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The ''Pictorial Review'' was an American
women's magazine This is a list of women's magazines from around the world. These are magazines that have been published primarily for a readership of women. Currently published *'' 10 Magazine'' (UK - distributed worldwide) *'' Al Jamila'' (Saudi Arabia) *''All ...
published from 1899 to 1939. Based in New York, the ''Pictorial Review'' was first published in September 1899. The magazine was originally designed to showcase dress patterns of German immigrant William Paul Ahnelt's American Fashion Company. On the title page of ''Pictorial Review'', on each sheet of its letterhead, was a rococo device: a scroll with the numeral "13" and a pencil, surrounded by a wreath. That trademark was adopted by Ahnelt shortly after he founded ''Pictorial Review''. It symbolized the $13 capital with which he started his dress pattern business upon coming to the United States. The celebrated novel ''
The Age of Innocence ''The Age of Innocence'' is a 1920 novel by American author Edith Wharton. It was her twelfth novel, and was initially serialized in 1920 in four parts, in the magazine ''Pictorial Review''. Later that year, it was released as a book by D. Apple ...
'' (1920), by
Edith Wharton Edith Wharton (; born Edith Newbold Jones; January 24, 1862 – August 11, 1937) was an American novelist, short story writer, and interior designer. Wharton drew upon her insider's knowledge of the upper-class New York "aristocracy" to portray ...
, was first published in four episodes in ''Pictorial Review'' from July-October 1920 before it appeared as a book on 25 October of that year. ''Pictorial Review'' was published in two languages: English and Spanish. The Spanish edition was printed a million four hundred thousand copies. The director of the Spanish edition was Rómulo Manuel de Mora, from
Huelva Huelva (, ) is a city in southwestern Spain, the capital of the province of Huelva in the autonomous community of Andalusia. It is between two short rias though has an outlying spur including nature reserve on the Gulf of Cádiz coast. The rias ...
(
Spain , image_flag = Bandera de España.svg , image_coat = Escudo de España (mazonado).svg , national_motto = ''Plus ultra'' (Latin)(English: "Further Beyond") , national_anthem = (English: "Royal March") , i ...
). By the late 1920s it was one of the largest of the "women's magazines". In June, 1931 it enjoyed a circulation of 2,540,000. In 1936, the publisher sold the magazine to its Vice President, Adman George S. Fowler. In 1937 it merged with ''
The Delineator ''The Delineator'' was an American women's magazine of the late 19th and early 20th centuries, founded by the Butterick Publishing Company in 1869 under the name ''The Metropolitan Monthly.'' Its name was changed in 1875. The magazine was publis ...
'', another women's magazine. However, two years later, with the Great Depression causing upheaval among magazines, it ceased publication. From 1935 to 1939, activist and feminist
Lena Madesin Phillips Lena Madesin Phillips (September 15, 1881 - May 22, 1955) was a lawyer and clubwoman from Nicholasville, Kentucky, who founded the National Business and Professional Women's Clubs in 1919. She enlarged her circle, traveling also to Europe, and in ...
served as an associate editor.


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* * Fashion magazines published in the United States Monthly magazines published in the United States Defunct women's magazines published in the United States Magazines established in 1899 Magazines disestablished in 1939 Magazines published in New York City Women's fashion magazines {{womens-mag-stub