Landwind is an automobile

marque A brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create an ...

owned by the Chinese automaker

Jiangling Motor Holding Jiangling Holdings, also translated as Jiangling Motor Holding (JMH), is the name of two successive Jiangxi-based Chinese joint ventures focused on the automotive industry. The present Jiangling Holdings, established in June 2019 as a successor of ...

(JMH), a joint venture between Jiangxi Guokong Automotive Investment Corporation (50%), Jiangling Motors Corporation Group (25%) and

Changan Automobile Chang'an Automobile Co., Ltd. is a Chinese state-owned automobile manufacturer headquartered in Jiangbei, Chongqing.JMCG Jiangling Motors Corporation Group Co., Ltd. (JMCG) is a Chinese state-owned holding mostly operating in the automotive industry. It was established in 1947 and is headquartered in Nanchang, Jiangxi. JMCG has various production facilities and, ...

, Sun Min, established Jiangling Lufeng (Landwind) Automobile Co., Ltd. His intention was to create an independent marque to strengthen JMCG's own technical development and reduce its dependence on

Ford Ford commonly refers to: * Ford Motor Company, an automobile manufacturer founded by Henry Ford * Ford (crossing), a shallow crossing on a river Ford may also refer to: Ford Motor Company * Henry Ford, founder of the Ford Motor Company * Ford F ...

and Isuzu. While the cars would be designed by Lufeng, the production would be made on Isuzu's production lines. Ford opposed the project and it eventually was abandoned. Landwinds were on sale by 2002 and the marque was relaunched in November 2004 by

. The Landwind X5 debuted at the Guangzhou Auto Show in November 2012.

Products

Landwind's current range of products comprises the following models: *

Landwind X2 The Landwind X2 is a subcompact CUV produced by Chinese car manufacturer Landwind, an automobile marque owned by the Chinese automaker Jiangling Motor Holding, a joint venture between Aiways, Changan Auto and Jiangling Motors Corporation Group ...

(2017–present) – CUV *

Landwind X5 This Landwind X5 is a compact crossover produced by Chinese automaker Landwind Landwind is an automobile marque owned by the Chinese automaker Jiangling Motor Holding (JMH), a joint venture between Jiangxi Guokong Automotive Investment Corpor ...

(2013–present) – CUV * Landwind X8 (2009–present) – SUV * Landwind Xiaoyao (2018–present) –

Compact CUV A crossover, crossover SUV, or crossover utility vehicle (CUV) is a type of automobile with an increased ride height that is built on unibody chassis construction shared with passenger cars, as opposed to traditional sport utility vehicles (S ...

* Landwind Rongyao (2019–present) Landwind's former products comprise the following models: *

Landwind X6 The Landwind X6 is a mid-size SUV produced by Jiangling Motor Holding, a joint venture between Changan Auto and Jiangling Motors Corporation Group (JMCG). Overview The Landwind X6 was originally the JMC Landwind, and the name changed to Landw ...

(2005-2016) –

SUV A sport utility vehicle (SUV) is a car classification that combines elements of road-going passenger cars with features from off-road vehicles, such as raised ground clearance and four-wheel drive. There is no commonly agreed-upon definiti ...

Landwind X7 The Landwind X7 is a compact crossover SUV produced by Chinese car manufacturer Landwind from August 2015 to March 2019. The car received global media attention, because the car was regarded as a copy of the Range Rover Evoque. As a result, Jagu ...

(2015–2019) – CUV * Landwind X9 (2001-2009) –

* Landwind CV9 (2005-2011) –

Compact MPV Compact MPV (an abbreviation for Compact Multi-Purpose Vehicle) is a vehicle size class for the middle size of MPVs. The Compact MPV size class sits between the mini MPV and large MPV (minivan) size classes. Compact MPVs remain predominantly a ...

* Landwind Forward (2006-2011) – Sedan Landwind products in development include a large SUV codenamed E32 planned to be positioned above the Landwind X5 and originally intended for launch in China in 2014. File:Landwind CV9 001.jpg, Landwind CV9 File:Landwind Forward 01 China 2018-03-20.jpg, Landwind Forward File:Landwind X2 02 (cropped).jpg, Landwind X2 File:Landwind_X5_01_China_2015-04-06.jpg, Landwind X5 File:Landwind X6 facelift China 2012-05-01.jpg, Landwind X6 File:Landwind X7 2 China 2016-04-07.jpg, Landwind X7 File:Landwind X8 -- Auto Chongqing -- 2012-06-07.jpg, Landwind X8 File:Landwind X9 facelift 01 -- Auto Chongqing -- 2012-06-07.jpg, Landwind X9 File:Landwind Xiaoyao 001.jpg, Landwind Xiaoyao File:Landwind Rongyao 001.jpg, Landwind Rongyao

Sales

Conflict with JLR

In 2005, when Jiangling Motor Holding registered the marque's English-language name as ,

Jaguar Land Rover Jaguar Land Rover Automotive PLC is the holding company of Jaguar Land Rover Limited (also known as JLR), and is a British multinational automobile manufacturer which produces luxury vehicles and sport utility vehicles. Jaguar Land Rover is a ...

(JLR) lodged a complaint before the

European Union The European Union (EU) is a supranational political and economic union of member states that are located primarily in Europe. The union has a total area of and an estimated total population of about 447million. The EU has often been de ...

, alleging the name was too similar to . In 2011, the complaint was dismissed. In 2016, JLR sued Jiangling Motor Holding at the Beijing Chaoyang District Court for

unfair competition Unfair may refer to: * Double Taz and Double LeBron James in multiverses ''fair''; unfairness or injustice Injustice is a quality relating to unfairness or undeserved outcomes. The term may be applied in reference to a particular event or situ ...

and

copyright infringement Copyright infringement (at times referred to as piracy) is the use of works protected by copyright without permission for a usage where such permission is required, thereby infringing certain exclusive rights granted to the copyright holder, s ...

, as it alleged the Landwind X7 design was a copy of the Land Rover Evoque. In 2019, the Court dismissed the copyright infringement case, as both the Jiangling Holding and JLR intellectual property claims in China for the vehicle had been made improperly and were invalid within the country. As for the unfair competition case, the Court ruled in favour of JLR, and the X7s were temporarily banned from being sold and produced in China, although Jiangling Holding may appeal the verdict. Media outlets erroneously reported that JRL had won the copyright infringement case, following a JLR press release, and that the company being sued was

Jiangling Motors Jiangling Motors Corporation Limited, abbreviated JMC, is a Chinese automobile manufacturer. According to company and press reports, the largest shareholder of JMC is Jiangling Investment, a company controlled equally by the state-owned enterpris ...

. Jiangling Motors published a press release denying it was involved in the proceedings. Later, as JLR partially fixed its press release indicating the company it had sued was Jiangling Motor Holding instead of Jiangling Motors, news agency

Reuters Reuters ( ) is a news agency owned by Thomson Reuters Corporation. It employs around 2,500 journalists and 600 photojournalists in about 200 locations worldwide. Reuters is one of the largest news agencies in the world. The agency was esta ...

corrected its newswire on that point, although it did not apologise for not fact-checking JLR's information.

References

External links

Official website

Official website for Europe
{{Automotive industry in China Car manufacturers of China Chinese brands Vehicle manufacturing companies established in 2004 Jiangling Motors Corporation Group Changan Automobile