Pinboard (website)
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Pinboard (also called Pinboard.in) is a
social bookmarking Social bookmarking is an online service which allows users to add, annotate, edit, and share bookmarks of web documents. Many online bookmark management services have launched since 1996; Delicious, founded in 2003, popularized the terms "social ...
website developed and run by
Maciej Cegłowski Maciej Cegłowski (born 1975) is a Polish-American web developer, entrepreneur, speaker, and social critic, based in San Francisco, California. He is the owner of the bookmarking service Pinboard, which he calls a social bookmarking site for intro ...
. It has a plain design and a focus on personal management of bookmarks using tags to organize them, similar to early versions of the Delicious social bookmarking service.


History

When Pinboard launched in July 2009, it charged an approximately $3 signup fee for new users. This fee automatically increased by a fraction of a cent for each new user, a system intended to slow the growth of the site, to make enough money to sustain development, and to discourage spammers from joining. A few months later Cegłowski released an option to save ("archive") copies of bookmarked web pages with a $25 yearly subscription fee, and Pinboard became his full-time job with 1,200 users. New users joined Pinboard at a gradual pace until December 2010, when information leaked from
Yahoo! Yahoo! (, styled yahoo''!'' in its logo) is an American web services provider. It is headquartered in Sunnyvale, California and operated by the namesake company Yahoo Inc., which is 90% owned by investment funds managed by Apollo Global Man ...
indicated an uncertain future for Delicious, which it had owned since 2005. Many people reacted by joining Pinboard; it grew to 16,000 users by the end of the month, with a signup fee incrementally increased to $9. By October 2011, Pinboard had 25,000 registered users (including 18,000 active users) and continued to be a one-person company. Additional users joined Pinboard in September 2011 after Delicious was acquired by
AVOS Systems MixBit was a video sharing service created by Steve Chen and Chad Hurley, two of the co-founders of YouTube. It was released on August 8, 2013. MixBit let users create dynamic shared videos, and competed with Vine (software), Vine (owned by Twitt ...
and relaunched with less of a focus on personal bookmarking features. Following these changes at Delicious, many members of
fan fiction Fan fiction or fanfiction (also abbreviated to fan fic, fanfic, fic or FF) is fictional writing written in an amateur capacity by fans, unauthorized by, but based on an existing work of fiction. The author uses copyrighted characters, settin ...
and
fandom A fandom is a subculture composed of fans characterized by a feeling of empathy and camaraderie with others who share a common interest. Fans typically are interested in even minor details of the objects of their fandom and spend a significant ...
communities switched from using Delicious to Pinboard, especially after Cegłowski solicited feature suggestions from the fan community and received a detailed and organized collective response. In January 2015, Pinboard switched to charging an $11 annual fee for new accounts instead of an automatically increasing one-time signup fee. On 1 June 2017, Pinboard acquired Delicious. Delicious users were no longer able to save new bookmarks after June 15, 2017. Delicious users have the option to export their bookmarks or migrate to a Pinboard subscription account instead. The ultimate fate of Delicious has not yet been announced. As of July 2020, Maciej Ceglowski announced on Twitter that he was "making some progress on getting Delicious back up." In February 2021 Maciej sent out an email asking users on grandfathered-in accounts to voluntarily switch to the annual fee structure, which had also increased to $22 per year, while the archiving accounts had gone up to $39. The idea being that the extra income would allow for hiring additional staff to take care of infrastructure and user support, while he was free to focus on adding new features.


Product

Cegłowski said that he created Pinboard "partly out of frustration with a redesign of Delicious that I felt removed a lot of utility from the site," and the site includes Delicious-style bookmarking features with a personal list of tagged bookmarks and ways to edit and organize those bookmarks. Users can install a
bookmarklet A bookmarklet is a bookmark stored in a web browser that contains JavaScript commands that add new features to the browser. They are stored as the URL of a bookmark in a web browser or as a hyperlink on a web page. Bookmarklets are usually small ...
button in their
web browser A web browser is application software for accessing websites. When a user requests a web page from a particular website, the browser retrieves its files from a web server and then displays the page on the user's screen. Browsers are used on ...
to add a Pinboard bookmark while visiting a website, and they can import bookmarks from Delicious and other services. Pinboard can automatically bookmark links from a user's
Instapaper Instapaper is a social bookmarking service that allows web content to be saved so it can be "read later" on a different device, such as an e-reader, smartphone, or tablet. The service was founded in 2008 by Marco Arment. In April 2013, Arment s ...
,
Pocket A pocket is a bag- or envelope-like receptacle either fastened to or inserted in an article of clothing to hold small items. Pockets are also attached to luggage, backpacks, and similar items. In older usage, a pocket was a separate small bag o ...
, and
Twitter Twitter is an online social media and social networking service owned and operated by American company Twitter, Inc., on which users post and interact with 280-character-long messages known as "tweets". Registered users can post, like, and ...
accounts. Pinboard also includes ways to view and subscribe to the public bookmarks of other users. It can also be used via
IFTTT IFTTT (, an acronym of If This Then That) is a private commercial company that runs online digital automation platforms which it offers as a service. Their platforms provide a visual interface for making cross-platform if statements to its us ...
. Pinboard supports exporting bookmarks in a standard
HTML The HyperText Markup Language or HTML is the standard markup language for documents designed to be displayed in a web browser. It can be assisted by technologies such as Cascading Style Sheets (CSS) and scripting languages such as JavaScri ...
format (understandable by browsers and other bookmarking services), in
XML Extensible Markup Language (XML) is a markup language and file format for storing, transmitting, and reconstructing arbitrary data. It defines a set of rules for encoding documents in a format that is both human-readable and machine-readable. T ...
, and in
JSON JSON (JavaScript Object Notation, pronounced ; also ) is an open standard file format and data interchange format that uses human-readable text to store and transmit data objects consisting of attribute–value pairs and arrays (or other ser ...
. Pinboard is supported by users paying for accounts; the site does not carry advertising.


Publicity

Cegłowski writes a Pinboard blog on topics including new features, site growth, the benefits of paying for services in general, technical aspects of running Pinboard, and critical commentary about social websites like
Facebook Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin M ...
. Cegłowski has discussed prioritizing speed and stability over using cutting-edge technologies for building Pinboard. In December 2012, Cegłowski announced a project called the Pinboard Investment Co-Prosperity Cloud, offering $37 and promotion for six
startup companies A startup or start-up is a company or project undertaken by an entrepreneur to seek, develop, and validate a scalable business model. While entrepreneurship refers to all new businesses, including self-employment and businesses that never intend t ...
, to encourage
bootstrapping In general, bootstrapping usually refers to a self-starting process that is supposed to continue or grow without external input. Etymology Tall boots may have a tab, loop or handle at the top known as a bootstrap, allowing one to use fingers ...
technology companies with low costs. He awarded winners in January 2013. He has spoken at conferences about his experience running Pinboard, including listening to users from the fandom community and "failing really, really slowly" (working on a project for a long time instead of looking for immediate success). He also gave a talk about the negative effects of advertising being the economic foundation of the web, as a model that encourages the growth of surveillance.


References


External links

* {{official, mobile=https://m.pinboard.in/ American social networking websites Social bookmarking websites Internet properties established in 2009