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KOLR (channel 10) is a
television station A television station is a set of equipment managed by a business, organisation or other entity, such as an amateur television (ATV) operator, that transmits video content and audio content via radio waves directly from a transmitter on the ea ...
in
Springfield, Missouri Springfield is the third largest city in the U.S. state of Missouri and the county seat of Greene County. The city's population was 169,176 at the 2020 census. It is the principal city of the Springfield metropolitan area, which had an esti ...
, United States, affiliated with CBS. It is owned by Mission Broadcasting, which maintains a
local marketing agreement In North American broadcasting, a local marketing agreement (LMA), or local management agreement, is a contract in which one company agrees to operate a radio or television station owned by another party. In essence, it is a sort of lease or tim ...
(LMA) with
Nexstar Media Group Nexstar Media Group, Inc. is an American publicly traded media company with headquarter offices in Irving, Texas; Midtown Manhattan; and Chicago, Illinois. The company is the largest television station owner in the United States, owning 197 te ...
, owner of
MyNetworkTV MyNetworkTV (unofficially abbreviated MyTV, MyNet, MNT or MNTV, and sometimes referred to as My Network) is an American commercial broadcast television syndication service and former television network owned by Fox Corporation, operated by its ...
affiliate KOZL-TV (channel 27) and Osage Beach–licensed Fox affiliate KRBK (channel 49), for the provision of certain services. The stations share studios on East Division Street in Springfield, while KOLR's transmitter is located on Switchgrass Road, north of Fordland.


History

The station first signed on the air on March 14, 1953, as KTTS-TV; it was founded by the Independent Broadcasting Company, owners of KTTS radio (1400 AM, now KSGF on AM 1260, and 94.7 FM). Channel 10 originally operated from studio facilities located downtown, on the southwest corner of Walnut and Jefferson Streets in the Springfield
Chamber of Commerce A chamber of commerce, or board of trade, is a form of business network. For example, a local organization of businesses whose goal is to further the interests of businesses. Business owners in towns and cities form these local societies to ...
building. The station has been a CBS affiliate since its sign-on; however, it also carried a secondary affiliation with ABC, which was shared with primary
NBC The National Broadcasting Company (NBC) is an American English-language commercial broadcast television and radio network. The flagship property of the NBC Entertainment division of NBCUniversal, a division of Comcast, its headquarters are l ...
affiliate KYTV (channel 3) until KMTC (channel 27, now KOZL-TV) signed on in 1968. The station changed its call letters to KOLR (for "
color television Color television or Colour television is a television transmission technology that includes color information for the picture, so the video image can be displayed in color on the television set. It improves on the monochrome or black-and-white t ...
") in 1971. At high, the station's transmission tower is the second tallest in the United States, only lower than the highest. The radio stations were sold to
Wichita, Kansas Wichita ( ) is the largest city in the U.S. state of Kansas and the county seat of Sedgwick County. As of the 2020 census, the population of the city was 397,532. The Wichita metro area had a population of 647,610 in 2020. It is located in ...
–based Great Empire Broadcasting in 1972. In 1998, Independent Broadcasting sold KOLR to Tennessee-based VHR Broadcasting, which entered into a shared services agreement with Woods Communications, owner of Fox affiliate KDEB. This combined entity was later purchased by Quorum Broadcasting. On December 31, 2003, Quorum merged with the
Irving, Texas Irving is a city in the U.S. state of Texas. Located in Dallas County, it is also an inner ring suburb of Dallas. The city of Irving is part of the Dallas–Fort Worth metroplex. According to a 2019 estimate from the United States Census Bureau ...
–based Nexstar Broadcasting Group; as the Springfield market did not have enough television stations to permit a legal
duopoly A duopoly (from Greek δύο, ''duo'' "two" and πωλεῖν, ''polein'' "to sell") is a type of oligopoly where two firms have dominant or exclusive control over a market. It is the most commonly studied form of oligopoly due to its simplicit ...
, KOLR was sold to Brecksville, Ohio–based Mission Broadcasting. On January 19, 2007, the station signed on its digital signal at full-power and began broadcasting network programming in high definition. KOLR has been digital-only since April 16, 2009. The station's analog transmitter operated at an
effective radiated power Effective radiated power (ERP), synonymous with equivalent radiated power, is an IEEE standardized definition of directional radio frequency (RF) power, such as that emitted by a radio transmitter. It is the total power in watts that would h ...
of 316
kilowatt The watt (symbol: W) is the unit of power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantify the rate of energy transfer. The watt is named after James ...
s, the highest allowed for a VHF
Band III Band III is the name of the range of radio frequencies within the very high frequency (VHF) part of the electromagnetic spectrum from 174 to 240 megahertz (MHz). It is primarily used for radio and television broadcasting. It is also called high ...
transmitter. Some viewers had trouble picking up KOLR's signal after its switch to digital-only broadcasts, a situation not uncommon to digital broadcasters on VHF. On June 15, 2016, Nexstar announced that it has entered into an affiliation agreement with Katz Broadcasting for the
Escape Escape or Escaping may refer to: Computing * Escape character, in computing and telecommunication, a character which signifies that what follows takes an alternative interpretation ** Escape sequence, a series of characters used to trigger some s ...
,
Laff Laff (legal name: Laff Media, LLC) is an American digital multicast television network headquartered in Atlanta, Georgia and is owned by the Katz Broadcasting subsidiary of the E. W. Scripps Company. The network specializes in comedy program ...
, Grit, and
Bounce TV Bounce TV is an American digital multicast television network owned by Katz Broadcasting, a subsidiary of E. W. Scripps Company. Promoted as "the first 24/7 digital multicast broadcast network created to target African Americans", the channel fe ...
networks (the last one of which is owned by Bounce Media LLC, whose COO Jonathan Katz is president/CEO of Katz Broadcasting), bringing the four networks to 81 stations owned and/or operated by Nexstar, including KOLR and KOZL-TV.


Programming

KOLR broadcasts the entire CBS network schedule. It is one of the few CBS affiliates in the
Central Time Zone The North American Central Time Zone (CT) is a time zone in parts of Canada, the United States, Mexico, Central America, some Caribbean Islands, and part of the Eastern Pacific Ocean. Central Standard Time (CST) is six hours behind Coordin ...
that airs the
soap opera A soap opera, or ''soap'' for short, is a typically long-running radio or television Serial (radio and television), serial, frequently characterized by melodrama, ensemble casts, and sentimentality. The term "soap opera" originated from radio drama ...
''
The Young and the Restless ''The Young and the Restless'' (often abbreviated as ''Y&R'') is an American television soap opera created by William J. Bell and Lee Phillip Bell for CBS. The show is set in fictional Genoa City (not the real-life similarly-named Genoa City, Wi ...
'' at 11:30 a.m.; most prefer to air it at 11:00 a.m. as a lead-in to their midday newscasts (although KOLR schedules its midday newscasts before ''Y&R'' at 11:00 a.m.). Syndicated programs broadcast by KOLR include ''
Judge Judy ''Judge Judy'' is an American arbitration-based reality court show presided over by former Manhattan Family Court Judge Judith Sheindlin. The show featured Sheindlin as she adjudicated real-life small-claims disputes within a simulated courtr ...
'', ''
Inside Edition ''Inside Edition'' is an American news broadcasting newsmagazine program that is distributed in first-run syndication by CBS Media Ventures. Having premiered on January 9, 1989, it is the longest-running syndicated-newsmagazine program that is no ...
'', and ''
Entertainment Tonight ''Entertainment Tonight'' (or simply ''ET'') is an American first-run syndicated news broadcasting newsmagazine program that is distributed by CBS Media Ventures throughout the United States and owned by Paramount Streaming. ET also airs in Aus ...
''. KOLR is one of a few CBS affiliates to air paid programming on weekdays.


News operation

KOLR presently broadcasts 23½ hours of locally produced newscasts each week (with 4½ hours each weekday and a half-hour each on Saturdays and Sundays); unlike most CBS affiliates, KOLR does not broadcast early evening newscasts on weekends. During weather segments, the station uses live
NOAA The National Oceanic and Atmospheric Administration (abbreviated as NOAA ) is an United States scientific and regulatory agency within the United States Department of Commerce that forecasts weather, monitors oceanic and atmospheric conditio ...
National Weather Service The National Weather Service (NWS) is an agency of the United States federal government that is tasked with providing weather forecasts, warnings of hazardous weather, and other weather-related products to organizations and the public for the ...
radar data from several regional sites, which is branded on-air as "Live Digital Doppler". KOLR also operates a news bureau in downtown Branson on West Main Street, which opened in June 2013. KOLR had the longest-running evening anchor team in the Ozarks. In March 2010, KOLR became the second television station in the Springfield market and the first Nexstar-owned duopoly (legal or virtual) to begin broadcasting its local newscasts in
widescreen Widescreen images are displayed within a set of aspect ratio (image), aspect ratios (relationship of image width to height) used in film, television and computer screens. In film, a widescreen film is any film image with a width-to-height aspect ...
standard definition Standard-definition television (SDTV, SD, often shortened to standard definition) is a television system which uses a resolution that is not considered to be either high or enhanced definition. "Standard" refers to it being the prevailing sp ...
. In May 2011, channel 10 became the third station in the market to begin broadcasting its local newscasts in high definition; in both instances, the KSFX newscasts were included in the upgrade. In October 2017, KOLR received new on-air graphics for its newscasts. "Overture" by Stephen Arnold Music also made a comeback, which was first used from 2003 to 2007. On October 21, 2018, KOLR debuted its new news set. KOLR/KOZL newscasts and programming had been originating from a temporary studio set for the previous few weeks.


Notable former on-air staff

*
Bob Barker Robert William Barker (born December 12, 1923) is an American retired television game show host. He is known for hosting CBS's '' The Price Is Right'' from 1972 to 2007, making it the longest-running daytime game show in North American tele ...
(later host of '' The Price Is Right'') * Sean Cronin – weather anchor/reporter


Subchannels

The station's digital signal is multiplexed:


References


External links


Official websiteKTTS-TV - Springfield History Museum
{{DEFAULTSORT:Kolr CBS network affiliates Laff (TV network) affiliates Grit (TV network) affiliates Television channels and stations established in 1953 1953 establishments in Missouri OLR Nexstar Media Group