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was a company that manufactured motorcycles from 1948 to 1967. The company's Lilac model motorcycle was recognized by the
Society of Automotive Engineers of Japan A society is a group of individuals involved in persistent social interaction, or a large social group sharing the same spatial or social territory, typically subject to the same political authority and dominant cultural expectations. Societi ...
, who included the 1950 Marusho Lilac ML as one of their ''240 Landmarks of Japanese Automotive Technology''.


History

Masashi Itō started Marusho in
Hamamatsu is a city located in western Shizuoka Prefecture, Japan. the city had an estimated population of 791,707 in 340,591 households, making it the prefecture's largest city, and a population density of . The total area of the site was . Overview Ha ...
, Japan, in 1948 after being apprenticed with
Soichiro Honda was a Japanese engineer and industrialist. In 1948, he established Honda Motor Co., Ltd. and oversaw its expansion from a wooden shack manufacturing bicycle motors to a multinational automobile and motorcycle manufacturer. Early years Honda ...
. The company produced shaft driven models like the Lilac, and showcased its technical prowess to the world in the Mount Asama Volcano Race, competing well against the likes of
Honda is a Japanese public multinational conglomerate manufacturer of automobiles, motorcycles, and power equipment, headquartered in Minato, Tokyo, Japan. Honda has been the world's largest motorcycle manufacturer since 1959, reaching a producti ...
,
Meguro is a special ward in Tokyo, Japan. The English translation of its Japanese self-designation is Meguro City. The ward was founded on March 15, 1947. Meguro is predominantly residential in character, but is also home to light industry, corporate ...
,
Yamaha Yamaha may refer to: * Yamaha Corporation, a Japanese company with a wide range of products and services, established in 1887. The company is the largest shareholder of Yamaha Motor Company (below). ** Yamaha Music Foundation, an organization estab ...
, and Suzuki. Company founder Masashi Itō died in 2005 at the age of 92.


Lilac motorcycles

*Dragon (350cc) *Lancer (350cc) *AQ (125cc) *UY (250cc) *BR (175cc) *PV (125cc) *LS (250cc) *ML 1950 150cc 2.43 kW/4000rpm *LB 1952 150cc *KD 1952 150cc *LS38 Lilac.Lancer.MkV 1959 250cc 14.92 kW/8000rpm *DP90 New.Baby.Lilac 1958 90cc 2.94 kW/5000rpm *LS18 MkII 1960 250cc 13.1 kW/6800rpm *C130 1964 125cc 10.9 kW/11000rpm *JF Baby.Lilac 1953 90cc 2.4 kW/5500rpm *Lilac.R92 Marusho.ST 1964 500cc 26.2 kW/6300rpm *Lilac.R92 Marusho.Magnum.Electra 1966 500cc 27.9 kW/7000rpm *Lilac.CF40 1960 125cc 7.72 kW/8000rpm *Lilac.Lance.SW 1955 400cc 8.82 kW/4800rpm *Lilac.Lance.SY 1955 250cc 6.25 kW/4700rpm


References

Motorcycle manufacturers of Japan Defunct companies of Japan Vehicle manufacturing companies established in 1948 Vehicle manufacturing companies disestablished in 1967 Japanese companies established in 1948 1967 disestablishments in Japan Honda {{motorcycle-stub