MAD TV (also known as MAD) is a Greek television network that broadcasts music related programming including video clips, music news, and interviews as well as concert footage. It was the first music station in Greece, launched on June 6, 1996, and is run by Andreas Kouris.
History
In May 2000, MAD TV launched the first Greek music portal, which provides its users with the most up to date worldwide music information along with brand new Internet services.
MAD TV also offers a wide range of
Retail
Retail is the sale of goods and services to consumers, in contrast to wholesaling, which is sale to business or institutional customers. A retailer purchases goods in large quantities from manufacturers, directly or through a wholesaler, and ...
and
B2B services to the public: Go MAD (interactive service) and MAD Music (5 music-interactive audio channels) available on
Nova (DTH satellite platform in Greece), MAD Shop (online CD shop) through their website,
Nova and
i-mode
NTT DoCoMo's i-mode is a mobile internet (distinct from wireless internet) service popular in Japan. Unlike Wireless Application Protocols, i-mode encompasses a wider variety of internet standards, including web access, e-mail, and the pa ...
mobile telephony, MAD Scanner (mobile service for
acoustic fingerprint
An acoustic fingerprint is a condensed digital summary, a fingerprint, deterministically generated from an audio signal, that can be used to identify an audio sample or quickly locate similar items in an audio database.
Practical uses of aco ...
) through
Vodafone Greece
Vodafone Greece (officially known as Vodafone-Panafon Hellenic Telecommunications Company S.A) is the Greek subsidiary of Vodafone. In 2004 it was the leading mobile operator in Greece. Its headquarters are in Chalandri - one of the northern su ...
, Real-time video streaming of MAD TV’s program for
2G and
3G mobile phones, mobile content (ring-tones, logos and
MMS) to all the top mobile telephony companies in Greece, music content to internet sites and portals (news, events, artists’ CVs, charts, photos and wallpapers, audio and video streaming, polyphonic audio ring-tones, etc.), and many more.
Since June 26, 2004, MAD TV successfully organizes each year the
MAD Video Music Awards
The MAD Video Music Awards is a Greek award show presented by the MAD TV. The awards honor the year's biggest achievements in music, voted by the viewers of Mad television. Winners receive an authentic Mad designed award with the graphics of that ...
, a unique Greek music production and awards ceremony, which allows the public to vote for their favorite artists and video clip. On May 26 and 27 of 2005, MAD TV held the 1st conference for the music industry in Greece, Athens Music Forum, which focuses on bringing together representatives from all professional fields that are directly and indirectly related to the music industry. MAD also organizes Secret Concerts, a series of famous artist’s live appearances in front of a small audience in a private and secret place, which gives the opportunity to artists to present a special performance with a different repertoire.
From 2013-2015, MAD produced the
Greek selection to the
Eurovision Song Contest, called ''Eurosong – A MAD Show''.
MAD TV’s target group ranges from 15 to 24 years old. 90% of its daily program includes all the latest
pop,
electronic
Electronic may refer to:
*Electronics, the science of how to control electric energy in semiconductor
* ''Electronics'' (magazine), a defunct American trade journal
*Electronic storage, the storage of data using an electronic device
*Electronic co ...
,
rock
Rock most often refers to:
* Rock (geology), a naturally occurring solid aggregate of minerals or mineraloids
* Rock music, a genre of popular music
Rock or Rocks may also refer to:
Places United Kingdom
* Rock, Caerphilly, a location in Wales ...
,
hip hop,
rhythm and blues
Rhythm and blues, frequently abbreviated as R&B or R'n'B, is a genre of popular music that originated in African-American communities in the 1940s. The term was originally used by record companies to describe recordings marketed predominantly ...
releases and 30 live shows per week. All shows deal with different subjects, ranging from worldwide music news, artist news, Internet, video games, cinema, clubbing, concerts, interviews and documentaries, concerning the majority of the Greek and International artist community.
Programs
*OK!
*Loca Report
*Cooler Lists
*Insta News
*30 Best Videos
*All Hits Non-Stop
*All New Mixer
*Breakfast
*Mixer
*Zone M
MAD World and Blue
In December 2005, MAD established, in cooperation with UBI World TV, the first international Greek music channel
MAD World
"Mad World" is a 1982 song by British band Tears for Fears. Written by Roland Orzabal and sung by bassist Curt Smith, it was the band's third single release and first chart hit, reaching number three on the UK Singles Chart in November 1982. Bo ...
which targets Greeks abroad. MAD World, is on air 24 hours a day, broadcasting all genres of the Greek Music with special daily shows, rockumentaries dedicated to famous Greek artists and special shows that keep the audience informed about the events that take place in Greece. In July 2006, MAD partnered up with
ANT1
Antenna, better known as ANT1, is a television network airing in Greece. The alternate spelling is wordplay in Greek; ''ena'' (ένα) is the Greek number ''1'' (one), thus ''ANT1'' is pronounced the same as ''Antenna'' (Αντέννα). It laun ...
to launch Blue, a channel similar to
MAD World
"Mad World" is a 1982 song by British band Tears for Fears. Written by Roland Orzabal and sung by bassist Curt Smith, it was the band's third single release and first chart hit, reaching number three on the UK Singles Chart in November 1982. Bo ...
but available only to audiences in North America. The channel was available with select international packages from satellite providers
Dish Network in North America. However, Blue was not available from any North American cable television providers.
MADWalk - The Fashion Music Project
MadWalk is a project by MAD TV that Famous and newcomers Greek fashion designers coexist with the greatest Greek performers in a unique event that combines dynamic Live Performances with subversive Fashion Shows.
Mistresses of the first Fashion Music Project, in 2011, was the fashion icons Vicky Kaya and Tamta. For the second year, Mad TV decided that the MAD presenter Mairi Synatsaki would be ideal for the Fashion Music Project, so Vicky Kaya and herself presented the event together for the two following years (2012-2013). In 2014, Mairi Synatsaki was the hostess for the show by herself.
See also
*
MAD TV Cyprus
*
MAD Greekz
*
MAD World
"Mad World" is a 1982 song by British band Tears for Fears. Written by Roland Orzabal and sung by bassist Curt Smith, it was the band's third single release and first chart hit, reaching number three on the UK Singles Chart in November 1982. Bo ...
*
Music of Greece
The music of Greece is as diverse and celebrated as its history. Greek music separates into two parts: Greek traditional music and Byzantine music. These compositions have existed for millennia: they originated in the Byzantine period and Greek ...
External links
Official Site
{{DEFAULTSORT:Mad TV (Greece)
Television channels in Greece
Music television channels
Greek-language television stations
Television channels and stations established in 1996
MAD TV (Greece)
Music organizations based in Greece