Peacock is an American over-the-top video streaming service owned and operated by the Television and Streaming division of

NBCUniversal NBCUniversal Media, LLC is an American multinational mass media and entertainment conglomerate corporation owned by Comcast and headquartered at 30 Rockefeller Plaza in Midtown Manhattan, New York City, United States. NBCUniversal is primar ...

, a subsidiary of

Comcast Comcast Corporation (formerly known as American Cable Systems and Comcast Holdings),Before the AT&T merger in 2001, the parent company was Comcast Holdings Corporation. Comcast Holdings Corporation now refers to a subsidiary of Comcast Corpora ...

. Named after the

NBC logo The National Broadcasting Company (NBC) has used several corporate logos over the course of its history. The first logo was used in 1926 when the radio network began operations. Its most famous logo, the peacock, was first used in 1956 to highl ...

, the service launched on July 15, 2020. The service primarily features series and film content from NBCUniversal studios and other third-party content providers, including television series, films, news, and sports programming. The service is available in a free ad-supported version with limited content, while premium tiers include a larger content library and access to additional

NBC Sports NBC Sports is an American programming division of the broadcast network NBC, owned and operated by NBC Sports Group division of NBCUniversal and subsidiary of Comcast. The division is responsible for sports broadcasts on the network, and its ...

Hallmark Channel The Hallmark Channel is an American television channel owned by Crown Media Holdings, Inc., which in turn is owned by Hallmark Cards, Inc. The channel's programming is primarily targeted at families, and features a mix of television movies a ...

, and WWE content. As of December 2022, the service has reached 18 million paid subscribers.

History

On January 14, 2019,

announced plans to launch an over-the-top streaming service in 2020, which would feature original and library content, and be available in free advertising-supported and paid ad-free versions. The service would be led by chairman Bonnie Hamme, under the division NBCUniversal Direct-to-Consumer and Digital Enterprises. On September 17, 2019, it was announced that the service would be named "Peacock", as an allusion to the

. The service announced further details on its initial slate of original programming, including sci-fi series ''Brave New World'' (moved from

USA Network USA Network (simply USA) is an American basic cable television channel owned by the NBCUniversal Television and Streaming division of Comcast's NBCUniversal through NBCUniversal Cable Entertainment. It was originally launched in 1977 as Madi ...

's slate), limited series ''

Angelyne Angelyne (born Ronia Tamar Goldberg, September 12, 1950) is an American singer, actress, media personality, and model who came to prominence in 1984 after the appearance of a series of iconic billboards in and around Los Angeles, California, wi ...

,'' crime drama '' Dr. Death'', comedy ''

Rutherford Falls ''Rutherford Falls'' is an American sitcom television series that premiered on the streaming service Peacock on April 22, 2021. It was created by Ed Helms, Michael Schur, and Sierra Teller Ornelas. In July 2021, the series was renewed for a se ...

'', teen drama ''

One Of Us Is Lying ''One of Us Is Lying'' is a young adult, mystery/suspense novel by American author Karen M. McManus. The book is her debut novel, originally published in the US by Delacorte Press, an imprint of Penguin Random House, on 30 May 2017. The book ...

'', talk show '' The Amber Ruffin Show'', and reboots and continuations of ''Battlestar Galactica'', '' Punky Brewster'', and ''

Saved by the Bell ''Saved by the Bell'' is an American television sitcom created by Sam Bobrick for NBC. The series premiered, in primetime, on August 20, 1989, a Sunday night. Targeted at kids and teens, ''Saved by the Bell'' was broadcast in the United States ...

.'' It was also announced that library rights to the NBC sitcoms ''

The Office ''The Office'' is a mockumentary sitcom created by Ricky Gervais and Stephen Merchant, first made in the United Kingdom, then Germany, and subsequently the United States. It has since been remade in ten other countries. The original ser ...

'' and ''

Parks and Recreation ''Parks and Recreation'' (also known as ''Parks and Rec'') is an American political satire mockumentary sitcom television series created by Greg Daniels and Michael Schur. The series aired on NBC from April 9, 2009, to February 24, 2015, for 125 ...

'' would move exclusively to Peacock in January 2021 and October 2020 respectively. Peacock soft launched for Comcast

Xfinity Comcast Cable Communications, LLC, doing business as Xfinity, is an American telecommunications company and division of Comcast Corporation used to market consumer cable television, internet, telephone, and wireless services provided by the c ...

cable subscribers beginning on April 15, 2020, beginning with X1 and

Xfinity Flex Comcast Cable Communications, LLC, doing business as Xfinity, is an American telecommunications company and division of Comcast Corporation used to market consumer cable television, internet, telephone, and wireless services provided by the com ...

customers. The service then launched nationally on July 15, 2020. As of August 2021, the service had reached at least 54 million signups. In April 2022, the service reached 28 million monthly active accounts and 13 million paid subscribers, an increase of 40% from the previous quarter. It also reported a 25% increase in engagement year-over-year. In September 2022, the service had 30 million monthly active accounts and 15 million paid subscribers, a 70% increase in paid subscribers since the start of 2022. As of December 2022, the service has reached 18 million paid subscribers.

Distribution

Peacock has three tiers of service: Free, Premium, and Premium Plus. The Premium tier is a subscription-based service which includes Peacock's full library of content, while the Free tier contains a subset of its content. The Free and Premium tiers are advertising-supported, with commercials limited to five minutes per hour. Peacock Premium is included in some services from television service providers, such as Cox and Xfinity. Subscribers to Peacock Premium, whether subscribing directly or receiving service through a provider, can upgrade to the ad-free Premium Plus tier for an additional monthly cost. On May 6, 2020, a distribution deal with

Apple An apple is an edible fruit produced by an apple tree (''Malus domestica''). Apple trees are cultivated worldwide and are the most widely grown species in the genus '' Malus''. The tree originated in Central Asia, where its wild ancest ...

made Peacock available on iOS devices and

Apple TV An apple is an edible fruit produced by an apple tree (''Malus domestica''). Apple trees are cultivated worldwide and are the most widely grown species in the genus '' Malus''. The tree originated in Central Asia, where its wild ancesto ...

on-launch. Peacock content is also available within the

Apple TV app The Apple TV app (also known as Apple TV, TV, and the TV app) is a line of media player software programs developed by Apple Inc. for viewing television shows and films delivered by Apple to consumer electronic devices. It can stream content ...

, and the Premium service is available as an in-app subscription. On July 20, 2020, Peacock launched an app for

PlayStation 4 The PlayStation 4 (PS4) is a home video game console developed by Sony Interactive Entertainment. Announced as the successor to the PlayStation 3 in February 2013, it was launched on November 15, 2013, in North America, November 29, 2013 i ...

. On September 21, 2020, Peacock became available on

Roku Roku ( ) is a brand of hardware digital media players manufactured by American company Roku, Inc. They offer access to streaming media content from online services. The first Roku model, developed in collaboration with Netflix, was introduced ...

. The company's September 18 agreement for the service narrowly averted a blackout of NBCUniversal's

TV Everywhere TV Everywhere (also known as authenticated streaming or authenticated video on-demand) refers to a type of subscription business model wherein access to streaming video content from a television channel requires users to "authenticate" themse ...

apps on Roku devices, due to a dispute over revenue sharing and advertising inventory assignment. On June 8, 2021, Peacock launched an app for

Samsung The Samsung Group (or simply Samsung) ( ko, 삼성 ) is a South Korean multinational manufacturing conglomerate headquartered in Samsung Town, Seoul, South Korea. It comprises numerous affiliated businesses, most of them united under the ...

smart TVs. On June 24, 2021, Peacock launched an app for

Amazon Fire TV Amazon Fire TV (stylized as amazon fireTV) is a line of digital media players and microconsoles developed by Amazon. The devices are small network appliances that deliver digital audio and video content streamed via the Internet to a connected ...

and

Amazon Fire tablet The Amazon Fire, formerly called the Kindle Fire, is a line of tablet computers developed by Amazon. Built with Quanta Computer, the Kindle Fire was first released in November 2011, featuring a color 7-inch multi-touch display with IPS tech ...

s, such as

Fire HD The Fire HD, also known as Kindle Fire HD, is a member of the Amazon Fire family of tablet computers. Fire HD refers to Amazon Fire family tablets with HD resolution. The ten generation Fire HD subfamily consists of: 7" and 8.9" (2012 models), 7" ...

Content

The service is drawn primarily from the NBCUniversal library, including subsidiaries such as

Universal Pictures Universal Pictures (legally Universal City Studios LLC, also known as Universal Studios, or simply Universal; common metonym: Uni, and formerly named Universal Film Manufacturing Company and Universal-International Pictures Inc.) is an Americ ...

and

Universal Television Universal Television LLC (abbreviated as UTV) is an American television production company that is a subsidiary of Universal Studio Group, a division of Comcast's NBCUniversal. It serves as the network television production arm of NBC; a prede ...

. It is said to include at least 15,000 hours of content on-launch without a subscription, and an additional 5,000 hours of content for Premium subscribers. Current episodes of NBC series are available on Peacock the day after their premiere for Premium subscribers; non-subscribers will receive them on a week's delay. Peacock also offers a lineup of around 25 curated digital linear channels, including long-form and digital-originated programming content from NBCUniversal's broadcast and cable properties (such as ''Today All Day'', a digital extension of NBC's morning show ''

Today Today (archaically to-day) may refer to: * Day of the present, the time that is perceived directly, often called ''now'' * Current era, present * The current calendar date Arts, entertainment, and media Films * ''Today'' (1930 film), a 1930 ...

),'' as well as third-party content providers. They are designed to emulate a traditional

broadcast programming Broadcast programming is the practice of organizing or ordering (scheduling) of broadcast media shows, typically radio and television, in a daily, weekly, monthly, quarterly or season-long schedule. Modern broadcasters use broadcast automation ...

experience (similar to services such as

Pluto TV Pluto TV is a free, ad-supported video streaming service owned and operated by the Paramount Streaming division of Paramount Global. Co-founded by Tom Ryan, Ilya Pozin and Nick Grouf in 2013 and based in Los Angeles, California, in the United S ...

and

Xumo Xumo ( ) is an American over-the-top internet television service owned by Comcast. Founded in 2011, it offers a free ad-supported streaming television (FAST) and advertising video on demand (AVOD) service that primarily offers a selection of ...

, the latter of which was purchased by NBCUniversal parent Comcast in February 2020). On January 26, 2020, NBC announced plans to stream ''

The Tonight Show Starring Jimmy Fallon ''The Tonight Show Starring Jimmy Fallon'' is an American late-night talk show hosted by Jimmy Fallon that airs on NBC. The show premiered on February 17, 2014, and is produced by Broadway Video and Universal Television. It is the seventh incar ...

'' and ''

Late Night with Seth Meyers ''Late Night with Seth Meyers'' is an American late-night news and political satire talk show hosted by Seth Meyers on NBC. The show premiered on February 24, 2014, and is produced by Broadway Video and Universal Television. Airing weeknigh ...

'' at 8:00 and 9:00 p.m. ET, respectively, ahead of their television premieres on NBC. The decision, however, was criticized by many of NBC's affiliate groups out of concern that the "pre-airs" of both

late-night talk show A late-night talk show is a genre of talk show popular in the United States, where the format originated. It is generally structured around humorous monologues about the day's news, guest interviews, comedy sketches and music performances. It i ...

s on Peacock would cannibalize viewership for the shows on local NBC stations, and never came to fruition. On July 6, 2021, Universal announced that they would not be renewing their pay-one output deal with HBO, in favor of bringing their films to Peacock during the pay-one window beginning in 2022. All films will exclusively be available on Peacock during the first and last four months of the 18-month pay-one window (with Universal licensing their live-action films to Amazon Prime Video and licensing their animated films from Illumination and

DreamWorks Animation DreamWorks Animation LLC (DWA, also known as DreamWorks Animation Studios and simply known as DreamWorks) is an American animation studio that produces animated films and television programs and is a subsidiary of Universal Pictures, a divisio ...

Netflix Netflix, Inc. is an American subscription video on-demand over-the-top streaming service and production company based in Los Gatos, California. Founded in 1997 by Reed Hastings and Marc Randolph in Scotts Valley, California, it offers a ...

in-between those two exclusivity windows). The pay-one window for Universal films was initially brought forward to four months after a film's initial theatrical release with this move, but it was later announced on December 9, 2021, that the pay-one window would be brought forward to as little as 45 days after a film's initial theatrical release (though Universal's deals with theater chains regarding the

premium video on demand Video on demand (VOD) is a media distribution system that allows users to access videos without a traditional video playback device and the constraints of a typical static broadcasting schedule. In the 20th century, broadcasting in the form of ...

window for these films would be unaffected by this move). In January 2022, NBC's Spanish-language sister network

Telemundo Telemundo (; formerly NetSpan) is an American Spanish-language terrestrial television network owned by NBCUniversal Telemundo Enterprises, a division of NBCUniversal, which in turn is owned by Comcast. It provides content nationally with pr ...

announced TPlus, a new "content hub" for Spanish-language programming on Peacock Premium that will launch later in the same year to coincide with the

FIFA World Cup The FIFA World Cup, often simply called the World Cup, is an international association football competition contested by the senior men's national teams of the members of the ' ( FIFA), the sport's global governing body. The tournament has ...

. In May 2022, Universal Pictures announced that it would shift three of its films to Peacock in 2023: ''Shooting Stars'', a biographical feature about

LeBron James LeBron Raymone James Sr. (; born December 30, 1984) is an American professional basketball player for the Los Angeles Lakers of the National Basketball Association (NBA). Nicknamed "King James", he is widely considered one of the greatest p ...

based on his memoir; ''Praise This'', about a youth choir music competition; and a remake of

John Woo John Woo Yu-Sen SBS (; born September 22, 1946) is a Hong Kong filmmaker, known as a highly-influential figure in the action film genre. He was a pioneer of heroic bloodshed films (a crime action film genre involving Chinese triads) and the gun ...

's 1989 crime drama '' The Killer''. In August 2022, NBC announced that its long-running soap opera ''

Days of Our Lives ''Days of Our Lives'' (also stylized as ''Days of our Lives''; simply referred to as ''Days'' or ''DOOL'') is an American television soap opera that streams on the streaming service Peacock. The soap, which aired on the American television net ...

'' would move exclusively to Peacock Premium beginning September 12 of that same year, after a 57-year run on the network. The miniseries spin-off '' Days of Our Lives: Beyond Salem'' had previously premiered as a Peacock original series. It also announced that next-day streaming of Bravo programs would move to Peacock for the upcoming television season, as NBCUniversal had invoked its option to end an agreement with Hulu for next-day streaming rights for NBC and Bravo programming.

Original programming

Third-party content

Lionsgate Lions Gate Entertainment Corporation, doing business as Lionsgate, is a Canadian-American entertainment company. It was formed by Frank Giustra on July 10, 1997, domiciled in Vancouver, British Columbia, Canada and is currently headquartered ...

licenses library content for Peacock, as part of a larger agreement by Comcast to renew its carriage of

Starz Starz (stylized as STARZ since 2016; pronounced "stars") is an American premium cable and satellite television network owned by Lions Gate Entertainment, and is the flagship property of parent subsidiary Starz Inc. Programming on Starz cons ...

. In turn, NBCUniversal will license content for StarzPlay in the U.S. and internationally. On January 16, 2020, Peacock acquired the streaming rights to the

Warner Bros. Television Warner Bros. Television Studios (operating under the name Warner Bros. Television; formerly known as Warner Bros. Television Division) is an American television production and distribution studio of the Warner Bros. Television Group division of ...

series ''

Two and a Half Men ''Two and a Half Men'' is an American television sitcom that originally aired on CBS for twelve seasons from September 22, 2003, to February 19, 2015. Originally starring Charlie Sheen in the lead role alongside Jon Cryer and Angus T. Jones, t ...

'' and '' George Lopez'', the

Paramount Network Paramount Network is an American basic cable television channel owned by the MTV Entertainment Group unit of Paramount Media Networks. The network's headquarters are located at the Paramount Pictures studio lot in Los Angeles. The channel was ...

series ''

Yellowstone Yellowstone National Park is an American national park located in the western United States, largely in the northwest corner of Wyoming and extending into Montana and Idaho. It was established by the 42nd U.S. Congress with the Yellow ...

'', as well as ''

The Matrix ''The Matrix'' is a 1999 science fiction action film written and directed by the Wachowskis. It is the first installment in ''The Matrix'' film series, starring Keanu Reeves, Laurence Fishburne, Carrie-Anne Moss, Hugo Weaving, and Joe Pantolia ...

'' films. In February 2020,

A&E Networks A&E Networks (stylized as A+E NETWORKS) is an American multinational broadcasting company that is a 50–50 joint venture between Hearst Communications and The Walt Disney Company through its General Entertainment Content division. The company ...

licensed some titles from the A&E and

History History (derived ) is the systematic study and the documentation of the human activity. The time period of event before the invention of writing systems is considered prehistory. "History" is an umbrella term comprising past events as well ...

libraries to Peacock. Peacock also had rights to the ''Harry Potter'' film series as part of an existing deal with NBCUniversal networks from October 2020 until August 2021, before

WarnerMedia Warner Media, LLC ( traded as WarnerMedia) was an American multinational mass media and entertainment conglomerate. It was headquartered at the 30 Hudson Yards complex in New York City, United States. It was originally established in 1972 by ...

(now Warner Bros. Discovery) took them back on September 1 of that same year, for

HBO Max HBO Max is an American subscription video on-demand over-the-top streaming service owned by Warner Bros. Discovery. Launched in the United States on May 27, 2020, the service is built around the libraries of HBO, Warner Bros., Cartoon Ne ...

after an adjustment in the agreement. On July 1, 2020, ViacomCBS (now

Paramount Global Paramount Global ( doing business as Paramount) is an American multinational mass media and entertainment conglomerate owned and operated by National Amusements (79.4%) and headquartered at One Astor Plaza in Midtown Manhattan, New York. ...

) non-exclusively licensed some of its television series and films to Peacock, such as ''

Everybody Hates Chris ''Everybody Hates Chris'' is an American television semi-autobiographical sitcom that is inspired by the memories of the teenage years of comedian Chris Rock. The show is set from 1982 to 1987, although Rock himself was actually a teenager from ...

'', '' Ray Donovan'', and ''

Undercover Boss ''Undercover Boss'' is a reality television series franchise created by Stephen Lambert and produced in many countries. It originated in 2009 on the British Channel 4. The show’s format features the experiences of senior executives working u ...

'' among others. The service will also hold rights to several

Paramount Pictures Paramount Pictures Corporation is an American film and television production company, production and Distribution (marketing), distribution company and the main namesake division of Paramount Global (formerly ViacomCBS). It is the fifth-oldes ...

films under a limited exclusivity window from 2021 to 2023. On July 14, 2020, the service acquired the Canadian drama '' Departure'' for a U.S. premiere. On July 17, 2020,

Cinedigm Cinedigm Corp. is an American entertainment company headquartered in Los Angeles, California. Cinedigm's businesses encompass digital cinema, streaming channels, content marketing, and distribution. History Early years Cinedigm Corp was founde ...

licensed over a dozen films and three streaming channels for Peacock's launch, with hundreds of other films and television episodes to follow. In January 2021, Peacock added

Claudia Rosencrantz Claudia Emma Rosencrantz FRTS (born 23 June 1959) is a British television executive and journalist. She was formerly the Controller of Entertainment for ITV, for over ten years. She was also Director of Television for Virgin Media for five yea ...

and Adrian Woolfe's streaming entertainment news channel LIT, with the platform serving as its U.S. launch partner for an exclusivity period. On May 18, 2021, NBCUniversal announced that it had acquired the U.S. streaming rights to the

Eurovision Song Contest The Eurovision Song Contest (), sometimes abbreviated to ESC and often known simply as Eurovision, is an international songwriting competition organised annually by the European Broadcasting Union (EBU), featuring participants representing pr ...

for Peacock under a two-year deal, beginning with the 2021 edition (whose first semi-final heat was held later that day). The agreement came shortly after NBC reached an agreement with the EBU to produce an U.S. music competition series patterned off Eurovision. On June 10, 2021, Peacock added content from

anime is Traditional animation, hand-drawn and computer animation, computer-generated animation originating from Japan. Outside of Japan and in English, ''anime'' refers specifically to animation produced in Japan. However, in Japan and in Japane ...

streaming service RetroCrush. On October 31, 2022, NBCUniversal announced an SVOD agreement with Hallmark Media, under which Peacock Premium would add a hub featuring content from

, Hallmark Movies & Mysteries and Hallmark Drama. The agreement includes both on-demand content from Hallmark's library of original series and made-for-TV movies, and the live, linear feeds of all three networks.

WWE content

On January 25, 2021, NBCUniversal, which already televised WWE's

professional wrestling Professional wrestling is a form of theater that revolves around staged wrestling matches. The mock combat is performed in a ring similar to the kind used in boxing, and the dramatic aspects of pro wrestling may be performed both in the ring or ...

weekly programs '' Raw'' and ''

NXT NXT may refer to: Professional wrestling * ''WWE NXT'', a professional wrestling television program produced by WWE that began in 2010 ** NXT (WWE brand), WWE's Florida-based brand and former developmental territory * ''NXT UK'', the British spin- ...

'' on the

, acquired the exclusive U.S. distribution rights to the

WWE Network WWE Network is a subscription video on-demand over-the-top streaming service and digital television Digital television (DTV) is the transmission of television signals using digital encoding, in contrast to the earlier analog television t ...

streaming service beginning March 18, 2021. WWE content is carried within a branded channel on Peacock, which includes a selection of WWE content on Peacock's free tier, and the full library for Peacock Premium subscribers, including WWE Network original programming, archive content, and all premium live events (

pay-per-view Pay-per-view (PPV) is a type of pay television or webcast service that enables a viewer to pay to watch individual events via private telecast. Events can be purchased through a multichannel television platform using their electronic program g ...

s) live and on-demand. Some WWE content on Peacock has been edited to meet NBCUniversal standards and practices, particularly to remove content considered inappropriate under current standards. The standalone WWE Network service for existing U.S. subscribers was shut down on April 4, 2021. WWE committed to produce a "signature documentary" for the service annually beginning in 2022. In December 2022 Peacock announced a documentary on

Ric Flair Richard Morgan Fliehr (born February 25, 1949), known professionally as Ric Flair, is an American professional wrestler. Regarded by multiple peers and journalists as the greatest professional wrestler of all time, Flair has had a career spanni ...

, ''Wooooo! Becoming Ric Flair''. In May 2021, Peacock announced that it had ordered ''WWE Evil'', a documentary series created, produced, and narrated by

John Cena John Felix Anthony Cena ( ; born April 23, 1977) is an American part-time professional wrestler, actor, and former rapper. He is currently signed to WWE. Widely regarded as one of the greatest professional wrestlers of all time, he is tied ...

that chronicles WWE's most prominent antagonists.

Sports programming

Peacock has carried

and

Telemundo Deportes Telemundo Deportes is the programming division of NBC Sports Group, owned by NBCUniversal, that is responsible for the production of sports events and magazine programs that air on NBCUniversal's Spanish language television networks Telemundo an ...

programming, including live events either in simulcast with NBC, or exclusive to the service. Many of the standalone subscription services offered under the

NBC Sports Gold NBC Sports Gold was a suite of over-the-top subscription streaming television services operated by NBC Sports Group; the individual services (referred to as "passes") featured coverage of sports properties from NBC Sports, often as companions and ...

banner were merged into Peacock Premium shortly after its launch including

Premier League The Premier League (legal name: The Football Association Premier League Limited) is the highest level of the men's English football league system. Contested by 20 clubs, it operates on a system of promotion and relegation with the English Fo ...

Pass,

IndyCar INDYCAR, LLC, is an American-based auto racing sanctioning body for Indy car racing and other disciplines of open wheel car racing. The organization sanctions five racing series: the premier IndyCar Series with its centerpiece the Indianapoli ...

Pass, Figure Skating Pass, Rugby Pass, Snow Pass, motocross, and speed skating. In August 2020, Peacock launched "NBC Sports on Peacock", a content hub featuring sports talk shows and

radio Radio is the technology of signaling and communicating using radio waves. Radio waves are electromagnetic waves of frequency between 30 hertz (Hz) and 300 gigahertz (GHz). They are generated by an electronic device called a tr ...

simulcasts such as '' PFT Live with

Mike Florio Michael James Florio (born June 8, 1965) is an American sportswriter, author, radio host, and television commentator. He writes for '' Profootballtalk.com'' which he created and owns. He also hosts the daily NFL talk show ''PFT Live'' on Peacock ...

'', '' The Dan Patrick Show'', ''The Rich Eisen Show.'' In September 2020, NBC Sports on Peacock added ''Brother From Another,'' a sports and pop culture-themed show co-hosted by former ESPN reporter Michael Smith and sports writer Michael Holley. ''Fantasy Football Happy Hour'' and ''Fantasy Football Pregame'' with

Matthew Berry Matthew J. Berry (born December 29, 1969) is an American writer, columnist, fantasy sports analyst, and television personality. Berry started his career by writing for television and film and creating a few pilots and film scripts with his writin ...

premiered in September 2022. Notable sporting events carried or simulcast by Peacock include: *

Olympic Games The modern Olympic Games or Olympics (french: link=no, Jeux olympiques) are the leading international sporting events featuring summer and winter sports competitions in which thousands of athletes from around the world participate in a multi ...

: During the

2020 Summer Olympics The , officially the and also known as , was an international multi-sport event held from 23 July to 8 August 2021 in Tokyo, Japan, with some preliminary events that began on 21 July. Tokyo was selected as the host city during the ...

, Peacock carried coverage of selected events, as well as a "Tokyo Now" channel featuring exclusive studio programs. At the

2022 Winter Olympics The 2022 Winter Olympics (2022年冬季奥林匹克运动会), officially called the XXIV Olympic Winter Games () and commonly known as Beijing 2022 (2022), was an international winter multi-sport event held from 4 to 20 February 2022 in Bei ...

, all events were streamed live on Peacock Premium. *

: Simulcasts all matches in Spanish from Telemundo and Universo beginning in 2022 (English-language rights are held by

Fox Sports Fox Sports is the brand name for a number of sports channels, broadcast divisions, programming, and other media around the world. The ''Fox Sports'' name has since been used for other sports media assets. These assets are held mainly by the F ...

). *

National Football League The National Football League (NFL) is a professional American football league that consists of 32 teams, divided equally between the American Football Conference (AFC) and the National Football Conference (NFC). The NFL is one of the majo ...

: All ''

Sunday Night Football Sunday Night Football may refer to: * ''NBC Sunday Night Football'', the Sunday night broadcast of American NFL games by NBC since 2006 * ''ESPN Sunday Night Football'', the Sunday night broadcast of American NFL games from 1987 to 2005 by ESPN * ...

'' and playoff games in simulcast with NBC beginning in the 2021 season. Peacock will carry one exclusive game per-season beginning in 2023 and add a hub featuring

NFL Films NFL Productions, LLC, doing business as NFL Films, is the film and television production company of the National Football League. It produces commercials, television programs, feature films, and documentaries for and about the NFL, as well as ...

library content. ** Peacock also streams a post-game show, ''Sunday Night Football Final'', hosted by Kathryn Tappen and

Chris Simms Christopher David Simms (born August 29, 1980) is an American sports analyst and former football player. He was a quarterback who played in the National Football League (NFL). He was drafted by the Tampa Bay Buccaneers in the third round of t ...

. *

Major League Baseball Major League Baseball (MLB) is a professional baseball organization and the oldest major professional sports league in the world. MLB is composed of 30 total teams, divided equally between the National League (NL) and the American League (A ...

: '' MLB Sunday Leadoff''—exclusive national midday games on Sunday afternoons for Peacock Premium subscribers beginning in the 2022 season. *

College football College football (french: Football universitaire) refers to gridiron football played by teams of student athletes. It was through college football play that American football in the United States, American football rules first gained populari ...

: **

Notre Dame football The Notre Dame Fighting Irish football team is the intercollegiate College football, football team representing the University of Notre Dame in Notre Dame, Indiana (CDP), Notre Dame, Indiana, north of the city of South Bend, Indiana. The team pla ...

: Simulcasts all NBC games beginning in

2021 File:2021 collage V2.png, From top left, clockwise: the James Webb Space Telescope was launched in 2021; Protesters in Yangon, Myanmar following the coup d'état; A civil demonstration against the October 2021 coup in Sudan; Crowd shortly after t ...

. May also carry exclusive broadcasts, as it did for the team's opener that season. **

Big Ten Conference The Big Ten Conference (stylized B1G, formerly the Western Conference and the Big Nine Conference) is the oldest Division I collegiate athletic conference in the United States. Founded as the Intercollegiate Conference of Faculty Representati ...

: Will simulcast NBC's ''Big Ten Saturday Night'' games beginning in the 2023 season, and carry eight exclusive games per-season. *

College basketball In United States colleges, top-tier basketball is governed by collegiate athletic bodies including National Collegiate Athletic Association (NCAA), the National Association of Intercollegiate Athletics (NAIA), the United States Collegiate Athleti ...

: ** Big Ten Conference: Will air 47 men's basketball games and 30 women's basketball games beginning in the 2023–24 season, and the opening night doubleheaders of the Big Ten's men's and

women's A woman is an adult female human. Prior to adulthood, a female human is referred to as a girl (a female child or adolescent). The plural ''women'' is sometimes used in certain phrases such as "women's rights" to denote female humans regardle ...

basketball tournaments. *

IndyCar Series The IndyCar Series, currently known as the NTT IndyCar Series under sponsorship, is the highest class of regional North American open-wheel single-seater formula racing cars in the United States, which has been conducted under the auspices o ...

: Coverage of practice sessions, qualifying sessions, and

Indy Lights Indy NXT, previously Indy Lights, is an American developmental automobile racing series sanctioned by IndyCar, currently known as Firestone Indy NXT Series for sponsorship reasons. Indy Lights is the highest step on the Road to Indy, a progra ...

series events beginning in 2021. * Premier League: 175

soccer matches not on linear television per-season, all matches available on-demand. *

United States Football League The United States Football League (USFL) was a professional American football league that played for three seasons, 1983 through 1985. The league played a spring/summer schedule in each of its active seasons. The 1986 season was scheduled to be ...

(2022): Simulcasts all games televised by NBC and

. In future seasons, four exclusive games will stream on Peacock per-season. * Collegiate

Olympic sports Olympic sports are contested in the Summer Olympic Games and Winter Olympic Games. The 2020 Summer Olympics included 33 sports; the 2022 Winter Olympics included seven sports. Each Olympic sport is represented by an international governing b ...

** Big Ten Conference: 40 telecasts of Olympic sports per-season beginning in the 2023–24 season.

News programming

NBC News's digital streaming channel

NBC News Now NBC News is the news division of the American broadcast television network NBC. The division operates under NBCUniversal Television and Streaming, a division of NBCUniversal, which is, in turn, a subsidiary of Comcast. The news division's var ...

, and

Sky News Sky News is a British free-to-air television news channel and organisation. Sky News is distributed via an English-language radio news service, and through online channels. It is owned by Sky Group, a division of Comcast. John Ryley is the he ...

—a UK news channel owned by Comcast subsidiary

Sky Group Sky Group Limited is a British media and telecommunications conglomerate, which is a division of Comcast, and headquartered in London. It has operations in the United Kingdom, Ireland, Germany, Austria, Switzerland and Italy. Sky is Europe' ...

, are carried on Peacock's free tier. NBC News and Sky News had also planned to collaborate on an international news channel for Peacock known as

NBC Sky World News ...

, but the proposed service was scrapped in August 2020. In October 2020 during the leadup to the

2020 presidential election This national electoral calendar for 2020 lists the national/ federal elections held in 2020 in all sovereign states and their dependent territories. By-elections are excluded, though national referendums are included. January *5 January: ** ...

, NBC News launched a new channel on Peacock known as The Choice, which airs original news and opinion programs. At launch, these included ''

The Majority Report with Sam Seder ''The Majority Report with Sam Seder'' is an Internet talk radio program and podcast hosted by Sam Seder. The program focuses on the discussion of current events and political affairs from a social democratic, democratic socialist and a progr ...

'', ''The

Mehdi Hasan Mehdi Raza Hasan (born July 1979) is a British-American political journalist, broadcaster and author of Indian descent. Hasan has been the host of ''The Mehdi Hasan Show'' on Peacock since October 2020 and on MSNBC since February 2021. In 2 ...

Show,'' and '' Zerlina''. In July 2021, the channel was rebranded as "The Choice by

MSNBC MSNBC (originally the Microsoft National Broadcasting Company) is an American news-based pay television cable channel. It is owned by NBCUniversala subsidiary of Comcast. Headquartered in New York City, it provides news coverage and political ...

". In January 2021, Peacock premiered ''The Overview'', a new weekly series hosted by

Gadi Schwartz Gadi Schwartz (born July 18, 1983) is an American journalist working as an NBC News host and correspondent. He is the co-host of ''Stay Tuned'', an NBC News program broadcast on Snapchat's Discover platform, ''Stay Tuned Now'' on NBC News Now, ...

that features conversational discussions on news topics and "paradigm shifts" impacting the world. In January 2022, Peacock launched 24/7 streaming local news channels from the

NBC Owned Television Stations NBC Owned Television Stations (formerly NBC Local Media and NBC Television Stations Division (TVSD)) is the division of NBCUniversal Owned TV Stations (NBCUniversal), a subsidiary of Comcast that oversees the NBC owned-and-operated television ...

division, the channels features simulcast and encore news programming, along with breaking news and original content produced by its NBC station's local news operations. The 4 markets launching the streaming local news channels on January 20, with stations in

Chicago (''City in a Garden''); I Will , image_map = , map_caption = Interactive Map of Chicago , coordinates = , coordinates_footnotes = , subdivision_type = List of sovereign states, Count ...

(

WMAQ-TV WMAQ-TV (channel 5) is a television station in Chicago, Illinois, United States, airing programming from the NBC network. It is owned and operated by the network's NBC Owned Television Stations division alongside Telemundo outlet WSNS-TV (c ...

, as ''NBC Chicago News''),

Miami Miami ( ), officially the City of Miami, known as "the 305", "The Magic City", and "Gateway to the Americas", is a coastal metropolis and the county seat of Miami-Dade County in South Florida, United States. With a population of 442,241 at ...

( WTVJ, as ''NBC Miami News''),

Philadelphia Philadelphia, often called Philly, is the largest city in the Commonwealth of Pennsylvania, the sixth-largest city in the U.S., the second-largest city in both the Northeast megalopolis and Mid-Atlantic regions after New York City. Since ...

(

WCAU WCAU (channel 10) is a television station in Philadelphia, Pennsylvania, United States, airing programming from the NBC network. It is owned and operated by the network's NBC Owned Television Stations division alongside Mount Laurel, New Jer ...

, as ''NBC Philadelphia News'') and

Boston Boston (), officially the City of Boston, is the state capital and most populous city of the Commonwealth of Massachusetts, as well as the cultural and financial center of the New England region of the United States. It is the 24th- mo ...

( NBC 10 Boston/ NECN, as ''NBC Boston News'') as launch cities, followed by two other cities including

New York City New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the L ...

(

WNBC WNBC (channel 4) is a television station in New York City, serving as the flagship of the NBC network. It is owned and operated by the network's NBC Owned Television Stations division alongside Linden, New Jersey–licensed Telemundo stati ...

, as ''NBC New York News'') and

Los Angeles Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the largest city in the state of California and the second most populous city in the United States after New York City, as well as one of the world ...

(

KNBC KNBC (channel 4) is a television station in Los Angeles, California, United States, serving as the West Coast flagship of the NBC network. It is owned and operated by the network's NBC Owned Television Stations division alongside Corona- ...

, as ''NBC LA News'') on March 17, 2022.

International syndication and versions

In June 2020, Canadian broadcaster

Corus Entertainment Corus Entertainment Inc. is a Canadian mass media company. Formed in 1999 as a spin-off from Shaw Communications, it has prominent holdings in the radio, publishing, and television industries. It is headquartered at Corus Quay in Toronto, Ont ...

acquired exclusive English Canadian broadcast rights to Peacock Original programming. In October 2021, Quebecor Content acquired exclusive French Canadian rights to Peacock Original programming for its streaming service, Club Illico. Other content found on Peacock such as the

but the Canadian version is available through Rogers Sports & Media-owned SportsnetNOW streaming service. In December 2021, OSN acquired Peacock's original programming with the Middle Eastern streaming service, OSN+. In August 2020, NBCUniversal signed a distribution deal with Australian streaming service Stan, including Peacock's original programming until 2022. On July 29, 2021, Comcast and Sky announced that Peacock would be launching in

Austria Austria, , bar, Östareich officially the Republic of Austria, is a country in the southern part of Central Europe, lying in the Eastern Alps. It is a federation of nine states, one of which is the capital, Vienna, the most populous ...

Germany Germany,, officially the Federal Republic of Germany, is a country in Central Europe. It is the second most populous country in Europe after Russia, and the most populous member state of the European Union. Germany is situated betwee ...

Ireland Ireland ( ; ga, Éire ; Ulster-Scots: ) is an island in the North Atlantic Ocean, in north-western Europe. It is separated from Great Britain to its east by the North Channel, the Irish Sea, and St George's Channel. Ireland is the s ...

Italy Italy ( it, Italia ), officially the Italian Republic, ) or the Republic of Italy, is a country in Southern Europe. It is located in the middle of the Mediterranean Sea, and its territory largely coincides with the homonymous geographical ...

Switzerland ). Swiss law does not designate a ''capital'' as such, but the federal parliament and government are installed in Bern, while other federal institutions, such as the federal courts, are in other cities (Bellinzona, Lausanne, Luzern, Neuchâtel ...

and the

United Kingdom The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom (UK) or Britain, is a country in Europe, off the north-western coast of the continental mainland. It comprises England, Scotland, Wales and ...

in Q4 2021 and would be available to all

Sky Q Sky Q is a subscription-based television and entertainment service operated by British satellite television provider Sky, as a part of its operations in Austria and Germany, Ireland, Italy and in the UK. The name also refers to the Sky Q set- ...

, Sky Glass, and Now/Wow (in Germany, Ireland, Italy, and the United Kingdom) customers at no extra cost from its launch. Peacock was given a soft launch in the UK and Ireland on November 16, 2021, to all Sky and Now subscribers. On January 25, 2022, Peacock further expanded in Sky territories, soft launching in Austria and Germany, followed by Italy on February 15, 2022, and Switzerland on March 2, 2022. On August 18, 2021,

announced an agreement with

(then-known as ViacomCBS) to launch SkyShowtime, a joint streaming service combining programming from both companies, including Peacock Originals, which will be based on Peacock's infrastructure. The service is expected to be available in 20 smaller European territories, including four

Nordic countries The Nordic countries (also known as the Nordics or ''Norden''; lit. 'the North') are a geographical and cultural region in Northern Europe and the North Atlantic. It includes the sovereign states of Denmark, Finland, Iceland, Norway and Sw ...

along with

Hungary Hungary ( hu, Magyarország ) is a landlocked country in Central Europe. Spanning of the Carpathian Basin, it is bordered by Slovakia to the north, Ukraine to the northeast, Romania to the east and southeast, Serbia to the south, Cr ...

and

Poland Poland, officially the Republic of Poland, is a country in Central Europe. It is divided into 16 administrative provinces called voivodeships, covering an area of . Poland has a population of over 38 million and is the fifth-most populou ...

where it will replace Paramount Global's

Paramount+ Paramount+ is an American subscription video on-demand service owned by Paramount Global. The service's content is drawn primarily from the libraries of CBS Media Ventures (including CBS Studios), Paramount Media Networks (formerly Viacom Media ...

, instead of Peacock and Paramount+ operating separately in those markets. SkyShowtime was released in September 20, 2022 in the Nordics, launched in October 25 of same year, in the Netherlands and Portugal, launched in the former Yugoslav countries (Except

North Macedonia North Macedonia, ; sq, Maqedonia e Veriut, (Macedonia before February 2019), officially the Republic of North Macedonia,, is a country in Southeast Europe. It gained independence in 1991 as one of the successor states of Socialist Feder ...

) on December 14th of that same year and will launch in the first quarter of 2023 in Central and Eastern Europe. At the same time,

Bloomberg News Bloomberg News (originally Bloomberg Business News) is an international news agency headquartered in New York City and a division of Bloomberg L.P. Content produced by Bloomberg News is disseminated through Bloomberg Terminals, Bloomberg T ...

reported that Comcast was working towards launching Peacock in several other territories, including

Latin America Latin America or * french: Amérique Latine, link=no * ht, Amerik Latin, link=no * pt, América Latina, link=no, name=a, sometimes referred to as LatAm is a large cultural region in the Americas where Romance languages — languages derived ...

Australia Australia, officially the Commonwealth of Australia, is a sovereign country comprising the mainland of the Australian continent, the island of Tasmania, and numerous smaller islands. With an area of , Australia is the largest country by ...

Asia Asia (, ) is one of the world's most notable geographical regions, which is either considered a continent in its own right or a subcontinent of Eurasia, which shares the continental landmass of Afro-Eurasia with Africa. Asia covers an are ...

, and

France France (), officially the French Republic ( ), is a country primarily located in Western Europe. It also comprises of Overseas France, overseas regions and territories in the Americas and the Atlantic Ocean, Atlantic, Pacific Ocean, Pac ...

Notes

References

External links

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