Rod Silva (born 1972) is an American
restaurateur
A restaurateur is a person who opens and runs restaurants professionally. Although over time the term has come to describe any person who owns a restaurant, traditionally it refers to a highly skilled professional who is proficient in all aspec ...
. He was the nominee of the Nutrition Party, which he created for the
2016 United States presidential election
The 2016 United States presidential election was the 58th quadrennial presidential election, held on Tuesday, November 8, 2016. The Republican ticket of businessman Donald Trump and Indiana governor Mike Pence defeated the Democratic ticket ...
.
Biography
Silva was born in
Newark
Newark most commonly refers to:
* Newark, New Jersey, city in the United States
* Newark Liberty International Airport, New Jersey; a major air hub in the New York metropolitan area
Newark may also refer to:
Places Canada
* Niagara-on-the ...
,
New Jersey, the son of
Brazilian immigrants. Silva founded the Muscle Maker Grill restaurant in 1995 to provide healthy alternatives to
fast food
Fast food is a type of mass-produced food designed for commercial resale, with a strong priority placed on speed of service. It is a commercial term, limited to food sold in a restaurant or store with frozen, preheated or precooked ingredien ...
. The
fast casual chain became a
franchised
Franchise may refer to:
Business and law
* Franchising, a business method that involves licensing of trademarks and methods of doing business to franchisees
* Franchise, a privilege to operate a type of business such as a cable television p ...
brand in 2007.
In 2015, the
Muscle Maker Grill
Skeletal muscles (commonly referred to as muscles) are organs of the vertebrate muscular system and typically are attached by tendons to bones of a skeleton. The muscle cells of skeletal muscles are much longer than in the other types of muscl ...
chain was acquired by an affiliate of American Restaurant Holdings Inc. At the time, the chain was reported to have 55 restaurants. Silva remained associated with the restaurant chain after the sale as director of brand development.
Silva appeared on an episode of the reality television series ''
Undercover Boss'' in January 2016, in which American Restaurant Holdings chairman Tim Betts posed as a new employee of Muscle Maker Grill.
Silva did not go undercover in the episode himself; instead, he gave Betts advice through an earpiece.
Presidential campaign
A resident of
Piscataway, New Jersey
Piscataway () is a township in Middlesex County, New Jersey, United States. It is a suburb of the New York metropolitan area, in the Raritan Valley. At the 2010 United States Census, the population was 56,044, an increase of 5,562 (+11.0%) fr ...
, Silva filed a statement of candidacy for
President of the United States on October 20, 2015.
According to his campaign website, his platform "will be heavily focused on first addressing serious issues taking place at home here in America, like the increasing rates of obesity, diabetes, high blood pressure, hypertension, cholesterol and other health-related complications – all resulting from poor eating choices."
Silva's presidential campaign achieved ballot status for 2016 in
Colorado only. His vice presidential running mate was his brother Richard Silva, a doctor from Fort Lauderdale, Florida.
According to unofficial results released by the Colorado Secretary of State, Silva received 751 votes for president in the state.
References
External links
Rod Silva 2016 campaign websiteMuscle Maker Grill official site
{{DEFAULTSORT:Silva, Rod
1970s births
Living people
Businesspeople from Newark, New Jersey
American people of Brazilian descent
American restaurateurs
Restaurant founders
People from Piscataway, New Jersey
Candidates in the 2016 United States presidential election
21st-century American politicians