John G. "Jay" Grdina (born October 11, 1967) is an American businessman and former pornographic actor. His family originates from

Croatia , image_flag = Flag of Croatia.svg , image_coat = Coat of arms of Croatia.svg , anthem = "Lijepa naša domovino"("Our Beautiful Homeland") , image_map = , map_caption = , capit ...

.Dnevno.hr
Ratko Martinović: Loš PR u dijaspori – Koje su svjetski poznate osobe podrijetlom Hrvati, a da to niste ni znali, 28. listopada 2012. (Croatian) He is often credited under the stage name Justin Sterling.

Early life

Grdina was born in

Ohio Ohio () is a state in the Midwestern region of the United States. Of the fifty U.S. states, it is the 34th-largest by area, and with a population of nearly 11.8 million, is the seventh-most populous and tenth-most densely populated. The sta ...

Brand Access Forum
May 8, 2006, Los Angeles, California speaker profile. Archived fro

on May 8, 2006, by the

Internet Archive The Internet Archive is an American digital library with the stated mission of "universal access to all knowledge". It provides free public access to collections of digitized materials, including websites, software applications/games, music, ...

to a wealthy cattle ranching family who immigrated from Karlovac, Croatia. He spent portions of his grade school years at Naples Christian Academy (NCH) in

Naples, Florida Naples is a city in Collier County, Florida, United States. As of the 2020 census, the population of the historical city (i.e. in the immediate vicinity of downtown Naples) was 19,115. Naples is a principal city of the Naples-Marco Island, Flori ...

, and his high school years at

Gilmour Academy Gilmour Academy is an independent, Catholic, coeducational, college-preparatory day and boarding school in the Cleveland suburb of Gates Mills, Ohio, United States. Founded in 1946 by the Brothers of Holy Cross, Gilmour Academy has three division ...

, a prep school in

Gates Mills, Ohio Gates Mills is a village in Cuyahoga County, Ohio, United States. The population was 2,270 at the 2010 census. Gates Mills is a suburb of Cleveland and was originally part of Mayfield Township. The village was named for Halsey Gates, the propri ...

. He attended the University of San Diego majoring in business and psychology.

Career

After graduating college, Grdina pursued a variety of careers and business ventures until 1992, when he began investing in adult films directed by

Michael Ninn Michael Ninn is an adult film director and writer. He began his career as a music video director and made his first adult films in 1992. Adult film career In 1992 Ninn made his first adult erotic films – ''Black Orchid'', ''Principles ...

. From 1995 to 1999, he wrote and directed several pornographic films in Ninn's style, often under the name 'Michael Santangelo, Justin Fine and Justin Sterling''."Justin Sterling"
page about the director at lukeford.com Grdina met

Jenna Jameson Jenna Marie Massoli (born April 9, 1974), known professionally as Jenna Jameson (), is an American model, former pornographic film actress, businesswoman, and television personality. She has been named the world's most famous adult entertainme ...

, already a famous porn star, in 1998. They married in a

Roman Catholic Roman or Romans most often refers to: *Rome, the capital city of Italy * Ancient Rome, Roman civilization from 8th century BC to 5th century AD * Roman people, the people of ancient Rome *'' Epistle to the Romans'', shortened to ''Romans'', a let ...

-style ceremony on June 22, 2003. The couple resided in

Scottsdale, Arizona , settlement_type = City , named_for = Winfield Scott , image_skyline = , image_seal = Seal of Scottsdale (Arizona).svg , image_blank_emblem = City of Scottsdale Script Logo.svg , nick ...

, in a Spanish-style mansion purchased for $2 million in 2002. They later moved to Paradise Valley in a home for $4.5 million."At Home with Jenna Jameson: Off Camera, Cashmere and Crosses"
by Dinitia Smith, ''

The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid d ...

'', April 15, 2004 In 2000, Grdina co-founded

ClubJenna Jenna Marie Massoli (born April 9, 1974), known professionally as Jenna Jameson (), is an American model, former pornographic film actress, businesswoman, and television personality. She has been named the world's most famous adult entertainme ...

, first as an Internet pornography company then as a multimedia adult entertainment business. On June 22, 2006,

Playboy ''Playboy'' is an American men's Lifestyle magazine, lifestyle and entertainment magazine, formerly in print and currently online. It was founded in Chicago in 1953, by Hugh Hefner and his associates, and funded in part by a $1,000 loan from H ...

Enterprises announced the acquisition of Club Jenna and related companies in conjunction with personal service agreements by both Jameson and Grdina."Playboy gets more hardcore with new acquisition"
by William Spain, MarketWatch, June 22, 2006 Grdina produced, directed, and wrote several Club Jenna films including ''Briana Loves Jenna'', ''The Masseuse'', ''I Dream of Jenna'', and ''Krystal Method''. Grdina also acted in some of these films, as the only man that Jameson would have intercourse with on screen. In 2006, Grdina was a judge in the second season of

Playboy TV Playboy TV (originally The Playboy Channel) is a pay television channel based in the United States. History The channel first launched on December 9, 1980, as Escapade by Rainbow Programing Services (a joint-venture of four cable companies, ...

Jenna's American Sex Star ''Jenna's American Sex Star'' is an adult pay-per-view reality television series hosted by Jenna Jameson on Playboy TV that ran from 2005 until 2006. Premise In each episode, with Jameson as the host, five contestants competed in a series of sex ...

, where prospective porn stars compete in sexual performances for a contract with Club Jenna. In June 2010, Grdina started the celebrity gossip website, Kikster.com. As of May 2013, there is no Kikster.com. In December 2010, Grdina was named CEO of NOHO, a

hangover A hangover is the experience of various unpleasant physiological and psychological effects usually following the consumption of alcohol, such as wine, beer, and liquor. Hangovers can last for several hours or for more than 24 hours. Typical sympto ...

prevention beverage. On June 20, 2011, NOHO and Grdina were the subject of a feature for

CNBC CNBC (formerly Consumer News and Business Channel) is an American basic cable business news channel. It provides business news programming on weekdays from 5:00 a.m. to 7:00 p.m., Eastern Time, while broadcasting talk sho ...

, detailing the creation of an emerging brand.http://classic.cnbc.com/id/15840232?video=3000028243&play=1

Personal life

Grdina married

in June 2003. Jameson filed for divorce in December 2006."Jenna Jameson files for divorce"

United Press International United Press International (UPI) is an American international news agency whose newswires, photo, news film, and audio services provided news material to thousands of newspapers, magazines, radio and television stations for most of the 20t ...

, December 12, 2006 Grdina lives in

Paradise Valley, Arizona Paradise Valley is a town in Maricopa County, Arizona, United States, and a suburb of Phoenix, the state's largest city. It is Arizona's wealthiest municipality. The town is known for its luxury golf courses, shopping, expensive real estate, and ...

Awards

* 1998 AVN Award – Best Videography – ''Diva, The Series'' (shared with Barry Harley) * 2004

NightMoves Award The NightMoves Awards are given annually in the pornographic film industry by ''NightMoves'', an Oldsmar, Florida-based magazine which was first published in 1987 and initially titled ''Sports South''. The awards began in 1993 and were initially t ...

– Best Director (Fan's Choice) * 2005 AFW Award – Best Actor – ''The Masseuse'' * 2005 AVN Award – Best Actor (Film) – ''The Masseuse'' * 2005 AVN Award – Best Couples Sex Scene (Film) – ''The Masseuse'' (shared with

) * 2005 AVN Award – Best Editing (Video) – ''Bella Loves Jenna'' * 2007 AVN Award – Best Editing (Film) – ''Jenna's Provocateur'' (shared with Johnny 5)

References

External links

Jay G (Justin Sterling)
on Myspace
"Jenna Jameson's husband accused of assault"
by Brian Powell and Mike Sakal, ''East Valley Tribune'', August 3, 2006 * * {{DEFAULTSORT:Grdina, Jay 1967 births American male film actors American male pornographic film actors American people of Croatian descent American pornographic film directors American pornographic film producers Living people Pornographic film actors from Ohio