Michael A. Rogers
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Michael A. Rogers is an author, futurist, and columnist for MSNBC.com. He has also worked with companies including FedEx,
Boeing The Boeing Company () is an American multinational corporation that designs, manufactures, and sells airplanes, rotorcraft, rockets, satellites, telecommunications equipment, and missiles worldwide. The company also provides leasing and p ...
and
NBC Universal The National Broadcasting Company (NBC) is an American English-language commercial broadcast television and radio network. The flagship property of the NBC Entertainment division of NBCUniversal, a division of Comcast, its headquarters are ...
to Prudential,
Dow Corning Dow Corning Corporation, was an American multinational corporation headquartered in Midland, Michigan, United States. Originally established as a joint venture between The Dow Chemical Company and Corning Incorporated, Dow bought out Corning and ...
, American Express and Genentech.


Biography

Rogers graduated from Stanford University in 1972 with a Bachelors in Creative Writing and minor in Physics, with additional training in finance and management at Stanford Business School’s Executive Program.


Media and Technology Career

For ten years Rogers was vice president of
The Washington Post Company Graham Holdings Company (formerly The Washington Post Company) is a diversified American conglomerate holding company. Headquartered in Arlington County, Virginia, and incorporated in Delaware, it was formerly the owner of ''The Washington Post ...
's new media division, overseeing both the newspaper and its sister publication
Newsweek ''Newsweek'' is an American weekly online news magazine co-owned 50 percent each by Dev Pragad, its president and CEO, and Johnathan Davis, who has no operational role at ''Newsweek''. Founded as a weekly print magazine in 1933, it was widely ...
, as well as serving as editor and general manager of Newsweek.com. He began his career as a writer for
Rolling Stone ''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, California, in 1967 by Jann Wenner, and the music critic Ralph J. Gleason. It was first known for its ...
. In 1975 he wrote a feature article on the bioethics of the longstanding practice of using Henrietta Lacks cells for scientific research

He went on to co-found
Outside Magazine ''Outside'' is an American company and magazine focused on the outdoors. The first issue of ''Outside'' was published in September 1977. History Outside founders were Jann Wenner (the first editor in chief), William Randolph Hearst III (its first ...
. He then launched Newsweek’s technology column, winning numerous journalism awards, including a National Headliner Award for coverage of
Chernobyl Chernobyl ( , ; russian: Чернобыль, ) or Chornobyl ( uk, Чорнобиль, ) is a partially abandoned city in the Chernobyl Exclusion Zone, situated in the Vyshhorod Raion of northern Kyiv Oblast, Ukraine. Chernobyl is about no ...
and a Distinguished Online Service award from the National Press Club for coverage of 9/11. He began working with interactive media in 1986, when he developed the storyline for the first Lucasfilm computer game. In 1993 he produced the world's first CD-ROM newsmagazine for Newsweek, going on to develop areas on
Prodigy Prodigy, Prodigies or The Prodigy may refer to: * Child prodigy, a child who produces meaningful output to the level of an adult expert performer ** Chess prodigy, a child who can beat experienced adult players at chess Arts, entertainment, and ...
, America Online and then a series of Internet sites. In 1999 he received a patent for the bimodal spine, a multimedia storytelling technique, and is listed in Who’s Who in Science and Engineering. In 2007 he was named to the Magazine Industry Digital Hall of Fame, and in 2009 he received the World Technology Network Award for Achievement in Media and Journalism.


Publications


Books

*''Mindfogger'' (Novel; Knopf, 1973) *''Do Not Worry About the Bear'' (Short stories; Knopf, 1977) *''Biohazard'' (Nonfiction; Knopf, 1979) *''Silicon Valley'' (Novel; Simon & Schuster, 1983) *''Forbidden Sequence'' (Novel; Bantam, 1989)


Interactive media

;Console *1986: BALLBLAZER; Lucasfilm Games; Atari 2600 (writer) Laserdisc/Macintosh *1989: UPHEAVAL IN CHINA; Newsweek; limited release (producer/managing editor) ;Diskette *1990: NOT EXACTLY UNIQUE; Tor Productions; limited release (co-producer/writer) ;CD-ROM *1993: UNFINISHED BUSINESS: MENDING THE EARTH; Sony MMCD (producer/managing editor) *1994: Newsweek InterActive Documentary Series; Sony MMCD/Software Toolworks, DOS (Producer/Managing Editor) ** VOLUME I: UNFINISHED BUSINESS/THE BUSINESS OF BASEBALL ** VOLUME II: BEHIND THE SCREENS/ WHAT AILS US? ** VOLUME III: GLOBOCOP/THE SECRET LIFE OF ANIMALS *1995: DRIVING THE DATA HIGHWAY; Newsweek; Macintosh/Windows (writer-producer), NEW MEDIA AT THE WASHINGTON POST COMPANY; Digital Ink; Macintosh/Windows (producer) *1996: NEWSWEEK PARENT’S GUIDE TO CHILDREN’S SOFTWARE; Digital Ink; Macintosh/Windows (executive producer/writer/host)


Honors and awards

*1974: American Association for the Advancement of Science Distinguished Science Writing *2003: National Press Club Award for Distinguished Contribution to Online Journalism, for coverage of 9-11 on Newsweek.com *2007: Magazine Industry Digital Hall of Fame Inductee *2009: World Technology Network Award for Achievement in Media and Journalism


Employment

*2006–Present: Principal, Practical Futurist (New York City)


References


External links

*
A conversation with Rogers on technology and innovation
ideaconnection.com
An article about the future of journalism and the New York Times
Financial Times

nytco.com {{DEFAULTSORT:Rogers, Michael A. Futurologists Living people Stanford University alumni Year of birth missing (living people)