Minoru Arakawa
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is a Japanese businessman best known as the founder and former president of
Nintendo of America is a Japanese multinational video game company headquartered in Kyoto, Japan. It develops video games and video game consoles. Nintendo was founded in 1889 as by craftsman Fusajiro Yamauchi and originally produced handmade playing cards. ...
, and the co-founder of
Tetris Online, Inc. Tetris Online, Inc. was an American video game developer and publisher. The company was the exclusive online licensee of Tetris in North America and Europe. It was founded in January 2006 by Nintendo of America founder and former president Minoru A ...


Biography

Minoru Arakawa was born on 3 September 1946 in
Kyoto Kyoto (; Japanese: , ''Kyōto'' ), officially , is the capital city of Kyoto Prefecture in Japan. Located in the Kansai region on the island of Honshu, Kyoto forms a part of the Keihanshin metropolitan area along with Osaka and Kobe. , the ci ...
,
Japan Japan ( ja, 日本, or , and formally , ''Nihonkoku'') is an island country in East Asia. It is situated in the northwest Pacific Ocean, and is bordered on the west by the Sea of Japan, while extending from the Sea of Okhotsk in the north ...
, the second son of Waichiro Arakawa and Michi Ishihara. His elder brother, Shoichi, later took over the family business. His sister married a professor of medicine. Waichiro was the manager of Arakawa Textiles, and was more concerned with maintaining positive relationships with suppliers and customers than growing the company. Michi was an artist, who spent afternoons in the family garden or her studio; her paintings were hung at their family home. Arakawa's family was wealthy; the total real estate of Arakawa's family combined was about one-fifth of the downtown district in Kyoto. Arakawa began studying at
Kyoto University , mottoeng = Freedom of academic culture , established = , type = National university, Public (National) , endowment = ¥ 316 billion (2.4 1000000000 (number), billion USD) , faculty = 3,480 (Teaching Staff) , administrative_staff ...
in 1964, taking general classes for the first two years before focusing on civil engineering. He graduated with a master's degree in 1969, before moving to
Boston Boston (), officially the City of Boston, is the state capital and most populous city of the Commonwealth of Massachusetts, as well as the cultural and financial center of the New England region of the United States. It is the 24th- mo ...
in 1971 to continue studying civil engineering at the
Massachusetts Institute of Technology The Massachusetts Institute of Technology (MIT) is a private land-grant research university in Cambridge, Massachusetts. Established in 1861, MIT has played a key role in the development of modern technology and science, and is one of the ...
. He witnessed several protests against the United States involvement in the Vietnam War, but did not participate. Arakawa graduated MIT with a second master's degree in 1972. Following a conversation on campus with a group of young Japanese businessmen, he decided to try to find work with a trading company. Upon returning to Japan, he was hired by
Marubeni (, OSE: 8002, NSE: 8002) is a ''sōgō shōsha'' (general trading company) headquartered in Nihonbashi, Chuo, Tokyo, Japan. It is one of the largest ''sogo shosha'' and has leading market shares in cereal and paper pulp trading as well as a st ...
, a company in
Tokyo Tokyo (; ja, 東京, , ), officially the Tokyo Metropolis ( ja, 東京都, label=none, ), is the capital and largest city of Japan. Formerly known as Edo, its metropolitan area () is the most populous in the world, with an estimated 37.468 ...
that developed hotels and office buildings. At a Christmas party in Kyoto, Arakawa met Yoko Yamauchi, daughter of
Nintendo is a Japanese Multinational corporation, multinational video game company headquartered in Kyoto, Japan. It develops video games and video game consoles. Nintendo was founded in 1889 as by craftsman Fusajiro Yamauchi and originally produce ...
president
Hiroshi Yamauchi was a Japanese businessman and the third president of Nintendo, joining the company in 1949 until stepping down on 24 May 2002, being subsequently succeeded by Satoru Iwata. During his 53-year tenure, Yamauchi transformed Nintendo from a hanafu ...
. They married in November 1973. Arakawa, along with his wife and three-year-old daughter Maki, moved to
Vancouver Vancouver ( ) is a major city in western Canada, located in the Lower Mainland region of British Columbia. As the List of cities in British Columbia, most populous city in the province, the 2021 Canadian census recorded 662,248 people in the ...
, Canada in 1977 for work. A second daughter, Masayo, was born in 1978. Hiroshi Yamauchi offered Arakawa the job of establishing
Nintendo of America is a Japanese multinational video game company headquartered in Kyoto, Japan. It develops video games and video game consoles. Nintendo was founded in 1889 as by craftsman Fusajiro Yamauchi and originally produced handmade playing cards. ...
; while Yoko opposed the position, having seen the impact of the company on her father's life, Arakawa accepted the offer. Arakawa and his wife established an office in
Manhattan Manhattan (), known regionally as the City, is the most densely populated and geographically smallest of the five boroughs of New York City. The borough is also coextensive with New York County, one of the original counties of the U.S. state ...
in 1980, and Arakawa became the company's first president. He had modest success at importing arcade games from the parent company in Japan, and then betting his small company on a huge order of ''
Radar Scope is a 1980 shoot 'em up arcade game developed by Nintendo R&D2 and published by Nintendo. The player assumes the role of the Sonic Spaceport starship and must wipe out formations of an enemy race known as the Gamma Raiders before they destroy t ...
'' with disastrous reception. This failure prompted the parent company's innovative creation of ''
Donkey Kong is a video game franchise created by Shigeru Miyamoto and owned by Nintendo. It follows the adventures of a gorilla named Donkey Kong (character), Donkey Kong and his clan of other Ape, apes and monkeys. The franchise primarily consists of plat ...
'', and he converted his warehouse full of useless ''Radar Scope'' units into a phenomenally successful inventory of ''Donkey Kong'' units. This is the debut of
Mario is a character created by Japanese video game designer Shigeru Miyamoto. He is the title character of the ''Mario'' franchise and the mascot of Japanese video game company Nintendo. Mario has appeared in over 200 video games since his creat ...
, who Arakawa is credited with naming after the office's Italian landlord
Mario Segale Mario Arnold Segale (April 30, 1934 – October 27, 2018) was an American businessman and real estate developer. He was involved in various development projects in the Seattle area from the 1950s onwards. Nintendo’s mascot Mario was named afte ...
. Starting in 1985, he and
Howard Lincoln Howard Charles Lincoln (born February 14, 1940) is an American lawyer and businessman, known primarily for being the former Chairman of Nintendo of America and the former Chairman and Chief Executive Officer of the Seattle Mariners baseball tea ...
were instrumental in rebuilding the
North America North America is a continent in the Northern Hemisphere and almost entirely within the Western Hemisphere. It is bordered to the north by the Arctic Ocean, to the east by the Atlantic Ocean, to the southeast by South America and the Car ...
n
video game Video games, also known as computer games, are electronic games that involves interaction with a user interface or input device such as a joystick, controller, keyboard, or motion sensing device to generate visual feedback. This fee ...
industry from the crash of 1983, with the launch of the
Nintendo Entertainment System The Nintendo Entertainment System (NES) is an 8-bit third-generation home video game console produced by Nintendo. It was first released in Japan in 1983 as the commonly known as the The NES, a redesigned version, was released in America ...
. Arakawa also hired Howard Phillips, who would be invaluable to the creation of the ''
Nintendo Power ''Nintendo Power'' was a video game news and strategy magazine from Nintendo of America, first published in July/August 1988 as Nintendo's official print magazine for North America. The magazine's publication was initially done monthly by Ninten ...
'' magazine. In January 2002, Arakawa resigned as NoA president and was succeeded by
Tatsumi Kimishima is a Japanese businessman who served as the 5th president of Nintendo from September 2015 to June 2018. He was formerly the president of Nintendo of America from January 2002, succeeding Minoru Arakawa, until Reggie Fils-Aimé took his place in ...
, former
chief financial officer The chief financial officer (CFO) is an officer of a company or organization that is assigned the primary responsibility for managing the company's finances, including financial planning, management of financial risks, record-keeping, and financ ...
of Nintendo's ''
Pokémon (an abbreviation for in Japan) is a Japanese media franchise managed by The Pokémon Company, founded by Nintendo, Game Freak, and Creatures (company), Creatures, the owners of the trademark and copyright of the franchise. In terms of ...
'' subsidiary. Arakawa won a lifetime achievement award in February 2007 at the Interactive Achievement Awards. In January 2006, Arakawa co-founded
Tetris Online, Inc. Tetris Online, Inc. was an American video game developer and publisher. The company was the exclusive online licensee of Tetris in North America and Europe. It was founded in January 2006 by Nintendo of America founder and former president Minoru A ...
with
Henk Rogers Henk Rogers (born 24 December 1953) is a Dutch video game designer and entrepreneur. He is known for producing Japan's first major turn-based role-playing video game ''The Black Onyx'', securing the rights to distribute ''Tetris'' on video game c ...
and ''
Tetris ''Tetris'' (russian: link=no, Тетрис) is a puzzle video game created by Soviet software engineer Alexey Pajitnov in 1984. It has been published by several companies for multiple platforms, most prominently during a dispute over the approp ...
'' creator
Alexey Pajitnov Alexey Leonidovich Pajitnov. (born 16 April 1955) is a Russian-born American computer engineer and video game designer. He is best-known for designing and developing ''Tetris'' in 1984 while working at the Dorodnitsyn Computing Centre under the A ...
, which developed various games for
Nintendo DS The is a handheld game console produced by Nintendo, released globally across 2004 and 2005. The DS, an initialism for "Developers' System" or "Dual Screen", introduced distinctive new features to handheld games: two LCD screens working in tan ...
,
Wii The Wii ( ) is a home video game console developed and marketed by Nintendo. It was released on November 19, 2006, in North America and in December 2006 for most other Regional lockout, regions of the world. It is Nintendo's fifth major ho ...
,
iOS iOS (formerly iPhone OS) is a mobile operating system created and developed by Apple Inc. exclusively for its hardware. It is the operating system that powers many of the company's mobile devices, including the iPhone; the term also includes ...
, and
Facebook Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin M ...
. Arakawa served as the president of Tetris Online, Inc. until March 2013. He is also an advisor to
Avatar Reality Avatar Reality is a Honolulu-based game studio founded by Henk B. Rogers and Kazuyuki Hashimoto in December 2006. They develop an advanced virtual realm platform aimed at bringing together individuals worldwide on a grandiose level. Rogers with ...
.


References


Bibliography

* * * {{DEFAULTSORT:Arakawa, Minoru 1946 births Nintendo people Living people People from Kyoto Kyoto University alumni Japanese video game businesspeople Academy of Interactive Arts & Sciences Lifetime Achievement Award recipients