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Like Cola was a cola
soft drink A soft drink (see ยง Terminology for other names) is a drink that usually contains water (often carbonated), a sweetener, and a natural and/or artificial flavoring. The sweetener may be a sugar, high-fructose corn syrup, fruit juice, a su ...
, introduced by the 7 Up company (then under the ownership of
Philip Morris Phil(l)ip or Phil Morris may refer to: Companies *Altria, a conglomerate company previously known as Philip Morris Companies Inc., named after the tobacconist **Philip Morris USA, a tobacco company wholly owned by Altria Group **Philip Morris Inter ...
), that appeared in the
American American(s) may refer to: * American, something of, from, or related to the United States of America, commonly known as the "United States" or "America" ** Americans, citizens and nationals of the United States of America ** American ancestry, pe ...
market in 1982. Its
slogan A slogan is a memorable motto or phrase used in a clan, political slogan, political, Advertising slogan, commercial, religious, and other context as a repetitive expression of an idea or purpose, with the goal of persuading members of the publi ...
was "Made From The Cola Nut." Like Cola was one of the first attempts at a low-
caffeine Caffeine is a central nervous system (CNS) stimulant of the methylxanthine class. It is mainly used recreationally as a cognitive enhancer, increasing alertness and attentional performance. Caffeine acts by blocking binding of adenosine t ...
cola, containing 1% caffeine. It was packaged in a red and blue can. A diet version was also available, with the color scheme reversed. Like Cola was also packaged in 1 pint (16 ounce) clear bottles embossed with shooting stars. Like Cola was the major sponsor of one of the races in the
1983 NASCAR Winston Cup Series The 1983 NASCAR Winston Cup Series is the 35th season of professional stock car racing in the United States and the 12th modern-era Cup series season. The season began on Sunday, February 20 and ended on Sunday, November 20. Bobby Allison was Wins ...
that occurred on July 24 of that year โ€“ the Like Cola 500 at
Pocono Raceway Pocono Raceway (formerly Pocono International Raceway), also known as ''The Tricky Triangle'', is a superspeedway located in the Pocono Mountains in Long Pond, Pennsylvania. It is the site of three NASCAR national series races and an ARCA M ...
in Long Pond, Pennsylvania.
Tim Richmond Timothy Lee Richmond (June 7, 1955 โ€“ August 13, 1989) was an American race car driver from Ashland, Ohio. He competed in IndyCar racing before transferring to NASCAR's Winston Cup Series. Richmond was one of the first drivers to change fro ...
won that race. Commercials for the product featured comedian Tim Conway and actor Kevin Dobson as spokespersons. Because several 7 Up bottlers also distributed colas such as
Coca-Cola Coca-Cola, or Coke, is a carbonated soft drink manufactured by the Coca-Cola Company. Originally marketed as a temperance drink and intended as a patent medicine, it was invented in the late 19th century by John Stith Pemberton in Atlanta ...
,
Pepsi-Cola Pepsi is a carbonated soft drink manufactured by PepsiCo. Originally created and developed in 1893 by Caleb Bradham and introduced as Brad's Drink, it was renamed as Pepsi-Cola in 1898, and then shortened to Pepsi in 1961. History Pepsi was ...
or eventual 7 Up sister drink RC Cola (which introduced another caffeine-free cola, RC 100, in 1980) they refused to distribute Like Cola โ€“ limiting its availability. The Like name was first used from 1963 to 1969 for 7 Up's diet lemon-lime soda which was renamed Diet 7 Up.http://ca-yd.com/images/bottles/aclcoll/SN71041688.jpg


See also

*
Pepsi Free Caffeine-Free Pepsi is a version of the cola Pepsi that omits the caffeine that is customarily part of a cola. It was introduced, under the brand name "Pepsi Free", in 1982 by PepsiCo as the first major-brand caffeine-free cola sold in years. A s ...
*
Pepsi Light Diet Pepsi is a diet carbonated cola soft drink produced by PepsiCo, introduced in 1964 as a variant of Pepsi with no sugar. First test marketed in 1963 under the name Patio Diet Cola, it was re-branded as ''Diet Pepsi'' the following year, becom ...
*
Crystal Pepsi Crystal Pepsi is a clear cola soft drink made by PepsiCo. It was initially released in the United States and Canada from 1992 to 1994. Online grassroots revival efforts prompted brief re-releases throughout the mid-2010s. It was briefly sold ...
*
New Coke New Coke was the unofficial name of a reformulation of the soft drink Coca-Cola, introduced by The Coca-Cola Company in April 1985. It was renamed Coke II in 1990 and discontinued in July 2002. By 1985, Coca-Cola had been losing market share to ...


References


External links


Like Cola television commercial (1983)
provided by 80stvthemes.com

American cola brands Products introduced in 1982 {{food-product-stub