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Masco Corporation is an American manufacturer of products for the
home improvement The concept of home improvement, home renovation, or remodeling is the process of renovating or making additions to one's home. Home improvement can consist of projects that upgrade an existing home interior (such as electrical and plumbing), ...
and new home
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markets. Comprising more than 20 companies, the Masco conglomerate operates nearly 60 manufacturing facilities in the United States and over 20 in other parts of the world. Since 1969 it trades on the
NYSE The New York Stock Exchange (NYSE, nicknamed "The Big Board") is an American stock exchange in the Financial District of Lower Manhattan in New York City. It is by far the world's largest stock exchange by market capitalization of its liste ...
. Under the leadership of Richard Manoogian, the company grew exponentially and subsequently joined the Fortune 500 list of largest U.S. corporations. As of 2007, Masco employed approximately 32,500 employees and has approximately 6,000 shareholders. The company is currently ranked at 373 on the Fortune 500. As of December 31, 2007, Masco had a little over ten billion dollars in assets, and the company's total revenue was $11.77 billion. Total sales for the company in 2009 were 7.8 billion.Google Finance
October 27, 2008. Retrieved October 27, 2008
In 2010, the company had worldwide sales of $7.6 billion and approximately 90 manufacturing facilities. The current CEO is Keith J. Allman.


History


Founding and early history

Initially organized in 1929 as Masco Screw Products Company by Alex Manoogian in
Detroit, Michigan Detroit ( , ; , ) is the largest city in the U.S. state of Michigan. It is also the largest U.S. city on the United States–Canada border, and the seat of government of Wayne County. The City of Detroit had a population of 639,111 at ...
. The company went public on the
Detroit Stock Exchange Detroit ( , ; , ) is the largest city in the U.S. state of Michigan. It is also the largest U.S. city on the United States–Canada border, and the seat of government of Wayne County. The City of Detroit had a population of 639,111 at the ...
in 1936. Masco Screw Products Company produced machined automotive parts for the
Detroit Detroit ( , ; , ) is the largest city in the U.S. state of Michigan. It is also the largest U.S. city on the United States–Canada border, and the seat of government of Wayne County. The City of Detroit had a population of 639,111 at t ...
automotive companies. The company's first contract came in 1930 with the Hudson Motor Company valued at $7,000.00. In 1935, the company's sales reached $100,000 dollars. The following year Masco became a
publicly traded company A public company is a company whose ownership is organized via shares of stock which are intended to be freely traded on a stock exchange or in over-the-counter markets. A public (publicly traded) company can be listed on a stock exchange (list ...
traded on the Detroit Stock Exchange. In 1942, Masco's sales exceeded $1,000,000 dollars. Masco Screw Products grew into the Masco Corporation, a large corporate
holding company A holding company is a company whose primary business is holding a controlling interest in the securities of other companies. A holding company usually does not produce goods or services itself. Its purpose is to own shares of other companies ...
for numerous acquisitions. Small, family-run businesses were bought out by Masco Corporation with cash and stock in the parent corporation. Between 1997 and 2002, Richard Manoogian, who succeeded his father as chief executive, acquired 42 companies valued at a total of $10 billion.


Masco in the 1950s, 1960s and 1970s

In 1952, Manoogian began redesigning the single-handle washerless faucet. The faucet he created was one of the first single-handle hot/cold faucets; it is now known as Delta. Delta's
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s were a first for any faucet, and made the product a successful seller. Masco went on to capture the mass market as sales moved from plumbing wholesalers to retail stores. These steps of production and marketing of the Delta faucet began in 1954, and four years later Delta Faucet's annual sales exceeded a million dollars. This was the last year that the company would be referred to as Masco Screw Products Company. Alex Manoogian, founder, acted as president and
chief operating officer A chief operating officer or chief operations officer, also called a COO, is one of the highest-ranking executive positions in an organization, composing part of the " C-suite". The COO is usually the second-in-command at the firm, especially if ...
(COO) from 1929 until 1967. In 1958 his son Richard joined the company. Richard, having spent nine years with the company, succeeded his father one year after the company moved to Taylor, Michigan. Alex died on July 10, 1996, the same year that his son Richard passed on his COO role to Ray Kennedy, allowing him to assume the position of
chief executive officer A chief executive officer (CEO), also known as a central executive officer (CEO), chief administrator officer (CAO) or just chief executive (CE), is one of a number of corporate executives charged with the management of an organization especial ...
. In response to Kennedy's death, Alan Barry was appointed as Masco's president and COO on April 8, 2003. In 1961, Masco Screw Products Company changed its name to Masco Corporation. In 1967, the company moved its corporate headquarters to Taylor, Michigan. For the first time, in 1969, Masco was listed on the
New York Stock Exchange The New York Stock Exchange (NYSE, nicknamed "The Big Board") is an American stock exchange in the Financial District of Lower Manhattan in New York City. It is by far the world's largest stock exchange by market capitalization of its listed ...
. In 1975, Masco first appeared on the Fortune 500, and Masco's annual sales exceeded one billion dollars for the first time in 1984. One year later, Masco began manufacturing cabinets.


Reorganizing in the 1980s and 1990s

In 1982 Masco's earnings did not grow for the first time in 26 years. The next year however, “In 1983, earnings climbed again for this maker of faucets and diverse product mix of builders’ hardware, because of increased housing starts and a strong do-it-yourself market.” In 1985, Masco purchased the remaining outstanding stock of Flint & Walling, Inc (after purchasing 30% in 1971 and controlling interest in 1978). In 1986, Masco started a home furnishings division by buying Henredon for $298 million and Drexel Heritage for $356 million. Other companies added to the division were Lexington Home Brands, Hickorycraft, Marge Carson, La Barge and Marbro in 1987, and fabric company Robert Allen/Ametex in 1988. In 1989, Universal Furniture, BenchCraft and Cal-Style were added in a $480 million deal, as well as Sunbury Textiles. The division added Berkline in 1994 and sold Marge Carson and Cal-Style in 1995. Masco reorganized its numerous companies; in 1988, the specialty products divisions of Masco Industries and Masco Corporation combined to form TriMas Corporation. Three years after this merger, TriMas was listed on the New York Stock Exchange (NYSE). The remainder of Masco Industries became Masco Tech Inc. and in 1993 was listed on the NYSE. At that point in time three different Masco Companies existed: Masco Corp., Masco Tech., and TriMas Corp. Two years later, Masco entered the services business. TriMas and Masco Tech merged to form one company offering a wide array of products. Masco announced a 2 for 1
stock split A stock split or stock divide increases the number of shares in a company. For example, after a 2-for-1 split, each investor will own double the number of shares, and each share will be worth half as much. A stock split causes a decrease of mark ...
, which was the ninth time the company had split its shares since 1960 and was the 40th year in a row that its dividends were increased. This merger left two companies, Masco Tech. and Masco Corp. In 1996, Masco sold most of its Home Furnishings Division to investors for $1.1 billion, creating a new company called LifeStyle Furnishings International. In 1999, Masco involved itself in the
architectural coatings Architectural coatings or paints are paints and other coatings used to paint the exteriors and interiors of buildings, often calleexterior wall coatingsor external masonry coatings. Clear varnishes and lacquers are generally excluded. Such pr ...
business, and the company's annual sales topped five billion dollars for the first time.


1999–present

In 1999, Masco Corp acquired Arrow Fastener Co., Inc., a hand tool company expanding its business in the hardware category. In 2000,
Heartland Industrial Partners Heartland Industrial Partners is a private equity firm focused on industry consolidation and growth capital investments in middle-market industrial companies. The firm, which is based in Stamford, Connecticut, was founded in 1999 and is no lon ...
, a
private equity In the field of finance, the term private equity (PE) refers to investment funds, usually limited partnerships (LP), which buy and restructure financially weak companies that produce goods and provide services. A private-equity fund is both a t ...
firm, purchased Masco Tech and changed its name to Metaldyne. Metaldyne is headquartered in
Plymouth, Michigan Plymouth is a city in Wayne County, Michigan, United States. The population was 9,370 at the 2020 census. The city of Plymouth is surrounded by Plymouth Township, but the two are administered autonomously. Plymouth is a western suburb of Metro ...
. Masco also divested Flint & Walling, Inc in 2000 to Zoeller Company. In 2001, Masco Corp., or simply Masco, entered the windows business and had operating profits beyond a billion dollars. Late in the year, Masco announced it would write down the value of its stake in LifeStyle Furnishings International by $460 million, since its equity share was only 15 percent, with the rest being debt. LifeStyle, the third largest furniture maker in the United States with $2 billion in sales, had sold Universal Furniture to Lacquer Craft. Then Masco announced Furniture Brands International would buy Drexel Heritage, Henredon and Maitland-Smith for $275 million, with management of Berkline, BenchCraft and Sunbury taking over those companies. LifeStyle continued to own Lexington, Robert Allen/Ametex and the Beacon Hill showrooms. In 2003, Masco's annual sales topped ten billion dollars and Masco increased its quarterly dividend for the 47th consecutive year. This ranked them in the top ten publicly owned companies achieving increased annual consecutive dividends. Throughout his time with the company, Richard Manoogian achieved a net worth of approximately $750 million. He was ranked as high as number five on the
Forbes 400 The ''Forbes'' 400 or 400 Richest Americans is a list published by ''Forbes'' magazine of the wealthiest 400 American citizens who own assets in the U.S., ranked by net worth. The 400 was started by Malcolm Forbes in 1982 and the list is pub ...
list of richest manufacturers. The Manoogian family is no longer involved in the management of the company. In 2015, the company announced it would relocate its headquarters from its facility in Taylor, Michigan to Livonia due to downsizing after spinning-off some divisions. Company president Keith Allman opened the new site on July 31, 2017. In December 2017, Masco acquired Mercury Plastics of
Middlefield, Ohio Middlefield is a village in Middlefield Township, Geauga County, Ohio, United States. The population was 2,748 at the 2020 census. It is part of the Cleveland metropolitan area. Middlefield is known for being the center of the world's fourth la ...
for an undisclosed amount and in January 2018, it acquired Kichler Lighting of Independence, Ohio for $550 million.


Masco segments and businesses


Cabinetry: *Sold to ACProducts (renamed Cabinetworks Group) in 2020

* KraftMaid Cabinetry * Merillat * Quality Cabinets * Cardell Cabinetry


Plumbing products

* Axor * BrassCraft Manufacturing Company * Brasstech, Inc. ** Newport Brass ** Ginger * Bristan * Caldera Spas * Delta Faucet Company ** Peerless (economy) ** Delta Faucet (mainstream) ** Brizo (luxury) ** Kraus (sinks) * Endless Pools * Hansgrohe SE * Heritage Bathrooms(a division of Bristan Group Limited) * Hot Spring Spas * Hüppe * Masco Canada Ltd. * Mirolin Industries Corporation * Watkins Manufacturing Company (Hot Spring Spas/Caldera Spas/Endless Pools)


Decorative architectural products

* Behr Paint Company * KILZ * Liberty Hardware * Kichler Lighting


Other specialty products

* Duraflex * Milgard Windows & Doors – SOLD to Mi Windows and Doors 2019


References


Sources

*Schoenberger, C. R. (2004, September). Un-Building Masco; lectronic version Forbes, 174(5), 142–144. Retrieved October 17, 2008, from ABI/INFORM Global database. (Document ID: 691965051).
''The Wall Street Journal''
October 27, 2008. Retrieved October 27, 2008 *Wotapka, D., Dunham, K. J. (2007, December 19). Masco Suffers Squeeze Once Put on Contractors; Builders Cut Spending, Press for Lower Prices; Surviving the Downturn. ''The Wall Street Journal'' (Eastern Edition), p. B6. Retrieved October 17, 2008, from ABI/INFORM Global database. (Document ID: 1400804081).


External links


Masco Corporation
(company website) {{Authority control Companies listed on the New York Stock Exchange Manufacturing companies based in Michigan Companies based in Wayne County, Michigan Manufacturing companies established in 1929 Private equity portfolio companies 1929 establishments in Michigan Plymouth Township, Michigan 1960s initial public offerings