Paul Berthon
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Paul Berthon (Paul Emile Berthon, 15 March 1872 in Villefranche-sur-Saône – 15 February 1910 in Paris) was a French artist who produced primarily posters and lithographs.Haslam, Malcolm ''Marks & monograms: the decorative arts, 1880-1960'' 1995 p. 169, 345 Berthon's work is in the style of Art Nouveau, much like his contemporary
Alphonse Mucha Alfons Maria Mucha (; 24 July 1860 – 14 July 1939), known internationally as Alphonse Mucha, was a Czech painter, illustrator and graphic artist, living in Paris during the Art Nouveau period, best known for his distinctly stylized and decorat ...
. Berthon studied as a painter in
Villefranche-sur-Saône Villefranche-sur-Saône (, ; frp, Velafranche) is a commune in the Rhône department in eastern France. It lies 1 mile (1.6 km) west of the river Saône, and is around north of Lyon. The inhabitants of the town are called ''Caladois''. ...
before moving to
Paris Paris () is the Capital city, capital and List of communes in France with over 20,000 inhabitants, most populous city of France, with an estimated population of 2,165,423 residents in 2019 in an area of more than 105 km² (41 sq mi), ma ...
. He later enrolled at the Ecole Normale d'Enseignement de Dessin and received lessons in painting from
Luc-Olivier Merson Luc-Olivier Merson (21 May 1846 – 13 November 1920) was a French academic painter and illustrator also known for his postage stamp and currency designs. Biography Born Nicolas Luc-Olivier Merson in Paris, France, he grew up in an artist ...
and lessons in decorative arts from
Eugène Grasset Eugène Samuel Grasset (25 May 1845 – 23 October 1917) was a Swiss decorative artist who worked in Paris, France in a variety of creative design fields during the Belle Époque. He is considered a pioneer in Art Nouveau design. Biography G ...
. Grasset had a far greater influence on him, and he may be regarded as his pupil. His study of the decorative arts influenced his print making, influencing the strong lines and natural details that guided his art. The vast majority of Berthon's lithographed posters did not include
advertisements Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a ...
and were meant to stand on their own.


Further reading

*
Les Maîtres de l'Affiche ''Maîtres de l'Affiche'' (Masters of the Poster) refers to 256 color lithographic plates used to create an art publication during the Belle Époque in Paris, France. The collection, reproduced from the original works of ninety-seven artists in a ...
* Gérald Schurr: ''Les Petits Maîtres de la peinture 1820–1920'' : Les Éditions de l’Amateur, t. IV, : Paris 1979. * Victor Arwas: ''Berthon & Grasset'' : Academy/Denoël: 1978, .


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Works
1872 births 1934 deaths Art Nouveau illustrators French lithographic artists French poster artists {{France-artist-stub