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KWKC (1340 AM) is a
sports Sport pertains to any form of competitive physical activity or game that aims to use, maintain, or improve physical ability and skills while providing enjoyment to participants and, in some cases, entertainment to spectators. Sports can, ...
radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radi ...
in Abilene, Texas, United States. The station is owned by WesTex Telco, LLC, and originates from studios in northeast Abilene and a transmitter on the city's south side. KWKC is the second-oldest radio station in Abilene, beginning operations in 1948. It broadcast a news talk format from 1998-2022.


History

On December 30, 1947, the
Federal Communications Commission The Federal Communications Commission (FCC) is an independent agency of the United States federal government that regulates communications by radio, television, wire, satellite, and cable across the United States. The FCC maintains jurisdicti ...
(FCC) granted a construction permit to the Citizens Broadcasting Company for a new 250-watt radio station in Abilene. The decision ended a year of fighting between Citizens Broadcasting and a competing applicant, the Abilene Broadcasting Company. Citizens got the nod because it had more local residents in its composition and because one Abilene Broadcasting shareholder, Gene Cagle, was involved with the
Texas State Network The Texas State Network is the largest of the 30 state radio networks in the United States. TSN mainly distributes news and agriculture business to more than 130 AM and FM radio affiliates across Texas. History The Texas State Network was fou ...
, affiliated with
KRBC KRBC-TV (channel 9) is a television station in Abilene, Texas, United States, affiliated with NBC. It is owned by Mission Broadcasting, which maintains joint sales and shared services agreements (JSA/SSA) with Nexstar Media Group, owner of du ...
, then the city's only station. KWKC began operating on June 19, 1948, from studios at 25th and Butternut streets; it was an affiliate of the
Mutual Broadcasting System The Mutual Broadcasting System (commonly referred to simply as Mutual; sometimes referred to as MBS, Mutual Radio or the Mutual Radio Network) was an American commercial radio network in operation from 1934 to 1999. In the Old-time radio, golden ...
. Four years later, Citizens announced its intention to file for a construction permit for a television station; at the time, just one VHF channel was allocated to the city, channel 9. However, KRBC also filed, which posed the prospect of Abilene waiting years for television. The FCC was processing television station applications in a priority order based on city, and Abilene was 89th in line. Citizens opted to withdraw its bid and leave KRBC uncontested such that television could come faster to the city; it also petitioned for another channel to be assigned. After upgrading to 1,000 watts in 1963, KWKC had applied for an FM station when it started in 1948 but abandoned the construction permit. In 1964, Citizens was approved to build a station at 105.1 MHz, which signed on as KWKC-FM on January 1, 1965. Later that year, Citizens sold KWKC-AM-FM to Steve Gose Enterprises of
Wichita Falls Wichita Falls ( ) is a city in and the seat of government of Wichita County, Texas, United States. It is the principal city of the Wichita Falls Metropolitan Statistical Area, which encompasses all of Archer, Clay, and Wichita counties. According ...
for $400,000. Nearly immediately, Gose made a second filing for a KWKC-aligned television station, this time on UHF channel 32. By February 1968, however, Gose had experienced financial reverses and declared bankruptcy, seeking permission to sell off his radio holdings, the KWKC stations and KNTO-FM in Wichita Falls. An offer for the AM station only was made by Ben Barnes, then the Texas Speaker of the House, alongside state representative Ralph Wayne and two Austin broadcasters. The bankruptcy court accepted the offer; Texas Communications, Inc., was approved as the buyer by the FCC in March 1969. KWKC, a country music station at the time, was sold in 1973 to Mithun Enterprises, which purchased its first broadcast property for $500,000. Frontier Broadcasting, the subsidiary of Mithun that acquired the station, then filed to build another FM outlet in town. The construction permit for this outlet was granted in March 1974 and went on air as KORQ (100.7 FM) on September 2. Adams-Shelton Communications of
Amarillo Amarillo ( ; Spanish for " yellow") is a city in the U.S. state of Texas and the seat of Potter County. It is the 14th-most populous city in Texas and the largest city in the Texas Panhandle. A portion of the city extends into Randall Cou ...
acquired KWKC and KORQ in 1980. The call letters of KWKC were changed to KORQ in late 1984, and the station adopted an
adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quie ...
format similar to that of KORQ-FM; the move got KWKC out of the country music game, with six stations in the format. Adams-Shelton sold the stations to George Bakke, who in turn declared bankruptcy and sold its five stations for $4.9 million to Adcomm IV, Inc., in 1990. Adcomm filed for bankruptcy two years later, with both stations being purchased by Bourdon Wooten. Wooten changed the AM to KYYD ("Kid AM") in 1993, briefly trying a children's format from
Radio AAHS Radio AAHS was a radio network managed by the Children's Broadcasting Corporation. Its flagship station was WWTC (1280 AM) in Minneapolis, which broadcast from the former First Federal Bank building at Minnesota State Highway 100 and Excelsior ...
. The station even aired some local children's programming in the form of ''Planet Waycoo'', which was an extension of the "Camp Waycoo" children's program that aired weekly on
KTXS-TV KTXS-TV (channel 12) is a television station licensed to Sweetwater, Texas, United States, serving the Abilene area as an affiliate of ABC and The CW Plus. It is owned by Sinclair Broadcast Group alongside low-power TBD owned-and-operated sta ...
. In January 1994, citing a lack of advertiser support, KYYD abandoned the format and switched to sports; Wooten then sold off the FM to Dynamic Broadcasting in 1996, having leased the station to Dave Martin and Dave Boyll the year before. Boyll operated KHXS (106.3 FM), an easy-listening station; the format moved to KYYD during the daytime hours after Boyll lost the ability to run the FM. KYYD switched to talk in 1998 and reclaimed its traditional KWKC call letters the next year, seeking to appeal to the audience that once had grown up with the station. Canfin Enterprises purchased KWKC and KZQQ (1560 AM) for $850,000 in 2005. In 2022, Canfin Enterprises reached a deal to sell its Abilene radio cluster to WesTex Telco, LLC, owner of KTJK (101.7 FM), for $350,000.


References


External links

{{coord, 32, 25, 14, N, 99, 43, 54, W, type:landmark_region:US_source:FCC, display=title WKC Sports radio stations in the United States Radio stations established in 1948 1948 establishments in Texas