Mary Kay Ash
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Mary Kay Ash (born Mary Kathlyn Wagner; May 12, 1918 – November 22, 2001) was an American businesswoman and founder of
Mary Kay Cosmetics Mary Kay Inc. is an American privately owned multi-level marketing company. According to '' Direct Selling News'', Mary Kay was the sixth largest network marketing company in the world in 2018, with a wholesale volume of US$3.25 billion.
, Inc. At her death, she had a fortune of $98 million, and her company had more than $1.2 billion in sales with a sales force of more than 800,000 in at least three dozen countries.


Early life

Mary Kay Ash, born Mary Kathlyn Wagner in Hot Wells,
Harris County, Texas Harris County is a county located in the U.S. state of Texas; as of the 2020 census, the population was 4,731,145, making it the most populous county in Texas and the third most populous county in the United States. Its county seat is Houston, ...
, was the daughter of Edward Alexander and Lula Vember Hastings Wagner.Leavitt, Judith A. (1985) ''American Women Managers and Administrators'' Greenwood Publishing, Westport, Connecticut, p. 14, Her mother was trained as a nurse and later became a manager of a restaurant in Houston.Ash, Mary Kay.
Mary Kay
', October 1981, Harper & Row,
Ash attended Dow Elementary School and Reagan High School in Houston, and graduated in 1934.Distinguished
." ''
Houston Independent School District The Houston Independent School District (HISD) is the largest public school system in Texas, and the eighth-largest in the United States. Houston ISD serves as a community school district for most of the city of Houston and several nearby and ...
''.
Ash married Ben Rogers at age 17. They had 3 children, Ben Jr., Marylin Reed, and Richard Rogers. While her husband served in
World War II World War II or the Second World War, often abbreviated as WWII or WW2, was a world war that lasted from 1939 to 1945. It involved the vast majority of the world's countries—including all of the great powers—forming two opposin ...
, she sold books door-to-door. After her husband's return in 1945, they divorced. She later married the brother of Mary C. Crowley, founder of
Home Interiors and Gifts Home Interiors and Gifts was a direct sales company specializing in decorating accessories, which were sold by more than 140,000 representatives through home parties in the United States, Canada, Mexico, and Puerto Rico. Highland Capital Managem ...
.


Career

Ash went to work for Stanley Home Products in 1939. Frustrated when passed over for a promotion in favor of a man that she had trained, Ash retired in 1963 and intended to write a book to assist women in business. The book turned into a business plan for her ideal company, and in the summer of 1963, Mary Kay Ash and her new husband, George Hallenbeck, planned to start Mary Kay Cosmetics. However, one month before Mary Kay and George started Beauty by Mary Kay, as the company was then called, George died of a heart attack. One month after George's death on September 13, 1963, when she was 45 years old with a $5,000 investment from her oldest son, Ben Rogers, Jr. and with her young son, Richard Rogers taking her late husband's place, Ash started Mary Kay Cosmetics. The company started its original storefront operation "Beauty By Mary Kay" in
Dallas Dallas () is the List of municipalities in Texas, third largest city in Texas and the largest city in the Dallas–Fort Worth metroplex, the List of metropolitan statistical areas, fourth-largest metropolitan area in the United States at 7.5 ...
. They used a five‐hundred‐square‐foot storefront with nine saleswomen signed up. She copied the same “house party” model used by Stanley, Tupperware, and others. A Mary Kay representative would invite her friends over for free facials, then pitch the products. Profits rolled in, with double‐digit growth every year.Gavenas, 2008 According to Gavenas: : Mary Kay was a very visible, very active, and almost ridiculously feminine‐looking role model: a God‐fearing, hard‐working, immaculately groomed mother of three who was doing everything within her power to see other women get ahead, and who loved mentoring so much that she referred to her saleswomen as her “daughters.” Also unlike Avon, Mary Kay made her saleswomen more profit per unit: a Mary Kay lipstick cost roughly double the price of an Avon lipstick and hence made twice the profit, while the home‐party format meant that several customers could be approached at once...Mary Kay made her company purposely inclusive, enabling her rapid expansion into Australia, South America, Europe, and Asia.


Awards

Both during her life and posthumously, Ash received numerou
honors
from business groups, including the
Horatio Alger Award The Horatio Alger Association of Distinguished Americans is a nonprofit organization based in Alexandria, Virginia, that was founded in 1947 to honor the achievements of outstanding Americans who have succeeded in spite of adversity and to emphas ...
. In 1980, Ash received the Golden Plate Award of the
American Academy of Achievement The American Academy of Achievement, colloquially known as the Academy of Achievement, is a non-profit educational organization that recognizes some of the highest achieving individuals in diverse fields and gives them the opportunity to meet o ...
. Ash was inducted into the
Junior Achievement JA (Junior Achievement) Worldwide is a global non-profit youth organization founded in 1919 by Horace A. Moses, Theodore Vail, and Winthrop M. Crane. JA works with local businesses, schools, and organizations to deliver experiential learning ...
U.S. Business Hall of Fame in 1996. A long-time fundraiser for charities, she founded th
Mary Kay Ash Charitable Foundation
to raise money to combat
domestic violence Domestic violence (also known as domestic abuse or family violence) is violence or other abuse that occurs in a domestic setting, such as in a marriage or cohabitation. ''Domestic violence'' is often used as a synonym for ''intimate partner ...
and cancers affecting women. Ash served as Mary Kay Cosmetics' chairman until 1987 when she was named Chairman Emeritus. Fortune magazine recognized Mary Kay Inc. with inclusion in "The 100 best companies to work for in America." The company was also named one of the best 10 companies for women to work. Her most recent acknowledgments were the "Equal Justice Award" from Legal Services of North Texas in 2001, and "Most Outstanding Woman in Business in the 20th Century" from Lifetime Television in 1999.


Mary Kay Cosmetics, Inc.

Ash and her partners, which included her son, Richard, took the company public in 1968. In 1985, the company's board decided to take the company private again after seventeen years as a public company. Ash remained active in Mary Kay Cosmetics, Inc. until suffering a
stroke A stroke is a medical condition in which poor blood flow to the brain causes cell death. There are two main types of stroke: ischemic, due to lack of blood flow, and hemorrhagic, due to bleeding. Both cause parts of the brain to stop functionin ...
in 1996. Richard Rogers was named CEO of Mary Kay Cosmetics, Inc. in 2001. At the time of Ash's death, Mary Kay Cosmetics had over 800,000 representatives in 37 countries, with total annual sales of over $200 million. As of 2014, Mary Kay Cosmetics has more than 3 million consultants worldwide and a wholesale volume in excess of 3 billion.


Books

Ash was the author of several books, including ''Mary Kay'', an autobiography in 1994, ''Miracles Happen'' and ''You Can Have It All'' in 1995. Her first book called ''Mary Kay on People Management'' was published in 1984 and the publisher Nightingale Conant produced an audio program written by Ash with the same title as the book.


Death

Mary Kay Ash died on November 22, 2001. Mary Kay Ash is interred in the
Sparkman-Hillcrest Memorial Park Cemetery Sparkman-Hillcrest Memorial Park Cemetery is a multi-faith cemetery located at 7405 West Northwest Highway in North Dallas, Texas ( USA). It is owned by Service Corporation International. Among the notable persons interred here are: *Mary Kay Ash ( ...
in Dallas, Texas.


Notes


Further reading

* Gavenas, Mary Lisa. "Ash, Mary Kay" ''American National Biography'' (20080_ https://doi.org/10.1093/anb/9780198606697.article.1002284 * Gavenas, Mary Lisa. ''Mary Lisa Gavenas, Color Stories: Behind the Scenes of America's Billion‐Dollar Beauty Industry'' (2002). * Gross, Daniel. ''Forbes Greatest Business Stories of All Time'' (1996). * Gheorghe, Ionescu Gh, and Negrusa Adina. "Some aspects about the life of the greatest female entrepreneur in American history, Mary Kay Ash." ''Annals of the University of Oradea, Economic Science Series'' 18.1 (2009): 47–57
online
** Ionescu, Gh, And Adina Negrusa. "Mary Kay Ash, The Greatest Female Entrepreneur In American History And Business Ethics." ''Management & Marketing'' 4.4 (2009)
online
* Stefoff, Rebecca (1992) ''Mary Kay Ash: Mary Kay, a Beautiful Business'' Garrett Educational Corp., Ada, Okla., * Rozakis, Laurie (1993) ''Mary Kay: Cosmetics Queen'' Rourke Enterprises, Vero Beach, Fla., * Waggoner, Catherine Egley. "The emancipatory potential of feminine masquerade in Mary Kay cosmetics." ''Text and Performance Quarterly'' 17.3 (1997): 256–272.


Primary sources

* Ash, Mary Kay (1984) ''Mary Kay on people management'' New York, NY, Warner Books, Inc. * Ash, Mary Kay (1994) ''Miracles Happen: Mary Kay Ash The Life and Timeless Principles of the Founder of Mary Kay Inc.'' Harper Collins Publishers, New York,; autobiography


External links


Mary Kay Cosmetics

Films featuring Mary Kay Ash and Mary Kay, Inc.
at the
Texas Archive of the Moving Image The Texas Archive of the Moving Image (TAMI) is an independent 501(c)(3) organization founded in 2002 by film archivist and University of Texas at Austin professor Caroline Frick, PhD. TAMI's mission is to preserve, study, and exhibit Texas film h ...
{{DEFAULTSORT:Ash, Mary Kay 1918 births 2001 deaths American women chief executives American cosmetics businesspeople Baptists from Texas Businesspeople from Dallas People associated with direct selling People from Cypress, Texas University of Houston alumni Burials at Sparkman-Hillcrest Memorial Park Cemetery American chief executives of fashion industry companies 20th-century American businesspeople 20th-century American businesswomen