''Keltainen Pörssi'' (

Finnish Finnish may refer to: * Something or someone from, or related to Finland * Culture of Finland * Finnish people or Finns, the primary ethnic group in Finland * Finnish language, the national language of the Finnish people * Finnish cuisine See also ...

for "the yellow stock market") was

Finland Finland ( fi, Suomi ; sv, Finland ), officially the Republic of Finland (; ), is a Nordic country in Northern Europe. It shares land borders with Sweden to the northwest, Norway to the north, and Russia to the east, with the Gulf of B ...

's most popular small ads magazine. The magazine was established in 1986 and was part of

Sanoma Sanoma Corporation (, formerly SanomaWSOY) is Finland's largest media group. The company has media business in Finland and a learning business in Belgium, the Netherlands, Poland, Sweden, Norway and Spain, among others. The company is headquarte ...

. Ilta-Sanomat Oy was the publisher of the magazine of which the headquarters was in

Helsinki Helsinki ( or ; ; sv, Helsingfors, ) is the capital, primate, and most populous city of Finland. Located on the shore of the Gulf of Finland, it is the seat of the region of Uusimaa in southern Finland, and has a population of . The city ...

. It was available both as a print edition published twice per week and a free online edition, and consisted entirely of small ads by private citizens. These ads were divided into categories for easy browsing. Placing an ad was free of charge, but extra stand-out features and photographs costed money. ''Keltainen Pörssi'' had several supplements, including ''Autot''. In June 2016 the publication was wound down and visits to the web address directed users to the Huuto.net site, this is an online ''auction'' and ''buy it now'' site similar to eBay that caters for the Finnish market. ''Keltainen Pörssi'' was owned by the same media group with Huuto.net and '' Ilta-Sanomat''.

References

1986 establishments in Finland 2016 disestablishments in Finland Business magazines published in Finland Defunct magazines published in Finland Finnish-language magazines Magazines about advertising Magazines established in 1986 Magazines disestablished in 2016 Magazines published in Helsinki {{Europe-mag-stub