is a sweet, bright green-colored

liqueur A liqueur (; ; ) is an alcoholic drink composed of spirits (often rectified spirit) and additional flavorings such as sugar, fruits, herbs, and spices. Often served with or after dessert, they are typically heavily sweetened and un-aged beyond ...

made by

Suntory (commonly referred to as simply Suntory) is a Japanese multinational brewing and distilling company group. Established in 1899, it is one of the oldest companies in the distribution of alcoholic beverages in Japan, and makes Japanese whisky. Its ...

, flavored with Yubari and

muskmelon ''Cucumis melo'', also known as melon, is a species of ''Cucumis'' that has been developed into many cultivated varieties. The fruit is a pepo. The flesh is either sweet or bland, with or without a musky aroma, and the rind can be smooth (such as ...

. It is manufactured in Japan, the United States, Mexico, and France. It was first released in 1964 under the name "Hermes Melon Liqueur", but changed its name to "Midori" in 1978. It was made exclusively in Japan until 1987. Midori is typically 20–21%

alcohol Alcohol most commonly refers to: * Alcohol (chemistry), an organic compound in which a hydroxyl group is bound to a carbon atom * Alcohol (drug), an intoxicant found in alcoholic drinks Alcohol may also refer to: Chemicals * Ethanol, one of sev ...

by volume. Its name is the Japanese word for "green" (緑). The Midori formulated in France is sweeter than the original Japanese version. As it is extremely sweet, Midori is not usually taken "straight"; it is generally used in a

cocktail A cocktail is an alcoholic mixed drink. Most commonly, cocktails are either a combination of spirits, or one or more spirits mixed with other ingredients such as tonic water, fruit juice, flavored syrup, or cream. Cocktails vary widely across ...

Sour The gustatory system or sense of taste is the sensory system that is partially responsible for the perception of taste (flavor). Taste is the perception produced or stimulated when a substance in the mouth reacts chemically with taste receptor ...

flavors are often combined with Midori in order to balance out its

sweetness Sweetness is a Taste#Basic tastes, basic taste most commonly Perception, perceived when eating foods rich in sugars. Sweet tastes are generally regarded as pleasure, pleasurable. In addition to sugars like sucrose, many other chemical compounds ...

Famous cocktails including midori

* Japanese slipper (

Midori Midori (みどり, ミドリ, , , ) is the Japanese word for "green" and may refer to: Places * Midori, Gunma * Midori-ku, Chiba * Midori-ku, Nagoya * Midori-ku, Sagamihara * Midori-ku, Saitama * Midori-ku, Yokohama People Given name * M ...

Cointreau Cointreau (, , ) is a brand of orange-flavoured triple sec liqueur produced in Saint-Barthélemy-d'Anjou, France. It is consumed as an apéritif and digestif, and is a component of several well-known cocktails. It was originally called Curaçao ...

, and

lemon The lemon (''Citrus limon'') is a species of small evergreen trees in the flowering plant family Rutaceae, native to Asia, primarily Northeast India (Assam), Northern Myanmar or China. The tree's ellipsoidal yellow fruit is used for culin ...

juice) * Scooby snack (

banana liqueur Liqueurs are alcoholic beverages that are bottled with added sugar and have added flavours that are usually derived from fruits, herbs, or nuts. Liqueurs are distinct from eaux-de-vie, fruit brandy, and flavored liquors, which contain no ad ...

coconut rum Rum is a liquor made by fermenting and then distilling sugarcane molasses or sugarcane juice. The distillate, a clear liquid, is usually aged in oak barrels. Rum is produced in nearly every sugar-producing region of the world, such as the P ...

, and

pineapple The pineapple (''Ananas comosus'') is a tropical plant with an edible fruit; it is the most economically significant plant in the family Bromeliaceae. The pineapple is indigenous to South America, where it has been cultivated for many centuri ...

juice) * Midori Sour (Midori,

Vodka Vodka ( pl, wódka , russian: водка , sv, vodka ) is a clear distilled alcoholic beverage. Different varieties originated in Poland, Russia, and Sweden. Vodka is composed mainly of water and ethanol but sometimes with traces of impuritie ...

, lemon juice, lime juice, and

soda water Carbonated water (also known as soda water, sparkling water, fizzy water, club soda, water with gas, in many places as mineral water, or especially in the United States as seltzer or seltzer water) is water containing dissolved carbon dioxide gas, ...

)

History

Although Hermes Melon Liqueur was released by

in Japan in 1964, it was renamed "Midori" for its release to the US market at

Studio 54 Studio 54 is a Broadway theater and a former disco nightclub at 254 West 54th Street in the Midtown Manhattan neighborhood of New York City. Operated by the Roundabout Theatre Company, Studio 54 has 1,006 seats on two levels. The theater was ...

New York City New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the L ...

in 1978 during a party held by the cast, crew, and producers of ''

Saturday Night Fever ''Saturday Night Fever'' is a 1977 American dance drama film directed by John Badham and produced by Robert Stigwood. It stars John Travolta as Tony Manero, a young Italian-American man from the Brooklyn borough of New York. Manero spends his ...

''. By 1983, Midori was distributed in 20 countries. In 2013, following consumer research, Suntory reduced the sugar content and began producing Midori with a redesigned label and frosted glass bottle.

References

{{Melons Fruit liqueurs Japanese liqueurs Melon drinks Products introduced in 1978 Japanese brands Suntory

Famous cocktails including midori

History

See also

References