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Oscar Deutsch (12 August 1893 – 5 December 1941)Allen Eyles, ‘Deutsch, Oscar (1893–1941)’, Oxford Dictionary of National Biography, Oxford University Press, 200
accessed 29 April 2011
/ref> was a British-Hungarian businessman. He was the founder of
Odeon Cinemas Odeon, stylised as ODEON, is a cinema brand name operating in the United Kingdom, Ireland and Norway, which along with UCI Cinemas and Nordic Cinema Group is part of the Odeon Cinemas Group subsidiary of AMC Theatres. It uses the famous name ...
in 1928, with the flagship cinema, the Odeon, Leicester Square in
London London is the capital and List of urban areas in the United Kingdom, largest city of England and the United Kingdom, with a population of just under 9 million. It stands on the River Thames in south-east England at the head of a estuary dow ...
, opening in 1937.


Life and career

Deutsch was born in
Balsall Heath Balsall Heath is an inner-city area of Birmingham, West Midlands, England. It has a diverse cultural mix of people and is the location of the Balti Triangle. History Balsall Heath was agricultural land between Moseley village and the city of ...
,
Birmingham Birmingham ( ) is a City status in the United Kingdom, city and metropolitan borough in the metropolitan county of West Midlands (county), West Midlands in England. It is the second-largest city in the United Kingdom with a population of 1. ...
,
Warwickshire Warwickshire (; abbreviated Warks) is a county in the West Midlands region of England. The county town is Warwick, and the largest town is Nuneaton. The county is famous for being the birthplace of William Shakespeare at Stratford-upon-Av ...
, the son of Leopold Deutsch, a successful Hungarian
Jew Jews ( he, יְהוּדִים, , ) or Jewish people are an ethnoreligious group and nation originating from the Israelites Israelite origins and kingdom: "The first act in the long drama of Jewish history is the age of the Israelites""T ...
ish scrap metal merchant. After attending King Edward VI Five Ways Grammar School, he started work at his father's metal firm in Birmingham. In 1918, he married and went on to have three sons. In 1925, he rented cinemas in
Wolverhampton Wolverhampton () is a city, metropolitan borough and administrative centre in the West Midlands, England. The population size has increased by 5.7%, from around 249,500 in 2011 to 263,700 in 2021. People from the city are called "Wulfrunians ...
and
Coventry Coventry ( or ) is a city in the West Midlands, England. It is on the River Sherbourne. Coventry has been a large settlement for centuries, although it was not founded and given its city status until the Middle Ages. The city is governed b ...
and started exhibiting subsequent runs of films. He opened his first
cinema Cinema may refer to: Film * Cinematography, the art of motion-picture photography * Film or movie, a series of still images that create the illusion of a moving image ** Film industry, the technological and commercial institutions of filmmaking ...
in nearby
Brierley Hill Brierley Hill is a town and electoral ward in the Metropolitan Borough of Dudley, West Midlands, England, 2.5 miles south of Dudley and 2 miles north of Stourbridge. Part of the Black Country and in a heavily industrialised area, it has a pop ...
,
Dudley Dudley is a large market town and administrative centre in the county of West Midlands, England, southeast of Wolverhampton and northwest of Birmingham. Historically an exclave of Worcestershire, the town is the administrative centre of the ...
in 1928. By 1933 he had 26 Odeons and "Odeon" had started to become a household word, used interchangeably with "cinema" in some parts of the UK until after the
Second World War World War II or the Second World War, often abbreviated as WWII or WW2, was a world war that lasted from 1939 to 1945. It involved the vast majority of the world's countries—including all of the great powers—forming two opposi ...
. By 1937 there were 250 Odeons, including the flagship cinema in Leicester Square,
London London is the capital and List of urban areas in the United Kingdom, largest city of England and the United Kingdom, with a population of just under 9 million. It stands on the River Thames in south-east England at the head of a estuary dow ...
, making Odeon one of the three major circuits in the UK. Odeon cinemas were considered more comfortable and respectable for middle-class filmgoers than those of the two other circuits,
Associated British Cinemas ABC Cinemas (Associated British Cinemas) was a cinema chain in the United Kingdom. Originally a wholly owned subsidiary of Associated British Picture Corporation (ABPC), it operated between the 1930s and the 1980s. The brand name was reused in ...
(ABC) and Gaumont-British Cinemas. Odeons were known for their
art deco Art Deco, short for the French ''Arts Décoratifs'', and sometimes just called Deco, is a style of visual arts, architecture, and product design, that first appeared in France in the 1910s (just before World War I), and flourished in the Unite ...
architecture, first used on the Odeon, Kingstanding to a design by Cecil Clavering, working for
Harry Weedon Harold William "Harry" Weedon (1887 – 17 June 1970) was a British architect. Although he designed a large number of buildings during a long career, he is best known for his role overseeing the Art Deco designs of the Odeon Cinemas for Oscar Deu ...
. Although Clavering only designed three further Odeons, at Sutton Coldfield,
Colwyn Bay Colwyn Bay ( cy, Bae Colwyn) is a town, community and seaside resort in Conwy County Borough on the north coast of Wales overlooking the Irish Sea. It lies within the historic county of Denbighshire. Eight neighbouring communities are incorpo ...
and
Scarborough Scarborough or Scarboro may refer to: People * Scarborough (surname) * Earl of Scarbrough Places Australia * Scarborough, Western Australia, suburb of Perth * Scarborough, New South Wales, suburb of Wollongong * Scarborough, Queensland, su ...
, "one masterpiece after the other" considered "the finest expressions of the Odeon circuit style". Later in 1935, however, Clavering stunned Weedon by resigning to take up a job with the
Office of Works The Office of Works was established in the English royal household in 1378 to oversee the building and maintenance of the royal castles and residences. In 1832 it became the Works Department forces within the Office of Woods, Forests, Land Reven ...
. Weedon approached Clavering's former tutor who recommended Robert Bullivant as Clavering's replacement and Weedon was commissioned by Deutsch to oversee the design of the entire chain. He became a director of the UK arm of
United Artists United Artists Corporation (UA), currently doing business as United Artists Digital Studios, is an American digital production company. Founded in 1919 by D. W. Griffith, Charlie Chaplin, Mary Pickford, and Douglas Fairbanks, the stud ...
, who had acquired a 50% stake in Odeon Cinema Holdings. In 1941, a bomb landed on his home and he was blown out of bed and never recovered. After Deutsch died of
cancer Cancer is a group of diseases involving abnormal cell growth with the potential to invade or spread to other parts of the body. These contrast with benign tumors, which do not spread. Possible signs and symptoms include a lump, abnormal b ...
in 1941, his widow sold the Odeon chain to J. Arthur Rank and it became part of the
Rank Organisation The Rank Organisation was a British entertainment conglomerate founded by industrialist J. Arthur Rank in April 1937. It quickly became the largest and most vertically integrated film company in the United Kingdom, owning production, distrib ...
, who also bought, but managed separately, Gaumont-British Cinemas.


Origin of "Odeon"

The original Odeons were the popular amphitheatres of ancient Greece. The name Odeon had been appropriated by cinemas in France and Italy in the 1920s, but Deutsch made it his own in the UK. His publicity team claimed Odeon stood for "Oscar Deutsch Entertains Our Nation".


See also

*
Arnold Deutsch Arnold Deutsch (1903–1942?), variously described as Austrian, Czech or Hungarian, was an academic who worked in London as a Soviet spy, best known for having recruited Kim Philby. Much of his life remains unknown or disputed. Early life He ...
- cousin and spy for the Russians who hired the
Cambridge Five The Cambridge Spy Ring was a ring of spies in the United Kingdom that passed information to the Soviet Union during World War II and was active from the 1930s until at least into the early 1950s. None of the known members were ever prosecuted ...
spy ring * George Coles (architect)


References


Further reading

* Eyles, Allen ''Odeon Cinemas - Oscar Deutsch Entertains Our Nation''. London: British Film Institute 2001


External links


BFI Screenonline on Oscar Deutsch
{{DEFAULTSORT:Deutsch, Oscar 1893 births 1941 deaths English Jews English people of Hungarian-Jewish descent Businesspeople from Birmingham, West Midlands Deaths from cancer in England People educated at King Edward VI Five Ways Film exhibitors 20th-century English businesspeople