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''Not Commercial'' (stylized as ''not.com.mercial'') is the twenty-third studio album by American singer-actress Cher. It was released on November 8, 2000, exclusively through Cher.com, Isis Records and
Artist Direct ARTISTdirect is an American online digital media entertainment company. Overview Founded in 1994, it owns several websites, including artistdirect.com and artistdirectinterviews.com. These websites are a group of affiliate websites offering mul ...
. Cher wrote the album in 1994 while attending a semiannual songwriters' workshop hosted by entertainment executive
Miles Copeland III Miles Axe Copeland III (born May 2, 1944) is an American music and entertainment executive and former manager of The Police. Copeland later managed Sting's musical and acting career. In 1979, Copeland founded the I.R.S. Records label, producin ...
in his castle in France. Upon returning to the United States, Cher enlisted members of David Letterman's
CBS Orchestra Paul Shaffer and the World's Most Dangerous Band is an American musical ensemble led by Paul Shaffer. It was David Letterman's house band for 33 years. The band formed in 1982 to serve as house band for NBC's ''Late Night with David Letterman'' ...
to record the album. After completing it, she presented the album to her recording company, which declined the material for being "not commercial". Cher kept the album for six years before deciding to release it through the Internet only. The album's content was deemed "very un-Cher like" and dark, with the singer elaborating she did not have any expectations for the album, explaining she was releasing it for those who might be interested. ''Not Commercial'' was well received by
music critics Music journalism (or music criticism) is media criticism and reporting about music topics, including popular music, classical music, and traditional music. Journalists began writing about music in the eighteenth century, providing commentary on w ...
. Controversy arose when the lyrics of the song "Sisters of Mercy", which refers to nuns as "daughters of Hell" and "masters of pain", flustered religious groups. A contest was set for those who bought the album, and received the chance to win a trip to meet Cher in London or win her doll.


Background

In 1994, Cher attended a semiannual songwriters' workshop hosted by entertainment executive
Miles Copeland III Miles Axe Copeland III (born May 2, 1944) is an American music and entertainment executive and former manager of The Police. Copeland later managed Sting's musical and acting career. In 1979, Copeland founded the I.R.S. Records label, producin ...
in his castle in France. "I'd been writing poetry for years and years, but never thought of it to be used as music. But I'd just written a poem about Kurt Cobain and took it with me and a couple of other things", she said about being inspired to write songs. There, she met singer and songwriter Bruce Roberts, and together they wrote 10 songs in five days. After the workshop, Cher enlisted members of David Letterman's
CBS Orchestra Paul Shaffer and the World's Most Dangerous Band is an American musical ensemble led by Paul Shaffer. It was David Letterman's house band for 33 years. The band formed in 1982 to serve as house band for NBC's ''Late Night with David Letterman'' ...
and recorded an album within a week in New York, doing her 10 songs plus two others. However, after presenting them to the head of her company, Rob Dickens of
Warner Music UK Warner Music Group's labels include the following. Flagship labels * Atlantic Records * Elektra Records *Parlophone Records *Warner Records Atlantic Records Group * 1st & 15th Entertainment * All Money In * Artist Partners Group * Asylum Re ...
, he refused to release the material, as he felt it was "nice, but not commercial" enough. She then went on to release her twenty-first studio album '' It's a Man's World'' a year after under the label. After the commercial success of '' Believe'' (1998), Cher decided to release ''Not Commercial'' through the Internet. She explained her idea saying, "I don't know that
he album He or HE may refer to: Language * He (pronoun), an English pronoun * He (kana), the romanization of the Japanese kana へ * He (letter), the fifth letter of many Semitic alphabets * He (Cyrillic), a letter of the Cyrillic script called ''He'' ...
belongs any place else. ..I think that the Internet is a place that at least it doesn't infringe on anyone else's life and if you want to go there you can go there and check it out, and if you don't want to be bothered by it you don't even have to know it's in the universe". The singer described the content of the album as being "personal" and "very un-Cher like. But if people really knew me, it is very Cher. But it's so xpletivedark". However, she did not have any expectations for the album, explaining she did it for herself, and wanted to share the material with people who might be interested. A contest was set for those who bought the album. Three copies included a "golden ticket" and five copies a "silver ticket", inspired by the film ''
Willy Wonka & the Chocolate Factory ''Willy Wonka & the Chocolate Factory'' is a 1971 American musical fantasy film directed by Mel Stuart and starring Gene Wilder as Willy Wonka. It is an adaptation of the 1964 novel '' Charlie and the Chocolate Factory'' by Roald Dahl. The fi ...
''. Winners of the golden ticket were awarded a trip for two to meet Cher in London, while the silver ticket holders received a Cher doll from
Mattel Mattel, Inc. ( ) is an American multinational toy manufacturing and entertainment company founded in January 1945 and headquartered in El Segundo, California. The company has presence in 35 countries and territories and sells products in more ...
.


Composition

The album opens with a "yearning ballad" called "Still", in which the singer sings about an "anguished relationship with a married man". The second song, "Sisters of Mercy", was written inspired by the time Cher lived in a Catholic orphanage surrounded by nuns, and its lyrics refer to them as "daughters of hell", "masters of pain" and "a cruel and heartless mob". The following track "Runnin is described by the singer as her "in a nutshell, isn't it!". Fourth track "Born With the Hunger" is one of the two songs not composed by Cher; it was written instead by her friend Shirley Eikhard around the time of the album's recording sessions, and features slide guitar sounds. The fifth song, "(The Fall) Kurt's Blues", was based on a poem written after singer Kurt Cobain committed suicide. During the song, Cher sings "The good news, if there's any/that you ever lived at all/But our country kills its heroes/we just raise them for the fall". The following track "With or Without You" was described as a "simple, soulful ballad" with Cher's "distinctive" timbre, while seventh song "Fit to Fly" was thought to recall "late-'80s, '' Heart of Stone''-era" Cher and lyrically salutes soldiers. The eighth track "Disaster Cake" was written by the singer about one of her daughter's former girlfriends. "Our Lady of San Francisco", the following track, is about feeling "self-recrimination for thoughtlessly stepping over a homeless woman on a sidewalk". The closing song on the album "Classified 1A" was written by
Sonny Bono Salvatore Phillip "Sonny" Bono (; February 16, 1935 – January 5, 1998) was an American singer, actor, and politician who came to fame in partnership with his second wife Cher as the popular singing duo Sonny & Cher. A member of the Republica ...
in 1971. It is about a dying soldier in Vietnam, but was not released at the time because it was deemed "un-American".


Critical reception

''Not Commercial'' received positive reviews from
music critics Music journalism (or music criticism) is media criticism and reporting about music topics, including popular music, classical music, and traditional music. Journalists began writing about music in the eighteenth century, providing commentary on w ...
.
AllMusic AllMusic (previously known as All Music Guide and AMG) is an American online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on musicians and bands. Initiated in 1991, the databa ...
's Jose F. Promis commented that the songs "prove effective, and the album is a must for the singer's legions of fans", despite being "tad muddled", and noting its "1970s singer/songwriter feel" and its "somewhat country and twangy, other times somewhat bluesy, but always completely different from her previous effort ''Believe''" sound. David Browne from ''
Entertainment Weekly ''Entertainment Weekly'' (sometimes abbreviated as ''EW'') is an American digital-only entertainment magazine based in New York City, published by Dotdash Meredith, that covers film, television, music, Broadway theatre, books, and popular cu ...
'' magazine rated the album as B−, saying "whether telling us she's 'always pushed it to the limit', spewing the F-word, or castigating our 'heartless, godless culture' in her Kurt Cobain tribute(!), she is, not surprisingly, neither Bono nor (Sonny) Bono", and called the song as "sullen, mid-tempo bunch, modestly hooky at best". Mark Millan also gave ''Not Commercial'' a positive review, calling it as "fantastic album and one that Cher should have received far more credit for than she did", noting that none of the eight songs she co-wrote were "corny or cliché" and that her voice "has never sounded more soulful and versatile than it did during the mid to late '90s, and it is in glorious form throughout this collection of songs". He finished the review saying "there really is no end to her talents", and he hoped "there will be more songs from Cher's pen in the future".


Track listing


Personnel

Credits and personnel adapted from
AllMusic AllMusic (previously known as All Music Guide and AMG) is an American online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on musicians and bands. Initiated in 1991, the databa ...
. * Cher – vocals, composer, producer * Bruce Roberts – producer *
Sonny Bono Salvatore Phillip "Sonny" Bono (; February 16, 1935 – January 5, 1998) was an American singer, actor, and politician who came to fame in partnership with his second wife Cher as the popular singing duo Sonny & Cher. A member of the Republica ...
– composer * Michael Garvin – composer * Pat McDonald – composer * Doug Millett – composer * Bruce Roberts – composer * Kevin Savigar – composer * Bob Thiele – composer * Rich Wayland – composer


References


External links


Cher.com > Music > not.com.mercial
{{DEFAULTSORT:Not.Com.Mercial 2000 albums Cher albums Self-released albums Folk rock albums by American artists