Mango (clothing)
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Punto Fa, S.L., trading as Mango, is a Spanish clothing design and
manufacturing Manufacturing is the creation or production of goods with the help of equipment, labor, machines, tools, and chemical or biological processing or formulation. It is the essence of secondary sector of the economy. The term may refer to ...
company, founded in
Barcelona Barcelona ( , , ) is a city on the coast of northeastern Spain. It is the capital and largest city of the autonomous community of Catalonia, as well as the second most populous municipality of Spain. With a population of 1.6 million within c ...
, Spain by brothers Isak Andic and Nahman Andic. It designs, manufactures and markets women's and men's clothing and accessories.


History

Mango was founded by
Sephardic Jewish Sephardic (or Sephardi) Jews (, ; lad, Djudíos Sefardíes), also ''Sepharadim'' , Modern Hebrew: ''Sfaradim'', Tiberian: Səp̄āraddîm, also , ''Ye'hude Sepharad'', lit. "The Jews of Spain", es, Judíos sefardíes (or ), pt, Judeus sefa ...
immigrants from Turkey, Isak Andic and his brother Nahman Andic, in 1984. Mango's website was created in 1995, and in 2000, opened its first online store. H. E. by Mango is a men's line created in 2008, and renamed Mango Man in 2014. Football player
Zinedine Zidane Zinedine Yazid Zidane (; born 23 June 1972), popularly known as Zizou, is a French professional football manager and former player who played as an attacking midfielder. He most recently coached Spanish club Real Madrid and is one of the mos ...
helped advertise Mango Man. Mango has over 16,000 employees, 1,850 of whom work at the Hangar Design Centre and at its headquarters in Palau Solità i Plegamans, Barcelona. Mango's biggest market is Spain but
Istanbul ) , postal_code_type = Postal code , postal_code = 34000 to 34990 , area_code = +90 212 (European side) +90 216 (Asian side) , registration_plate = 34 , blank_name_sec2 = GeoTLD , blank_i ...
, Turkey, has the largest number of Mango stores. From Fall 2011,
Kate Moss Katherine Ann Moss (born 16 January 1974) is a British model. Arriving at the end of the "supermodel era", Moss rose to fame in the early 1990s as part of the heroin chic fashion trend. Her collaborations with Calvin Klein brought her to fas ...
was Mango's muse. She first appeared in a video featuring
Terry Richardson Terrence Richardson (born August 14, 1965) is an American fashion and portrait photographer. He has shot advertising campaigns for Marc Jacobs, Aldo, Supreme, Sisley, Tom Ford, and Yves Saint Laurent among others, and also done work for ma ...
who shot the campaign and directed the commercial. Moss was replaced by Australian model Miranda Kerr. In April 2011,
Letizia, Princess of Asturias Letizia Ortiz Rocasolano (; born 15 September 1972) is the Queen of Spain as the wife of King Felipe VI. She came from a middle-class family and worked as a journalist for '' ABC'' and EFE before becoming a news anchor at CNN+ and Televisi ...
visited company headquarters wearing a Mango outfit. In 2015 Mango had revenue of Euro 2.327 billion with
earnings before interest, taxes, depreciation, and amortization A company's earnings before interest, taxes, depreciation, and amortization (commonly abbreviated EBITDA, pronounced , , or ) is a measure of a company's profitability of the operating business only, thus before any effects of indebtedness, stat ...
of Euro 170 million. The company launched its teen line, Mango Teen, via a
pop-up shop Pop-up retail, also known as pop-up store (pop-up shop in the UK, Australia and Ireland) or flash retailing, is a trend of opening short-term sales spaces that last for days to weeks before closing down, often to catch onto a fad or scheduled e ...
featuring a
TikTok TikTok, known in China as Douyin (), is a short-form video hosting service owned by the Chinese company ByteDance. It hosts user-submitted videos, which can range in duration from 15 seconds to 10 minutes. TikTok is an international version o ...
stage for customers in
Barcelona Barcelona ( , , ) is a city on the coast of northeastern Spain. It is the capital and largest city of the autonomous community of Catalonia, as well as the second most populous municipality of Spain. With a population of 1.6 million within c ...
at Rambla de Cataunya, 76, in September 2020. In early 2021, Mango launched a Mediterranean-inspired store concept with higher sustainability standards.


Stores


Controversies


Bangladesh building collapse

On 24 April 2013, the eight-story ''
Rana Plaza The 2013 Rana Plaza factory collapse (also referred to as the 2013 Savar building collapse or the Collapse of Rana Plaza) was a structural failure that occurred on 24 April 2013 in the Savar Upazila of Dhaka District, Bangladesh, where an ...
'' commercial building collapsed in Savar, a sub-district near
Dhaka Dhaka ( or ; bn, ঢাকা, Ḍhākā, ), List of renamed places in Bangladesh, formerly known as Dacca, is the Capital city, capital and List of cities and towns in Bangladesh, largest city of Bangladesh, as well as the world's largest ...
, the capital of
Bangladesh Bangladesh (}, ), officially the People's Republic of Bangladesh, is a country in South Asia. It is the eighth-most populous country in the world, with a population exceeding 165 million people in an area of . Bangladesh is among the mo ...
. At least 1,127 people died and over 2,438 were injured. The factory housed a number of separate garment factories employing around 5,000 people, several shops, and a bank and manufactured apparel for brands including the
Benetton Group Benetton Group S.r.l. () is a global fashion brand based in Ponzano Veneto, Italy, founded in 1965. Benetton Group has a network of about 5,000 stores worldwide. It is a wholly owned subsidiary of the Benetton family's holding company Edizi ...
,
Joe Fresh Joe Fresh is a Canadian fashion brand and retail chain created by designer Joe Mimran for Canadian food distributor Loblaw Companies Limited. It was formed in 2006. The label includes adult and children's wear, shoes, handbags, jewelry, beauty pr ...
,'Extreme Pricing' At What Cost? Retailer Joe Fresh Sends Reps To Bangladesh As Death Toll Rises
Forbes, 30 April 2013
The Children's Place The Children's Place Inc. is a specialty retailer of children’s apparel and accessories headquartered in New Jersey. It also markets apparel under the Children's Place, Place, Baby Place, and Gymboree brand names. As of October 31, 2015, it ...
,
Primark Primark Stores Limited (; trading as Penneys in the Republic of Ireland) is an Irish multinational fast fashion retailer with headquarters in Dublin, Ireland. It has stores across Europe and in the United States. The Penneys brand is not us ...
,
Monsoon A monsoon () is traditionally a seasonal reversing wind accompanied by corresponding changes in precipitation but is now used to describe seasonal changes in atmospheric circulation and precipitation associated with annual latitudinal oscil ...
, and
DressBarn Dressbarn.com (branded as dressbarn) is an online retailer owned by Retail Ecommerce Ventures. Its predecessor is the former chain of women's clothing stores owned by Ascena which operated as Dressbarn from 1962 until 2019. Since 2020, it is owne ...
. Of the 29 brands identified as having sourced products from the Rana Plaza factories, only 9 attended meetings held in November 2013 to agree a proposal on compensation to the victims. Several companies refused to sign including
Walmart Walmart Inc. (; formerly Wal-Mart Stores, Inc.) is an American multinational retail corporation that operates a chain of hypermarkets (also called supercenters), discount department stores, and grocery stores from the United States, headquarter ...
,
Carrefour Carrefour () is a French multinational retail and wholesaling corporation headquartered in Massy, France. The eighth-largest retailer in the world by revenue, it operates a chain of hypermarkets, groceries stores and convenience stores, whic ...
,
Bonmarché Bonmarché ( ) is a clothing retailer based in Wakefield, West Yorkshire. The business was founded in 1982, and was acquired by the Peacock Group in July 2002. The clothing retailer had over 380 stores nationwide, employed over 4,000 peo ...
, Mango,
Auchan Auchan () is a French multinational retail group headquartered in Croix, France. It was founded in 1961 by Gérard Mulliez and is owned by the Mulliez family, who has 95% stake in the company. With 354,851 employees, of which 261,000 have 5% ...
and Kik. The agreement was signed by
Primark Primark Stores Limited (; trading as Penneys in the Republic of Ireland) is an Irish multinational fast fashion retailer with headquarters in Dublin, Ireland. It has stores across Europe and in the United States. The Penneys brand is not us ...
, Loblaw, Bonmarche and El Corte Ingles.


Velvetine handbag lawsuit

In 2010, the French division of Mango was sued by Anne-Cécile Couétil, creator of the brand Velvetine, who argued that Mango copied two models of her
handbag A handbag, commonly known as a purse or pocketbook in North American English, is a handled medium-to-large bag used to carry personal items. Purse, handbag or pouch The term "purse" originally referred to a small bag for holding coins. In man ...
s. Despite an attempt of protection via the INPI and similarities between her products and Mango's, the creator lost the lawsuit. She was ordered to pay €6,000 to Mango. On her blog, Couétil claimed she wanted to lodge an appeal.spontaneous message "
Le concept de Justice, Velvetine vs Mango
'" 9 June 2011, on the weblog of the brand ''Velvetine''
Several bloggers were surprised by the judicial decision saying it was unfair. The brand Mango reacted on Facebook via its official fan page and answered also on the creator's blog.


Violeta by Mango

Violeta by Mango is a brand that announced to launch Mango in 2014, based on a clothing collection that ranges from size 40 to 52. However, it created controversy by considering these sizes "special". Thus, Arantxa Calvera, a citizen from Barcelona, began a collection of signatures with the aim of withdrawing the campaign "due to the wrong message it sends about the thinness of women" as explained by Arantxa in La Opinion. In addition, she asks Mango to take into account the role it has in society to spread a healthy woman model. To respond to this controversy, Violeta Andic, responsible for this line, made the following statements to the newspaper Expansión “Violeta was not born as a large-size brand, but as a brand that makes a different pattern, aimed at women with curves. We wanted to adapt the seams and armholes to our type of woman, and Mango has opted for this line because we believe that it is a market need that is not covered.


References


External links


Mango
{{DEFAULTSORT:Mango (Clothing) Companies based in Catalonia Clothing companies established in 1984 Retail companies established in 1984 Spanish companies established in 1984 Clothing brands Clothing brands of Spain Clothing companies of Spain