Primacy (company)
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Primacy (formerly known as Acsys Interactive) is an independent digital agency with offices in West Palm Beach, FL, Boston, MA, and
Farmington, Connecticut Farmington is a town in Hartford County in the Farmington Valley area of central Connecticut in the United States. The population was 26,712 at the 2020 census. It sits 10 miles west of Hartford at the hub of major I-84 interchanges, 20 miles s ...
. Primacy provides clients in the
consumer goods A final good or consumer good is a final product ready for sale that is used by the consumer to satisfy current wants or needs, unlike a intermediate good, which is used to produce other goods. A microwave oven or a bicycle is a final good, but ...
,
financial services Financial services are the Service (economics), economic services provided by the finance industry, which encompasses a broad range of businesses that manage money, including credit unions, banks, credit-card companies, insurance companies, acco ...
,
health care Health care or healthcare is the improvement of health via the prevention, diagnosis, treatment, amelioration or cure of disease, illness, injury, and other physical and mental impairments in people. Health care is delivered by health profe ...
,
manufacturing Manufacturing is the creation or production of goods with the help of equipment, labor, machines, tools, and chemical or biological processing or formulation. It is the essence of secondary sector of the economy. The term may refer to a r ...
, and
higher education Higher education is tertiary education leading to award of an academic degree. Higher education, also called post-secondary education, third-level or tertiary education, is an optional final stage of formal learning that occurs after completi ...
industries with strategy, design and user experience,
marketing Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emph ...
,
technology Technology is the application of knowledge to reach practical goals in a specifiable and reproducible way. The word ''technology'' may also mean the product of such an endeavor. The use of technology is widely prevalent in medicine, science, ...
,
brand A brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create an ...
ing, mobile,
media planning Media planning is generally outsourced and entails sourcing and selecting optimal media platforms for a client's brand or product to use. The goal of media planning is to determine the best combination of media to achieve the clients objectives. ...
and
buying Trade involves the transfer of goods and services from one person or entity to another, often in exchange for money. Economists refer to a system or network that allows trade as a market. An early form of trade, barter, saw the direct exchan ...
, cybersecurity, accessibility, and other services. Primacy was founded in 1994 by President Stan Valencis. It has 3 office branches in the United States, Farmington,
New York New York most commonly refers to: * New York City, the most populous city in the United States, located in the state of New York * New York (state), a state in the northeastern United States New York may also refer to: Film and television * '' ...
,
Boston Boston (), officially the City of Boston, is the state capital and most populous city of the Commonwealth of Massachusetts, as well as the cultural and financial center of the New England region of the United States. It is the 24th- mo ...
and
West Palm Beach West or Occident is one of the four cardinal directions or points of the compass. It is the opposite direction from east and is the direction in which the Sunset, Sun sets on the Earth. Etymology The word "west" is a Germanic languages, German ...
. Incorporated in 1994 as Acsys Interactive, the company rebranded as Primacy in 2012 and moved into a newly renovated office building. The company employs over 120 people across their three locations. Primacy received more than 40 awards in 2014, showing significant recognition in its industry. Recent awards have included Four eHealthcare Leadership Awards (2019), and the Gold Circle of Excellence Award from the Council for Advancement and Support of Education. Additionally, Primacy has been featured in a number of reports from the independent research company, Forrester Research Inc., including Global Performance Marketing Agencies, Best Practices for Inclusive Design, B2B Marketing Agencies, and Digital Strategy firms for Digital Transformation in Healthcare.


References

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External links


Official website

Primacy blog
Advertising agencies of the United States Companies based in Hartford County, Connecticut 1994 establishments in Connecticut American companies established in 1994