Nissan Motor Co. (Australia) Pty. Ltd. is the

Australia Australia, officially the Commonwealth of Australia, is a sovereign country comprising the mainland of the Australian continent, the island of Tasmania, and numerous smaller islands. With an area of , Australia is the largest country by ...

n subsidiary of

Nissan , trading as Nissan Motor Corporation and often shortened to Nissan, is a Japanese multinational automobile manufacturer headquartered in Nishi-ku, Yokohama, Japan. The company sells its vehicles under the Nissan, Infiniti, and Datsun bra ...

and a former automobile manufacturer currently headquartered in Mulgrave, Victoria. The company assembled passenger cars of the Japanese brand Nissan.

History

Nissan automobiles were imported to Australia as early as the 1930s.Nissan's History in Australia
in: nissandiscounts.com.au. In the early 1960s, the Australian industrialist Lawrence Hartnett became aware of the brand, took over sales and began in 1966 with the assembly of up to 20,000 Bluebirds annually for the Australian market by the

Sydney Sydney ( ) is the capital city of the state of New South Wales, and the most populous city in both Australia and Oceania. Located on Australia's east coast, the metropolis surrounds Sydney Harbour and extends about towards the Blue Mounta ...

-based

Pressed Metal Corporation Pressed Metal Corporation was an Australian automotive body building and assembly operation based in New South Wales. History Pressed Metal Corporation (PMC) was established in the late 1930s as a joint venture between Larke Hoskins, the Austi ...

. As early as 1968, Nissan was named as a tenant of the closed

Volkswagen Australia Volkswagen Australia Ltd was formed in 1957 by Volkswagen AG of Germany and various Australian state Volkswagen distributors.Pedr Davis, The Macquarie Dictionary of Motoring, 1986, page 519 The company acquired the vehicle assembly facilities of ...

plant.Läuft nicht mehr
In:

Der Spiegel ''Der Spiegel'' (, lit. ''"The Mirror"'') is a German weekly news magazine published in Hamburg. With a weekly circulation of 695,100 copies, it was the largest such publication in Europe in 2011. It was founded in 1947 by John Seymour Chaloner ...

, Ausgabe 46/1968 11 November 1968. (retrieved 5 February 2018) The

Volkswagen Volkswagen (),English: , . abbreviated as VW (), is a German Automotive industry, motor vehicle manufacturer headquartered in Wolfsburg, Lower Saxony, Germany. Founded in 1937 by the German Labour Front under the Nazi Party and revived into a ...

subsidiary Motor Producers Limited manufactured

Datsun Datsun (, ) was an automobile brand owned by Nissan. Datsun's original production run began in 1931. From 1958 to 1986, only vehicles exported by Nissan were identified as Datsun. Nissan phased out the Datsun brand in March 1986, but relaunche ...

vehicles there from 1968.Phil Matthews
1965 - 1969: Australian Volkswagen History
In 1971, Nissan was able to sell twice as many vehicles as Volkswagen in Australia.Phil Matthews
1970 - 1975: Australian Volkswagen History
The assembly activity was expanded further in 1972. Following the decision by the Nissan management to meet the Australian government's target of 85% local production, the Clayton plant was to be converted back to full production (instead of assembling kits). Since Volkswagen no longer wanted to invest in the plant, a full takeover of Motor Producers Limited by Nissan was agreed.Phil Matthews
1975 - 1979: Australian Volkswagen History
The local CKD assembly of Volkswagen vehicles was to be carried out under the responsibility of Nissan from April 1976 until it was finally discontinued in March 1977. Independent production in Clayton began in 1977 with the Datsun 200B. The Australian model had a different rear axle than its Japanese counterpart. Other assembled models were Nissan Gazelle and Nissan Pulsar, which were supplemented by

Nissan Skyline The is a brand of automobile originally produced by the Prince Motor Company starting in 1957, and then by Nissan after the two companies merged in 1967. After the merger, the Skyline and its larger counterpart, the Nissan Gloria, were sold i ...

and Nissan Pintara in 1986. Nissan's automobile production in Australia ended in 1992.Takahiro Fujimoto, "Toyota Motor Manufacturing Australia in 1995: an emergent global strategy", in: ''Actes du GERPISA'' Nr. 26 (1998), S. 37–62. Production had fallen to less than 36,000 vehicles in 1991, after nearly 58,000 were made in 1990. At Nissan Australia, cast parts are currently still mainly manufactured in a factory that was built in 1982.Nissan celebrates 35 years of manufacturing in Australia, www.drive.com.au, 16 November 2017, as archived at web.archive.org
/ref> In 2009 Nissan launched Nissan Financial Services, a wholly owned subsidiary of Nissan Australia to provide financial services to dealers and customers. Nissan Financial Services Australia Pty Ltd is headed by its managing director Peter Jones. Nissan R31 Pintara GX Sedan

References

{{Automotive industry in Australia Nissan Australian companies established in 1966 Vehicle manufacturing companies established in 1966 Australian subsidiaries of foreign companies Car manufacturers of Australia Australian brands Companies based in Melbourne