Justin Meyer
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Justin Meyer (born Raymond Meyer, 11 November 19386 August 2002) was an American vintner, enologist, and monk of the Christian Brothers. He was the founder along with
Raymond Twomey Duncan Raymond Twomey Duncan (October 23, 1930 – October 9, 2015) known as Ray Duncan was an American entrepreneur and vintner. Originally involved in oil entrepreneurship in Colorado and founder of Duncan Oil, he was the founder along with Justi ...
of
Silver Oak Cellars Silver Oak Cellars is a family-owned, California winery dedicated to producing only Cabernet Sauvignon. Silver Oak was established in 1972 by Ray Duncan (vintner), Ray Duncan and Justin Meyer. It is currently operated by Ray's sons David Duncan (vi ...
in 1972, a successful winery based in the
Napa Valley Napa Valley is an American Viticultural Area (AVA) located in Napa County in California's Wine Country. It was established by the Bureau of Alcohol, Tobacco and Firearms (ATF) on January 27, 1981. Napa Valley is considered one of the premier ...
and
Alexander Valley The Alexander Valley (Wappo: Unutsawaholmanoma, "Toyon Bush Berry Place") is a Californian American Viticultural Area (AVA) just north of Healdsburg in Sonoma County. It is home to many wineries and vineyards, as well as the city of Cloverdale. ...
. Today Duncan's sons David Duncan and Tim Duncan run Silver Oak Cellars, as well as
Twomey Cellars Twomey Cellars (pronounced too-me) is a California winery. It was established in 1999 by the Duncan Family, who have operated the successful Silver Oak Cellars in California since 1972. The Duncan Family started Twomey Cellars to pursue varietals o ...
, established in 1999. Meyer sold his share of the company to Duncan in 2001. One of California's top wine experts, he was president of the
American Vineyard Foundation The American Vineyard Foundation (Abbreviation: AVF) is an American non-profit public charity which aims to improve the American wine industry through research. It was founded by Zelma Long to help finance research in enology and viticulture; Long a ...
in the 1990s and also held numerous other positions in the wine industry. The ''
San Francisco Chronicle The ''San Francisco Chronicle'' is a newspaper serving primarily the San Francisco Bay Area of Northern California. It was founded in 1865 as ''The Daily Dramatic Chronicle'' by teenage brothers Charles de Young and M. H. de Young, Michael H. de ...
'' cites Meyer as "one of the legends of the Napa Valley".


Background

Meyer was born Raymond Meyer on 11 November 1938 in
Bakersfield, California Bakersfield is a city in Kern County, California, United States. It is the county seat and largest city of Kern County. The city covers about near the southern end of the San Joaquin Valley and the Central Valley region. Bakersfield's populat ...
. Just out of high school, he became a monk of the Christian Brothers, and changed his first name to Justin. He taught Spanish at a Christian Brothers high school in
Sacramento ) , image_map = Sacramento County California Incorporated and Unincorporated areas Sacramento Highlighted.svg , mapsize = 250x200px , map_caption = Location within Sacramento ...
and in 1964 was apprenticed to winemaker Brother Timothy at their winery, Greystone Cellars, in
St. Helena, California St. Helena ( ; Wappo language, Wappo: ''Anakotanoma'') is a city in Napa County, California, Napa County, in the Wine Country of California. Located in the North Bay (San Francisco Bay Area), North Bay region of the San Francisco Bay Area, the ...
in the
Napa Valley Napa Valley is an American Viticultural Area (AVA) located in Napa County in California's Wine Country. It was established by the Bureau of Alcohol, Tobacco and Firearms (ATF) on January 27, 1981. Napa Valley is considered one of the premier ...
. At one point the Christian Brothers ran 6 wineries and were the largest brandy producers in the world according to Meyer.


Career

He left the Christian Brothers in 1972, and became president of V&E Consulting and Management Company. That year, Meyer met Colorado entrepreneur Ray Duncan who had purchased a 750-acre plot of land in the
Napa Valley Napa Valley is an American Viticultural Area (AVA) located in Napa County in California's Wine Country. It was established by the Bureau of Alcohol, Tobacco and Firearms (ATF) on January 27, 1981. Napa Valley is considered one of the premier ...
of northern California, which was formerly the Oakville Dairy farm, as an investment in growing and selling grapes. Meyer, a winemaker who was a monk of the Christian Brothers religious order, formed an agreement, with Duncan, setting up a winery on the Christian Brother's site in
St. Helena Saint Helena () is a British overseas territory located in the South Atlantic Ocean. It is a remote volcanic tropical island west of the coast of south-western Africa, and east of Rio de Janeiro in South America. It is one of three constitu ...
. Meyer would provide his winemaking, cultivation and Californian market expertise while Duncan provided the financial backing. The pair bottled their first vintage Cabernet Sauvignon in 1972, aging the wine in the old Keig Dairy barn on the original plot of land Duncan purchased. They made the decision to produce only Cabernet Sauvignon and to attempt to produce the finest in the world, to age the wine exclusively in American oak barrels. Meyer said of the reason for deciding to concentrate on one wine, "it was kind of a reaction to my days at Christian Brothers, where we made so many wines it was hard to do them all right, and it was kind of in keeping with what I thought — that Cabernets were what Napa and Sonoma did best, so why not devote our attention to that. This is a pretty common concept in France." According to noted wine critic Robert Parker, Meyer always believed in harvesting ripe, physiologically mature fruit. In answer to the question of why Silver Oak insists upon aging their wines in American oak barrels, Meyer once said, "I'm happy with a cellar of about 65 degrees. Aging is speeded up by heat and slowed down by cold, but the only thing I do to modify my cellar is drink it faster... To my palate, American oak imparts less wood tannin than French oak. I like tannic wine about as much as I like tough steak." Meyer and Duncan made their first three vintages at the Christian Brothers winery, and in 1975 bought the Franciscan Winery, selling it in 1978 to buy the Silver Oak winery near Oakville and buying up new land. The Silver Oak winery began production in 1981 and the 1982 harvest was considered by Meyer to be "something special" and was attempted to be replicated in later years. Growth of the company from 1977 onwards enabled Silver Oak to purchase further vineyards in the 1980s and early 1990s, becoming one of the most successful Cabernet Sauvignon brands. By the 1994 vintage, the concept changed and the Silver Oak Napa became a blend of Cabernet Sauvignon, Cabernet Franc, Merlot and Petit Verdot, but still aged solely in American oak, a California take on the classic Bordeaux chateau-bottled red wine. Meyer was president of the
American Vineyard Foundation The American Vineyard Foundation (Abbreviation: AVF) is an American non-profit public charity which aims to improve the American wine industry through research. It was founded by Zelma Long to help finance research in enology and viticulture; Long a ...
in the 1990s, and also held several other important positions in the wine industry. He breathed new life into the flailing American Vineyard Foundation from the late 1980s; '' Wines and Vines'' stated that Meyer's most important contribution will be his influence in bringing growers and winemakers together to shape the very future of California wine." He trained
Daniel Baron Daniel Baron (born 1949) is an American winemaker. He is best known for his work with the Duncan family-owned Silver Oak Cellars and Twomey Cellars, and was Director of Winemaking for both. After his retirement in 2017, he launcheComplant Winew ...
extensively to replace himself as Silver Oak's chief winemaker. In the late 1990s, he was diagnosed with Type-2
Diabetes Diabetes, also known as diabetes mellitus, is a group of metabolic disorders characterized by a high blood sugar level ( hyperglycemia) over a prolonged period of time. Symptoms often include frequent urination, increased thirst and increased ap ...
and a degenerative brain disease. In January 2001, he sold his share of the company to Ray Duncan, citing health problems, but continued as a consulting winemaker until his death in August 2002. Meyer once said "Only one wine can be your best, and I felt that cabernet was what we did best in Napa and Sonoma".


Death and legacy

Meyer died of a heart attack at the age of 63 while on vacation in the
Sierra Nevada The Sierra Nevada () is a mountain range in the Western United States, between the Central Valley of California and the Great Basin. The vast majority of the range lies in the state of California, although the Carson Range spur lies primarily ...
mountains near
Lake Tahoe Lake Tahoe (; was, Dáʔaw, meaning "the lake") is a Fresh water, freshwater lake in the Sierra Nevada (U.S.), Sierra Nevada of the United States. Lying at , it straddles the state line between California and Nevada, west of Carson City, Nevad ...
on August 6, 2002. A memorial service was held at Silver Oak four days later. Upon his death, Jim Wolpert, the head of the department of viticulture and enology at
University of California Davis The University of California, Davis (UC Davis, UCD, or Davis) is a public land-grant research university near Davis, California. Named a Public Ivy, it is the northernmost of the ten campuses of the University of California system. The institut ...
said, "The debt of gratitude that we in the research community owe to him is immeasurable. He will be missed in ways that I don't think we all understand yet. There was no question about his reputation. His approach was always a no-nonsense, no-politics approach. He never let the main issues get sidetracked." John De Luca, president of the Wine Institute said "I'm not sure people truly perceive his extraordinary impact on the wine industry. He is one of the defining figures, one of the great figures in wine of our time." Patrick Gleeson, executive director of the American Vineyard Foundation, who Meyer had mentored as a young lad said, "His vision and love for wine has undoubtedly made him a living legacy amongst friends, peers and those in the industry. Justin's passing will not diminish the influence he has had on the wine industry and hopefully it will inspire others to follow in his footsteps." He is survived by his wife, Bonny. The couple had two sons, Chad and Matt, and a daughter, Holly. Bonny Meyer operates Bonny's Vineyard, and his son Matt also operates Meyer Family Cellars, which his father helped him establish in the Yorkville Highlands of
Mendocino County Mendocino County (; ''Mendocino'', Spanish language, Spanish for "of Antonio de Mendoza, Mendoza) is a County (United States), county located on the North Coast (California), North Coast of the U.S. state of California. As of the 2020 United Sta ...
in January 1999.


References

{{DEFAULTSORT:Meyer, Justin American winemakers American Christian monks 1938 births 2002 deaths Oenologists People from the San Francisco Bay Area Wineries in Napa Valley