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LG Corporation (Korean: 주식회사 LG), formerly Lucky-GoldStar (Korean: Leogki Geumseong 럭키금성/樂喜金星), is a South Korean multinational conglomerate corporation. It is the fourth-largest chaebol in South Korea. It is headquartered in the LG Twin Towers building in Yeouido-dong, Yeongdeungpo-gu, Seoul.[2] LG makes electronics, chemicals, and telecom products and operates subsidiaries such as LG Electronics, Zenith, LG Display, LG Uplus , LG Innotek and LG Chem in over 80 countries.

Contents

1 History 2 Joint ventures 3 International markets 4 Logo 5 Associated companies 6 Structure and financial position

6.1 Group families[19]

6.1.1 Electronics industries 6.1.2 Chemical industries 6.1.3 Telecommunications

7 Sports sponsorship 8 Brand Ambassadors 9 References 10 External links

History[edit] LG Corp. established as Rak-Hui Chemical Industrial Corp. in 1947.[3] In 1952, Rak-Hui (pronounced "Lucky", currently LG Chem) became the first South Korean company to enter the plastics industry. As the company expanded its plastics business, it established GoldStar Co. Ltd. (currently LG Electronics Inc.) In 1958, both companies Lucky and GoldStar merged and formed Lucky-GoldStar. GoldStar produced South Korea's first radio. Many consumer electronics were sold under the brand name GoldStar, while some other household products (not available outside South Korea) were sold under the brand name of Lucky. The Lucky brand was famous for hygiene products such as soaps and HiTi laundry detergents, but the brand was mostly associated with its Lucky and Perioe toothpaste. Even today, LG continues to manufacture some of these products for the South Korean market, such as laundry detergent. In 1995, to compete better in the Western market, the Lucky-GoldStar Corporation was renamed "LG". The company also associates the letters LG with the company's tagline "Life's Good". Since 2009, LG has owned the domain name LG.com. Joint ventures[edit] Since 2001, LG had two joint ventures with Royal Philips Electronics: LG Philips Display and LG Philips LCD, but Philips sold off its shares in late 2008.[4] In 2005, LG entered into a joint venture with Nortel Networks, creating LG-Nortel Co. Ltd. International markets[edit] On 30 November 2012, comScore released a report of the October 2012 U.S. Mobile Subscriber Market Share that found LG lost its place as second in the U.S. mobile market share to Apple Inc.[5] On 20 January 2013, Counterpoint Research announced that LG has overtaken Apple to become second largest in U.S. market share.[6] On 7 August 2013, comScore released a report of the June 2013 U.S. Smartphone Subscriber Market Share that found LG fell to fifth place in the U.S mobile market share.[7] Logo[edit] The company logo of LG features a circle containing the letters "L" and "G", presented in the form of a smiling human face.[8][9]

The original LG corporate logo, used from January 1, 1995, until December 31, 2014, in Helvetica typeface.

The new LG corporate logo in use from January 1, 2015, using a slightly different font and a different typeface, along with a slightly darker magenta.

The audio logo is used in radio commercial and TV commercial that is 7 note jingle for LG. Associated companies[edit]

GS Group LS Group LIG Group Lejel Group Heesung Group SPC Group

Structure and financial position[edit] LG Corporation is a holding company that operates worldwide through more than 30 companies in the electronics, chemical, and telecom fields. Its electronics subsidiaries manufacture and sell products ranging from electronic and digital home appliances to televisions and mobile telephones, from thin-film transistor liquid-crystal displays to security devices and semiconductors. In the chemical industry, subsidiaries manufacture and sell products including cosmetics, industrial textiles, rechargeable batteries and toner products, polycarbonates, medicines, and surface decorative materials. Its telecom products include long-distance and international phone services, mobile and broadband telecommunications services, as well as consulting and telemarketing services. LG also operates the Coca-Cola Korea Bottling Company, manages real estate, offers management consulting, and operates professional sports clubs.

Fields of activity Companies 2013 Division revenue (in billions USD)

Holding company LG Corp. US$8.8 billion[10]

Electronic industry LG Electronics LG Display LG Innotek LG Siltron Lusem US$55.8 billion[11] US$25.9 billion[12] US$5.9 billion[13] N/A N/A

Chemical industry LG Chem LG Household & Health Care LG Hausys LG Life Sciences LG MMA US$22.2 billion[14] US$4.1 billion[15] US$2.6 billion[16] N/A N/A

Telecommunication and Services LG Uplus LG International Corp. LG CNS SERVEONE LG N-Sys US$11 billion[17] US$11.6 billion[18] N/A N/A N/A

Group families[19][edit] Electronics industries[edit]

LG Electronics LG Appliances LG Display LG Innotek Silicon Works Lusem

Chemical industries[edit]

LG Chem SEETEC LG Household & Health Care

Ĭsa Knox Haitai HTB The Face Shop Beyond

Coca-Cola Beverage Company (South Korea) LG Hausys LG Tostem BM LG Life Sciences LG MMA

Telecommunications[edit]

LG U+ CS Leader A•IN LG Dacom LG Powercom DACOM Crossing DACOM Multimedia Internet CS ONE Partner LG CNS LG N-Sys V-ENS BIZTECH & EKTIMO Ucess Partners SERVEONE LG International monkey house pixdix Korea Commercial Vehicle LG Solar Energy G2R HS Ad Twenty Twenty

Sports sponsorship[edit] LG has owned the LG Twins and Changwon LG Sakers.

2013 Special Olympics World Winter Games Bayer 04 Leverkusen Changwon LG Sakers Copa América FIS Snowboard World Cup Formula One Swansea City A.F.C. Manchester City FC International Cricket Council LG Cup (association football) LG Cup (Go) LG Twins Los Angeles Dodgers Texas Rangers (baseball) Millonarios Fútbol Club NCAA (all programs) Son Heung-min Son Yeon-jae

LG sponsored Bundesliga club Bayer Leverkusen

2011 Copa América

2012 Korean Grand Prix

2011–12 FIS Snowboard World Cup

Los Angeles Dodgers

Son Yeon-jae

Angela Park

Fulham F.C.

2008–09 AEK Athens F.C. home kit

Song Il Gook

Brand Ambassadors[edit]

Akshay Kumar (2010) David Warner (cricketer) (2014) BTS (band) (2018)

References[edit]

^ a b "LG overview". LG corp. Retrieved 2013-04-07.  ^ "Overview." LG Corp. Retrieved on 6 January 2010. "Address: LG Twin Towers, 20 Yeouido-dong, Yeongdeungpo-gu, Seoul 150–721, Korea" ^ LG History Archived 19 November 2008 at the Wayback Machine. ^ LG Display shares drop 5.4 percent on Philips stake sale. Reuters. Retrieved on 11 November 2010. ^ comScore Reports October 2012 U.S. Mobile Subscriber Market Share – comScore, Inc. Comscore.com (2012-11-30). Retrieved on 2013-07-12. ^ (in Korean) LG Electronics returns to 2nd place in U.S. handset market. Yonhap News (2013-01-20). Retrieved on 2013-07-12. ^ comScore Reports June 2013 U.S. Smartphone Subscriber Market Share – comScore, Inc. Comscore.com (2013-08-07). Retrieved on 2013-08-14. ^ "Our Brand". LG Electronics. Retrieved 20 August 2013.  ^ "LG Logo: Design and History". FamousLogos.net. Retrieved 2011-10-12.  ^ "Lg Corp (003550:Korea SE)". businessweek.com. Retrieved 2014-04-24. [permanent dead link] ^ "Lg Electronics Inc (066570:Korea SE)". businessweek.com. Retrieved 2014-04-24. [permanent dead link] ^ "Lg Display Co Ltd (034220:Korea SE)". businessweek.com. Retrieved 2014-04-24. [permanent dead link] ^ "Lg Innotek Co Ltd (011070:Korea SE)". businessweek.com. Retrieved 2014-04-24. [permanent dead link] ^ "Lg Chem Ltd (051910:Korea SE)". businessweek.com. Retrieved 2014-04-24. [permanent dead link] ^ "Lg Household & Health Care (051900:Korea SE)". businessweek.com. Retrieved 2014-04-24. [permanent dead link] ^ "Lg Hausys Ltd (108670:Korea SE)". businessweek.com. Retrieved 2014-04-24. [permanent dead link] ^ "Lg Uplus Corp (032640:Korea SE)". businessweek.com. Retrieved 2014-04-24. [permanent dead link] ^ "Lg International Corp (001120:Korea SE)". businessweek.com. Retrieved 2014-04-24. [permanent dead link] ^ LG.com. "Our Businesses - The Official Site of LG Group". www.lgcorp.com. 

External links[edit]

Official website—(in English)

Wikimedia Commons has media related to LG Group.

v t e

LG

Subsidiaries

Electronics

LG Electronics LG Display LG Innotek LG-Hitachi Water Solutions Lusem Silicon Works

Chemicals

LG Chem LG Household & Health Care LG Hausys LG Life Sciences LG MMA LG-Tostem Haitai HTB Seetec

Telecommunication and Services

LG Uplus LG N-Sys LG CNS LG Academy LG Economic Research Institute LG Sports

FC Seoul LG Twins Changwon LG Sakers

LG Solar Energy LG International LG-Toyo Engineering Serveone G2R

HS Ad Lbest

MediaLog

Other

GS LS Lejel Group

Categ