Mossy Oak is a

West Point, Mississippi West Point is a city in Clay County, Mississippi, United States, in the Golden Triangle region of the state. The population was 11,307 at the 2010 census. It is the county seat of Clay County and the principal city of the West Point Micropolitan ...

–based branded

camouflage Camouflage is the use of any combination of materials, coloration, or illumination for concealment, either by making animals or objects hard to see, or by disguising them as something else. Examples include the leopard's spotted coat, the b ...

and outdoor lifestyle company founded by

Toxey Haas Toxey Daniel Haas III (born January 21, 1960) is an American entrepreneur and conservationist. In 1986, he founded Haas Outdoors, Inc. where he currently serves as CEO. Early life and education Haas was born and raised in West Point, Mississi ...

in 1986. Mossy Oak is owned and operated by its parent company Haas Outdoors, Inc.

History

Haas, an avid outdoorsman, gained inspiration from the natural twigs, leaves, and dirt in the woods. He named it Mossy Oak, gathered up a handful and decided to find someone who could print a fabric resembling this. Crystal Springs Print Works in Georgia printed his first pattern, making an exception to their usual 10,000 yard fabric minimum, as Haas only had enough money for 800 yards. In 2000, the apparel operations for Haas Outdoors, Inc. were acquired by the

Russell Brands Russell Brands, LLC was an American corporation that manufactured sports equipment, marketing its products under many brands and subsidiaries, such as Russell Athletic (its flagship brand) and Spalding. Formerly a publicly traded company, R ...

for an undisclosed amount. This became known as the Mossy Oak Apparel Company.

BioLogic

Haas, along with wildlife biologist Grant Woods, cofounded BioLogic in 1999. Woods spent years researching the feeding habits of wildlife, including visits with research scientists and deer farmers in New Zealand studying their production methods.

Nativ Nurseries

Founded in 2007, Mossy Oak Nativ Nurseries is headquartered in West Point and grows and sells trees for landowners.

Gamekeeper Kennels

Mossy Oak Gamekeeper Kennels breeds and trains labrador retriever in West Point, MS. Bill Gibson is the Director of Gun Dog Operations.

References

External links

* {{Authority control 1986 establishments in Mississippi Clothing companies of the United States Companies based in West Point, Mississippi Companies established in 1986 Outdoor clothing brands Privately held companies based in Mississippi Retail companies of the United States