
Romania Romania ( ; ro, România ) is a country located at the crossroads of Central, Eastern, and Southeastern Europe. It borders Bulgaria to the south, Ukraine to the north, Hungary to the west, Serbia to the southwest, Moldova to the east, and ...
n
free-to-air Free-to-air (FTA) services are television (TV) and radio services broadcast in unencrypted form, allowing any person with the appropriate receiving equipment to receive the signal and view or listen to the content without requiring a subscripti ...
television network A television network or television broadcaster is a telecommunications network for distribution of television program content, where a central operation provides programming to many television stations or pay television providers. Until the mid- ...
, launched on 1 December 1995 as the fourth private TV channel in the country (after TV SOTI,
Antena 1 Antena 1 may refer to: * Antena 1 (Portugal), a Portuguese radio station *Antena 1 (Romania) Antena 1 () is a Romanian free-to-air television network owned by the Antena TV Group, part of the Intact Media Group. Its programming consists of tel ...
, and the now-defunct Tele7ABC). It is owned by CME (Central European Media Enterprises), which is owned by
PPF Group PPF Group is an international diversified investment group founded in 1991 in the Czech Republic. PPF Group invests in a variety of sectors, including banking and financial services, telecommunications, media, biotechnology, real estate and indus ...
. Since 3 September 1999, the company has also been broadcasting its own signal for the
Republic of Moldova A republic () is a " state in which power rests with the people or their representatives; specifically a state without a monarchy" and also a "government, or system of government, of such a state." Previously, especially in the 17th and 18th ...
, under the PRO TV Chișinău brand. It broadcasts, in addition to PRO TV Bucharest programs (according to its own grid, different from the Romanian one), a series of local news and programs and its own advertising slots throughout the day. Targeting urban adults aged 21 to 54, PRO TV uses a programming strategy of top international series and movies, as well as a wide variety of local productions including news programming, local entertainment and local fiction. On 29 August 2014, PRO TV launched its own streaming service, called PRO TV Plus, dedicated to original series. Later, in 2021, it was replaced by VOYO(
Romanian Romanian may refer to: *anything of, from, or related to the country and nation of Romania **Romanians, an ethnic group **Romanian language, a Romance language *** Romanian dialects, variants of the Romanian language ** Romanian cuisine, tradition ...
)
, which has the same series and original shows of the PRO channels, plus some other exclusives and original content. PRO TV Plus still exists, although VOYO is now promoted much more. Also, unlike PRO TV Plus, which could be used for free, VOYO has monthly or annual subscriptions. Since 2014, the
idents Station identification (ident, network ID or channel ID or bumper) is the practice of radio and television stations and networks identifying themselves on-air, typically by means of a call sign or brand name (sometimes known, particularly in the ...
for commercials and promos have become more different from those of other stations, focusing on the stars appearing in the station's shows. During the summer, idents are used that present activities that are practiced in the summer, while in the winter, idents are used that present things and activities related to the winter holidays, but also things related to winter.


Programs

The station's local productions include entertainment shows, news programs and TV series.


Știrile PRO TV

Știrile PRO TV ( en, PRO TV News) is one of the most popular news programs in Romania, with an average rating of 9.3 points and 25.1% market share, being watched by over a million urban viewers. According to 2022 report of
Reuters Institute for the Study of Journalism The Reuters Institute for the Study of Journalism (RISJ) is a UK-based research centre and think tank founded in 2006, which operates Thomson Reuters Journalism Fellowship Programme, also known as the Reuters Fellowship. History The institute ...
, 76% of the interviewed persons confirmed that PRO TV news are the most trusted ones. According to different research studies, PRO TV has at this moment a reach of 63% in terms of weekly use, 51% of the people watching the programs at least three times per week. Știrile PRO TV won the International Emmy Award News of 2008 in September 2008.
Andreea Esca Andreea Esca (, born August 29, 1972) is a Romanian television journalist on the Pro TV network. She graduated from a journalism school in 1990. She studied at CNN. She has been working as a news presenter at the Romanian television channel PRO ...
is the longest-standing newscaster in Romania. She began her career over 25 years ago, and has spent 23 years with PRO TV. PRO TV news programs are broadcast daily, multiple times per day.


Newscasters and celebrities

* Andra *
Andreea Esca Andreea Esca (, born August 29, 1972) is a Romanian television journalist on the Pro TV network. She graduated from a journalism school in 1990. She studied at CNN. She has been working as a news presenter at the Romanian television channel PRO ...
* Andi Moisescu * Cătălin Măruță * Cătălin Radu Tănase * Cristian Leonte *
Corina Caragea Corina is a female given name of Ancient Greece, ancient Greek origin, derived from κόρη (''korē'') meaning "girl, maiden".Ramona Păun *
Florin Busuioc The Florentine florin was a gold coin struck from 1252 to 1533 with no significant change in its design or metal content standard during that time. It had 54 grains (3.499 grams, 0.113 troy ounce) of nominally pure or 'fine' gold with a purcha ...
* Mihai Dedu *
Smiley A smiley, sometimes referred to as a smiley face, is a basic ideogram that represents a smiling face. Since the 1950s it has become part of popular culture worldwide, used either as a standalone ideogram, or as a form of communication, such a ...
*
Pavel Bartoș Pavel Bartoș (; born 20 January 1975 Miercurea Ciuc, Romania) is a Romanian people, Romanian actor and television presenter, known for hosting ''Românii au talent'' (Romanian's Got Talent) and ''The Voice of Romania''. Also the presenter wa ...
* Tudor Chirilă *
Marius Moga Marius Moga () is a Romanian singer, songwriter, producer and television personality. He writes and produces music in various styles and genres, especially pop, R&B and club music. In 2011, he became the judge and mentor of the reality singing sho ...
* Monica Dascălu * Cabral * Mihaela Radulescu *
Dragoș Bucur Dragoș Bucur (; born 13 June 1977) is a Romanian actor, ambassador for the program ''Youth of the Move'' involved by the European Commission, and TV presenter for the show '' Visuri la cheie'' broadcast on Pro TV '' Visuri la cheie''. Dragoș ...
*
Mihai Bobonete Mihai () is a Romanian given name for males or a surname. It is equivalent to the English name Michael. A variant of the name is Mihail. Its female form is Mihaela. As a given name * Mihai I of Romania (1921–2017), King of Romania until 1947 *Mih ...
*
Irina Rimes Irina Rimes (born Irina Rîmeș on ), is a Moldovan-Romanian singer-songwriter who established herself as one of the leading music artists in Romania and Moldova since the late 2010s. She is one of the four coaches of the Romanian talent show ...
*
Inna Elena Alexandra Apostoleanu (born 16 October 1986), known professionally as Inna (stylized in all caps), is a Romanian singer. Born in Mangalia and raised in Neptun, she studied political science at Ovidius University before meeting the Ro ...
* Horia Brenciu * Daniel Pavel * Adela Popescu * Bogdan Ciudoiu * Shurubel * Chef FOA *
Chef Joseph Hadad A chef is a trained professional cook and tradesman who is proficient in all aspects of food preparation, often focusing on a particular cuisine. The word "chef" is derived from the term ''chef de cuisine'' (), the director or head of a kitche ...
*
Chef Radu Dumitrescu A chef is a trained professional cook and tradesman who is proficient in all aspects of food preparation, often focusing on a particular cuisine. The word "chef" is derived from the term ''chef de cuisine'' (), the director or head of a kitche ...


Sub-channels and subsidiaries

*
PRO TV International Pro is an abbreviation meaning "professional". Pro, PRO or variants thereof may also refer to: People * Miguel Pro (1891–1927), Mexican priest * Pro Hart (1928–2006), Australian painter * Mlungisi Mdluli (born 1980), South African retired ...
* Acasă * PRO Cinema *
PRO Arena Pro is an abbreviation meaning "professional". Pro, PRO or variants thereof may also refer to: People * Miguel Pro (1891–1927), Mexican priest * Pro Hart (1928–2006), Australian painter * Mlungisi Mdluli (born 1980), South African retired ...
* Acasă GOLD * PRO TV Chișinău


Awards

In September 2008, Știrile PRO TV's social campaign “Any idea what your kid is doing right now?” () won the International Emmy Awards for “News”, being the first TV station in Eastern Europe to win this award. At the beginning of 2009, PRO TV won the NAB International Broadcasting Excellence Award for the social campaigns Știrile PRO TV had developed in the previous two years.


Logos

File:PRO TV Logo (2015-2016).svg, File:Logo Pro TV (2016).svg, File:Logo Pro TV (2017).svg, The bevels and glossy effects were taken away in 2015, and the PRO TV logo is now enclosed in a blue square box. On 15 January 2016, PRO TV's logo became monochrome and the well-known red-green-blue stripes were removed. On 28 August 2017, PRO TV changed its logo and graphics again including with other MediaPro neighboring channels, with the exception that Acasă TV changed its name to PRO 2, Acasă Gold to PRO GOLD and Sport.ro to PRO X. On that same day, Știrile PRO TV was rebranded with a new logo and look. In April 2022, PRO 2 and PRO GOLD reverted to Acasă and Acasă Gold.


Sports competitions

PRO TV was the main television channel to broadcast the
UEFA Champions League The UEFA Champions League (abbreviated as UCL, or sometimes, UEFA CL) is an annual club football competition organised by the Union of European Football Associations (UEFA) and contested by top-division European clubs, deciding the competi ...
in Romania between 2000 and 2009. From 2009 to 2015, it broadcast Cupa României (Romanian Cup), at football, the matches with Romanian teams from
UEFA Europa League The UEFA Europa League (abbreviated as UEL, or sometimes, UEFA EL), formerly the UEFA Cup, is an annual football club competition organised since 1971 by the Union of European Football Associations (UEFA) for eligible European football clubs. ...
, and the preliminaries of the UEFA Champions League. From 2015, PRO TV took back the rights for UEFA Champions League and in 2016 it obtained the rights for
UEFA Euro 2016 The 2016 UEFA European Football Championship, commonly referred to as UEFA Euro 2016 (stylised as UEFA EURO 2016) or simply Euro 2016, was the 15th UEFA European Championship, the quadrennial international men's football championship of Europe ...
. From 2021, PRO TV took back the rights for
UEFA Europa League The UEFA Europa League (abbreviated as UEL, or sometimes, UEFA EL), formerly the UEFA Cup, is an annual football club competition organised since 1971 by the Union of European Football Associations (UEFA) for eligible European football clubs. ...
, and also for
UEFA Europa Conference League The UEFA Europa Conference League (abbreviated as UECL) is an annual football club competition organised by the Union of European Football Associations (UEFA) for eligible European football clubs. Clubs qualify for the competition based on thei ...
and
FA Cup The Football Association Challenge Cup, more commonly known as the FA Cup, is an annual knockout football competition in men's domestic English football. First played during the 1871–72 season, it is the oldest national football competi ...
.


PRO TV HD

On 1 December 2006, PRO TV started to broadcast the 7:00 p.m. newscast in high-definition, thus becoming the first
terrestrial television Terrestrial television or over-the-air television (OTA) is a type of television broadcasting in which the signal transmission occurs via radio waves from the terrestrial (Earth-based) transmitter of a TV station to a TV receiver having an ante ...
network in Romania to air in HD, starting terrestrial transmission until 2015. The station could be received via DVB-T (digital terrestrial transmission) on Channel 30 in Bucharest.


Slogans


References


External links


PRO TV

Știrile PRO TV
{{Television in Moldova Pro TV Television stations in Romania Central European Media Enterprises Television channels and stations established in 1995 Television networks in Romania International Emmy Awards Current Affairs & News winners