''My Tribe Is My Life'' (French: ''Ma tribu c'est ma vie'') is an interactive

web documentary A web documentary, interactive documentary, or multimedia documentary is a documentary production that differs from the more traditional forms—video, audio, photographic—by applying a full complement of multimedia tools. The interactive multim ...

produced in

Montreal Montreal ( ; officially Montréal, ) is the second-most populous city in Canada and most populous city in the Canadian province of Quebec. Founded in 1642 as '' Ville-Marie'', or "City of Mary", it is named after Mount Royal, the triple ...

by the

National Film Board of Canada The National Film Board of Canada (NFB; french: Office national du film du Canada (ONF)) is Canada's public film and digital media producer and distributor. An agency of the Government of Canada, the NFB produces and distributes documentary f ...

(NFB), which explores how

young people Youth is the time of life when one is young. The word, youth, can also mean the time between childhood and adulthood ( maturity), but it can also refer to one's peak, in terms of health or the period of life known as being a young adult. You ...

use the

internet The Internet (or internet) is the global system of interconnected computer networks that uses the Internet protocol suite (TCP/IP) to communicate between networks and devices. It is a '' network of networks'' that consists of private, pub ...

to forge identities and relationships within various music

subcultures A subculture is a group of people within a culture that differentiates itself from the parent culture to which it belongs, often maintaining some of its founding principles. Subcultures develop their own norms and values regarding cultural, pol ...

. Directed by Myriam Verreault, the project follows eight people from across the province of

Quebec Quebec ( ; )According to the Canadian government, ''Québec'' (with the acute accent) is the official name in Canadian French and ''Quebec'' (without the accent) is the province's official name in Canadian English is one of the thirtee ...

who have found

virtual communities A virtual community is a social network of individuals who connect through specific social media, potentially crossing geographical and political boundaries in order to pursue mutual interests or goals. Some of the most pervasive virtual communi ...

through the Web. Web users watch videos about the eight protagonists, along with survey questions, statistics and quotes. The site features live streaming music, and users can also create their own online

avatar Avatar (, ; ), is a concept within Hinduism that in Sanskrit literally means "descent". It signifies the material appearance or incarnation of a powerful deity, goddess or spirit on Earth. The relative verb to "alight, to make one's appeara ...

s. The idea for a web documentary about online musical communities was conceived by NFB interactive producer Hugues Sweeney.''My Tribe Is My Life'' was produced by Sweeney and web designer Alex Leduc of Atelier Deux Huit Huit. ''My Tribe Is My Life'' received the grand prize for best experimental website at the 2011 Concours Boomerang, honouring Quebec interactive media.

References

External links

* (English version) (Requires

Adobe Flash Adobe Flash (formerly Macromedia Flash and FutureSplash) is a multimedia software platform used for production of animations, rich web applications, desktop applications, mobile apps, mobile games, and embedded web browser video players. Fla ...

) Canadian music websites Documentaries about music Multilingual websites National Film Board of Canada web documentaries Subcultures Quebec websites Websites about digital media {{music-website-stub