KKFS (103.9

MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that one he ...

The Fish) is a

commercial Commercial may refer to: * a dose of advertising conveyed through media (such as - for example - radio or television) ** Radio advertisement ** Television advertisement * (adjective for:) commerce, a system of voluntary exchange of products and s ...

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radi ...

licensed A license (or licence) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another party (licensee) as an element of an agreeme ...

Lincoln, California Lincoln is a city in Placer County, California, United States, part of the Sacramento metropolitan area. Located in an area of rapid suburban development, it grew 282.1 percent between 2000 and 2010, making it the fastest-growing city over 10,00 ...

, and serving the Sacramento metropolitan area. The station carries a

Christian contemporary Contemporary Christian music, also known as CCM, Christian pop, and occasionally inspirational music is a genre of modern popular music, and an aspect of Christian media, which is lyrically focused on matters related to the Christian faith and s ...

radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when radio was compelle ...

and is owned by the

Salem Media Group Salem Media Group, Inc. (NASDAQ: SALM; formerly Salem Communications Corporation) is an American radio broadcaster, Internet content provider, and magazine and book publisher formerly based in Camarillo, California (moved most operations to Irv ...

, which also owns KFIA,

KTKZ KTKZ (1380 AM, "The Answer") is a commercial radio station in Sacramento, California. It is one of four Sacramento-area radio stations owned by the Salem Media Group. KTKZ airs a conservative talk radio format, mostly featuring syndicated shows ...

and KSAC-FM. Salem uses "The Fish" as its branding for Christian contemporary stations in

Los Angeles Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the List of municipalities in California, largest city in the U.S. state, state of California and the List of United States cities by population, sec ...

Atlanta Atlanta ( ) is the capital and most populous city of the U.S. state of Georgia. It is the seat of Fulton County, the most populous county in Georgia, but its territory falls in both Fulton and DeKalb counties. With a population of 498,715 ...

, Nashville and

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. KKFS has an

effective radiated power Effective radiated power (ERP), synonymous with equivalent radiated power, is an IEEE standardized definition of directional radio frequency (RF) power, such as that emitted by a radio transmitter. It is the total power in watts that would h ...

(ERP) of 6,000

watt The watt (symbol: W) is the unit of power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantify the rate of energy transfer. The watt is named after James ...

s. The

transmitter In electronics and telecommunications, a radio transmitter or just transmitter is an electronic device which produces radio waves with an antenna. The transmitter itself generates a radio frequency alternating current, which is applied to the ...

is on Cherry Hill Road near Interstate 80 in

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.Radio-Locator.com/KKFS
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History

On November 8, 1974, the station first

signed on Signing may refer to: * Using sign language * Signature A signature (; from la, signare, "to sign") is a handwritten (and often stylized) depiction of someone's name, nickname, or even a simple "X" or other mark that a person writes on do ...

the air.
Broadcasting Yearbook 1977
',

Broadcasting Broadcasting is the distribution of audio or video content to a dispersed audience via any electronic mass communications medium, but typically one using the electromagnetic spectrum ( radio waves), in a one-to-many model. Broadcasting beg ...

, 1977. p. C-31. Retrieved September 23, 2019. Its original

city of license In American, Canadian, and Mexican broadcasting, a city of license or community of license is the community that a radio station or television station is officially licensed to serve by that country's broadcast regulator. In North American br ...

was

Yuba City Yuba City (Maidu: ''Yubu'') is a city in Northern California and the county seat of Sutter County, California, United States. The population was 70,117 at the 2020 census. Yuba City is the principal city of the Yuba City Metropolitan Statistica ...

and it held the

call sign In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally assign ...

KHEX.History Cards for KKFS
fcc.gov. Retrieved September 23, 2019. In 2003, the station was sold to First Broadcasting which relaunched the station with an all 1980's music format and using the moniker "Flash 103.9". In 2005, the station was sold to

Bustos Media Bustos Media L.L.C. is a media corporation headquartered in Portland, Oregon. Bustos Media specializes in operating Spanish-language, and other ethnic, radio stations in the United States. Most of its stations broadcast in Spanish; however, two ...

which then spun the station off to

Salem Communications Salem Media Group, Inc. (NASDAQ: SALM; formerly Salem Communications Corporation) is an American radio broadcaster, Internet content provider, and magazine and book publisher formerly based in Camarillo, California (moved most operations to Irv ...

. Salem moved the company's "Fish" Christian contemporary music format over from 105.5 to 103.9. 105.5 then flipped to a business news and information format as KSAC-FM.

References

External links

103.9 The Fish official website
{{coord, 38.876, N, 121.126, W, type:landmark_region:US_source:FCC, display=title KFS KFS Radio stations established in 1974 Salem Media Group properties 1974 establishments in California