Master blender
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A master blender is an individual who develops specific blended spirits using a combination of
spirits Spirit or spirits may refer to: Liquor and other volatile liquids * Spirits, a.k.a. liquor, distilled alcoholic drinks * Spirit or tincture, an extract of plant or animal material dissolved in ethanol * Volatile (especially flammable) liquids, ...
with different characteristics. For example, in the
Scotch whisky Scotch whisky (; sco, Scots whisky/whiskie, whusk(e)y; often simply called whisky or Scotch) is malt whisky or grain whisky (or a blend of the two), made in Scotland. All Scotch whisky was originally made from malted barley. Commercial distil ...
industry, master blenders choose which single malts and grain whiskies to combine to make particular brands of
blended whisky A blended whiskey (or blended whisky) is the product of blending different types of whiskeys and sometimes also neutral grain spirits, colorings, and flavorings. It is generally the product of mixing one or more higher-quality straight or single ...
. A master blender is not the same thing as a
master distiller Master distiller is a title often used for a distilling expert or a key leader or owner at modern distilleries. The title doesn't have a fixed definition and can mean different things at different companies. Although the craft of distilling has exis ...
, although one person may do both jobs at small craft distilleries. As the name suggests, the blender creates blends using spirits from different casks and is responsible for making sure the product remains consistent across different batches, while the distiller is either directly responsible for the
mashing In brewing and distilling, mashing is the process of combining a mix of ground grains – typically malted barley with supplementary grains such as corn, sorghum, rye, or wheat – known as the "grain bill" with water and then heating the mixtu ...
and
distilling Distillation, or classical distillation, is the process of separating the components or substances from a liquid mixture by using selective boiling and condensation, usually inside an apparatus known as a still. Dry distillation is the heat ...
of spirits or simply holds the title as the administrative and marketing figurehead of the company. The term master blender is often associated with the whisky industry, but it is also used for professionals who blend other spirits, such as
rum Rum is a liquor made by fermenting and then distilling sugarcane molasses or sugarcane juice. The distillate, a clear liquid, is usually aged in oak barrels. Rum is produced in nearly every sugar-producing region of the world, such as the Phili ...
,
cognac Cognac ( , also , ) is a variety of brandy named after the Communes of France, commune of Cognac, France. It is produced in the surrounding wine-growing region in the Departments of France, departments of Charente and Charente-Maritime. Cog ...
,
brandy Brandy is a liquor produced by distilling wine. Brandy generally contains 35–60% alcohol by volume (70–120 US proof) and is typically consumed as an after-dinner digestif. Some brandies are aged in wooden casks. Others are coloured with ...
, and
vodka Vodka ( pl, wódka , russian: водка , sv, vodka ) is a clear distilled alcoholic beverage. Different varieties originated in Poland, Russia, and Sweden. Vodka is composed mainly of water and ethanol but sometimes with traces of impuritie ...
.


History

In terms of whisky, the practice of blending distilled whiskies has likely existed in some form for centuries, but the craft of deliberately blending whiskies for flavour purposes began after
Aeneas Coffey Aeneas Coffey (1780–1839) was an Irish inventor and distiller. Biography Coffey was born in 1780. According to some sources he was born in Ireland most likely in Co. Dublin or Co. Wicklow. Some references refer to his birth in Calais, France, ...
invented a new type of still to make grain whiskies in 1831. William Sanderson and
Andrew Usher Andrew Usher II (5 January 1826 – 1 November 1898) was a Scottish whisky distiller and blender. Background Usher's father, whose name he shared, Andrew Usher (1782 – 1855), was a prominent Scottish brewer who had experimented with the ble ...
are credited with making one of the first whisky blends in the 1860s.


Responsibilities

Being a master blender involves evaluating barreled spirits with different characteristics, such as age, storage conditions, and cask type, and then choosing the best combination of spirits to achieve a desired final product. The master blender generally has two primary responsibilities: # Make sure every batch produced under the same label tastes the same as previous batches # Create new appealing blends that deliberately differ from existing labels For some companies, the master blender also serves as the public figurehead for the company and may even have administrative and marketing duties outside of blending responsibilities.


Blended whisky

Legal definitions for blended whiskies vary. In
Scotland Scotland (, ) is a country that is part of the United Kingdom. Covering the northern third of the island of Great Britain, mainland Scotland has a border with England to the southeast and is otherwise surrounded by the Atlantic Ocean to the ...
, blended whiskies may include grain whiskies and come from numerous distilleries with different malts. In the
U.S. The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country Continental United States, primarily located in North America. It consists of 50 U.S. state, states, a Washington, D.C., ...
, the standard is different, and blended whiskeys must contain at least 20 percent
straight whiskey Straight whiskey (or straight whisky), as defined in United States law, is whiskey that is distilled from a fermented ( malted or unmalted) cereal grain mash to a concentration not exceeding 80% alcohol by volume (abv) and aged in new charred oak ...
combined with
neutral spirits Rectified spirit, also known as neutral spirits, rectified alcohol or ethyl alcohol of agricultural origin, is highly concentrated ethanol that has been purified by means of repeated distillation in a process called rectification. In some countr ...
or other whiskeys. A blend could be composed of as many as 20 or more different whiskies with different flavour profiles and ages, which makes maintaining product consistency over time a challenging accomplishment for a master blender. It is sometimes necessary to replace whiskies that go into a blend, and the master blender is responsible for accomplishing this feat without altering the characteristics of the final product.


Training

Experience and a good "nose" are the two most important characteristics for a master blender, although some may also have a supporting academic background in
chemistry Chemistry is the science, scientific study of the properties and behavior of matter. It is a natural science that covers the Chemical element, elements that make up matter to the chemical compound, compounds made of atoms, molecules and ions ...
,
microbiology Microbiology () is the scientific study of microorganisms, those being unicellular (single cell), multicellular (cell colony), or acellular (lacking cells). Microbiology encompasses numerous sub-disciplines including virology, bacteriology, prot ...
, or other related type of science. Many blenders start as
apprentices Apprenticeship is a system for training a new generation of practitioners of a trade or profession with on-the-job training and often some accompanying study (classroom work and reading). Apprenticeships can also enable practitioners to gain a ...
and work with blenders who have years of experience nosing spirits. It may take years of practice to develop the necessary skills, and the general consensus is that the title of master blender should be earned. Nosing spirits involves using the sense of smell to identify specific characteristics, such as different aromas and flavours, that work together to create the desired final product. After a particular blend is developed, then the master blender is responsible for ensuring all batches of that brand remain consistent in the future. In some cases, formal training outside of on-the-job training may be necessary. For example, according to Max Warner, Global Brand Ambassador for
Chivas Regal Chivas Regal () is a blended Scotch whisky manufactured by Chivas Brothers, which is part of Pernod Ricard. It was founded in 1786, with its home being in the Strathisla distillery at Keith, Moray in Speyside, Scotland, and is the oldest contin ...
:


Notable people

In most cases, master blending is a skill achieved after years of experience. Notable examples of individuals in the industry who have achieved master blender status include: * Stephanie Macleod: Macleod is the first woman to serve as master blender for John Dewar & Sons, the Scotch whisky maker behind the
Dewar's Dewar's () is a brand of blended Scotch whisky owned by Bacardi, which claims the brand's "White Label" to be the top-selling blended Scotch in the US. Dewar's is also the world's most awarded blended Scotch whisky with more than 1,000 medals ear ...
brand. * Rachel Barrie: Currently the master Scotch blender for BenRiach Distillery Company, Barrie has also served as master blender for Morrison Bowmore Distillers and
Glenmorangie Glenmorangie distillery (pronounced with the stress on the second syllable: ; the toponym is believed to derive from either Gaelic ''Gleann Mòr na Sìth'' " vale of tranquillity" or ''Gleann Mór-innse'' " vale of big meadows") is a distill ...
. She is credited as being the first female whisky blender (2003). *
Joy Spence The word joy refers to the emotion evoked by well-being, success, or good fortune, and is typically associated with feelings of intense, long lasting happiness. Dictionary definitions Dictionary definitions of joy typically include a sense of ...
: The longtime master blender for Appleton Estate Rum, Spence is credited as the first female master blender in the spirits industry (1997). * Melanie Asher: The owner of Macchu Pisco, Asher is the first woman to own a
pisco Pisco is a colorless or yellowish-to-amber colored brandy produced in winemaking regions of Peru and Chile. Made by distilling fermented grape juice into a high-proof spirit, it was developed by 16th-century Spanish settlers as an alternative t ...
– a South American type of
brandy Brandy is a liquor produced by distilling wine. Brandy generally contains 35–60% alcohol by volume (70–120 US proof) and is typically consumed as an after-dinner digestif. Some brandies are aged in wooden casks. Others are coloured with ...
– export company. * Jassil Villanueva Quintana: The master blender for Brugal & Co. Rum, she is the first woman and the youngest individual to serve as "maestra ronera" for the company. * Dr. Jim Beveridge: Beveridge serves as master blender for Johnnie Walker Scotch whiskies, made by
Diageo Diageo plc () is a Multinational corporation, multinational alcoholic beverage company, with its headquarters in London, England. It operates from 132 sites around the world. It was the world's largest distiller before being overtaken by Kweich ...
. * Richard Paterson: In his role as master blender for
Whyte & Mackay Whyte & Mackay is a company producing alcoholic beverages based in Glasgow, Scotland. It is owned by Emperador Inc. (a subsidiary of the Alliance Global Group). History Charles Mackay (1850–1919) and James Whyte founded a company as whisky ...
, Paterson is responsible for the Dalmore line of whiskies. Nicknamed "The Nose", he has a $2.6 million insurance policy on his nose issued by
Lloyd's of London Lloyd's of London, generally known simply as Lloyd's, is an insurance and reinsurance market located in London, England. Unlike most of its competitors in the industry, it is not an insurance company; rather, Lloyd's is a corporate body gov ...
. * Colin Scott: A longtime
Scotch whisky Scotch whisky (; sco, Scots whisky/whiskie, whusk(e)y; often simply called whisky or Scotch) is malt whisky or grain whisky (or a blend of the two), made in Scotland. All Scotch whisky was originally made from malted barley. Commercial distil ...
blender, Scott serves as master blender for Chivas Brothers, a division of
Pernod Ricard Pernod Ricard () is a French company best known for its anise-flavoured pastis apéritifs Pernod Anise and Ricard Pastis (often referred to simply as ''Pernod'' or ''Ricard''). The world’s second-largest wine and spirits seller, it also produ ...
. His career also includes experience at Glenlivet Distillers and
Seagram The Seagram Company Ltd. (which traded as Seagram's) was a Canadian multinational conglomerate formerly headquartered in Montreal, Quebec. Originally a distiller of Canadian whisky based in Waterloo, Ontario, it was once (in the 1990s) the lar ...
. * Billy Leighton: Leighton serves as master blender for the
Jameson Irish Whiskey Jameson ( or ) is a blended Irish whiskey produced by the Irish Distillers subsidiary of Pernod Ricard. Originally one of the six main Dublin Whiskeys at the Jameson Distillery Bow St., Jameson is now distilled at the New Midleton Distillery ...
line produced by
Irish Distillers Irish Distillers is a subsidiary of the French drinks conglomerate Pernod Ricard. It is the largest distiller of Irish whiskey, distilling popular brands such as Jameson and Powers, in addition to premium whiskeys such as Redbreast and Midleton ...
. * Kirsteen Campbell: Campbell is the first female master blender for
The Famous Grouse The Famous Grouse is a brand of blended Scotch whisky, first produced by Matthew Gloag & Son in 1896, and currently produced and owned by The Edrington Group. The single malt whiskies used in The Famous Grouse blend include the Edrington-owned ...
, a producer of Scotch whisky. * David Stewart: Creator of the
Balvenie The Balvenie distillery is a Speyside single malt Scotch whisky distillery in Dufftown, Scotland, owned by William Grant & Sons. History William Grant was born on 19 December 1839 in his father's house in Dufftown. At seven he began herding ...
line of Scotch whiskies for
William Grant & Sons William Grant & Sons Ltd is an independent, family-owned Scottish company that distills Scotch whisky and other selected categories of spirits. It was established in 1887 by William Grant, and is run by Grant's descendants as of 2018. It is the ...
, Stewart has been with the company for more than 40 years and is also in charge of the popular
Glenfiddich Glenfiddich () is a Speyside single malt Scotch whisky produced by William Grant & Sons in the Scottish burgh of Dufftown in Moray. The name Glenfiddich derives from the Scottish Gaelic ''Gleann Fhiodhaich'' meaning "valley of the deer", which is ...
brand. * Brian Kinsman: Currently the Malt Master for Glenfiddich, Kinsman is also responsible for
Grant's Grant's is a blended Scotch whisky, produced by the company William Grant & Sons in Scotland. History In 1886, William Grant started working in the distillery business as a bookkeeper. In 1898, Pattison's, the largest Scotch whisky blende ...
blended Scotch whiskies produced by William Grant & Sons, and he assists David Stewart with the Balvenie line. * Andrew MacKay: MacKay is the master blender in charge of
Crown Royal Crown Royal, also known as Seagram's Crown Royal, is a blended Canadian whisky brand created by Seagram and owned by Diageo since 2000. Production of Crown Royal is done at Gimli, Manitoba, while the blending and bottling of the whisky are done ...
Canadian whisky Canadian whisky is a type of whisky produced in Canada. Most Canadian whiskies are blended multi-grain liquors containing a large percentage of corn spirits, and are typically lighter and smoother than other whisky styles.
, made by Diageo. * Drew Mayville: Previously with Seagram, Mayville is currently the master blender at
Buffalo Trace Distillery Buffalo Trace Distillery is a distillery in Frankfort, Kentucky, owned by the Sazerac Company. It has historically been known by several names, including the George T. Stagg Distillery and the Old Fashioned Copper (O.F.C.) Distillery. Its namesak ...
for
Sazerac The Sazerac is a local variation of a cognac or whiskey cocktail originally from New Orleans, named for the ''Sazerac de Forge et Fils'' brand of cognac brandy that served as its original main ingredient. The drink is most traditionally a combi ...
. * Caroline Martin: A master blender for Diageo, Martin created Roe & Co.
Irish whiskey Irish whiskey ( ga, Fuisce or ''uisce beatha'') is whiskey made on the island of Ireland. The word 'whiskey' (or whisky) comes from the Irish , meaning ''water of life''. Irish whiskey was once the most popular spirit in the world, though a lo ...
. * Alex Thomas: Thomas is the master blender behind The Sexton Irish Whiskey, a
sherry Sherry ( es, jerez ) is a fortified wine made from white grapes that are grown near the city of Jerez de la Frontera in Andalusia, Spain. Sherry is produced in a variety of styles made primarily from the Palomino grape, ranging from light versi ...
cask-finished blend made by
Proximo Spirits Proximo Spirits, Inc., is an American spirits importer and international distributor based in Jersey City, New Jersey. It is best known for importing and distributing Jose Cuervo, the world's largest-selling tequila brand.Noreen O'Leary“Jose Cu ...
. * Helen Mulholland: As the company's first female master blender, Mulholland is responsible for Bushmills Irish Whiskey, made by Proximo Spirits.


References

{{Whisky Whisky