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The Packard Eighteenth Series One-Ten was a range of six-cylinder automobiles produced by the
Packard Motor Car Company Packard or Packard Motor Car Company was an American luxury automobile company located in Detroit, Michigan. The first Packard automobiles were produced in 1899, and the last Packards were built in South Bend, Indiana in 1958. One of the "Thr ...
of
Detroit, Michigan Detroit ( , ; , ) is the largest city in the U.S. state of Michigan. It is also the largest U.S. city on the United States–Canada border, and the seat of government of Wayne County. The City of Detroit had a population of 639,111 at ...
during the 1940 and 1941 model years. The One-Ten designation was renamed from the previous Packard Fifteenth Series Six (115-C).The One-Ten shared the wheelbase of the One-Twenty but was given the One-Ten designation to indicate it was the entry level product. Packard reintroduced a line of six-cylinder cars in 1937 after a ten-year absence as a response to the economic depression and ongoing recovery cycle in the
United States The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territori ...
. As an independent automaker, Packard could not look to other internal divisions to support its luxury models, so the inclusion of the Six, and the later One-Ten, was necessary to aid in supporting the firm's bottom line until better times returned. Critics of the Packard Six and One-Ten have long maintained they hurt Packard's reputation of being America's premier luxury marque. Still, the reintroduction of the Six could not have come at a better time for the automaker, just prior to the nation's 1938 economic depression. By offering the less expensive model, the company was able to attract buyers who would otherwise be unable to purchase more expensive cars. Prices ranged from USD$867 ($ in dollars ) for the Business Coupe to USD$1,200 ($ in dollars ) for the Station Wagon. Built on a shorter wheelbase than the senior Packards, the One-Ten was introduced in August 1939. The One-Ten was available in a broad range of Body styles, including both two and four-door sedans, station wagon and convertible. Total output for the 1940 model year was 62,300 units. Following its successful first year, the 1941 One-Ten model range was expanded, and a second trim level, the Deluxe was added. Packard also added a
taxi A taxi, also known as a taxicab or simply a cab, is a type of vehicle for hire with a driver, used by a single passenger or small group of passengers, often for a non-shared ride. A taxicab conveys passengers between locations of their choic ...
line within the One-Ten model range. Options for the One-Ten included heater, radio, spotlight, and despite its low-line status,
air conditioning Air conditioning, often abbreviated as A/C or AC, is the process of removing heat from an enclosed space to achieve a more comfortable interior environment (sometimes referred to as 'comfort cooling') and in some cases also strictly controlling ...
. For 1942, Packard made a decision to retain numerical designated models within its senior line and the One-Ten reverted to being called
Packard Six The Packard Six was a series of luxury automobiles built over several generations by Packard from 1913 until 1947. The name was originally used to describe the car in general terms, while Series numbers were initially used and changed every year t ...
.


References

{{Classicprw-auto-stub One-Ten Rear-wheel-drive vehicles Sedans Convertibles Cars introduced in 1940