James R. Kirk is the President and Chief Creative Officer of Corporate Magic, a production company based in

Dallas, Texas Dallas () is the third largest city in Texas and the largest city in the Dallas–Fort Worth metroplex, the fourth-largest metropolitan area in the United States at 7.5 million people. It is the largest city in and seat of Dallas County ...

Career

Early in his career, Kirk distinguished himself by creating and producing music for '' American Top 40'' and ''

American Country Countdown ''American Country Countdown'', also known as ''ACC'', is a weekly internationally syndicated radio program which counts down the top 40 country songs of the previous week, from No. 40 to No. 1, according to the ''Billboard'' Country Airplay ch ...

'', in addition to jingles and promotional scores for

Coca-Cola Coca-Cola, or Coke, is a carbonated soft drink manufactured by the Coca-Cola Company. Originally marketed as a temperance drink and intended as a patent medicine, it was invented in the late 19th century by John Stith Pemberton in Atlant ...

, the

Boy Scouts of America The Boy Scouts of America (BSA, colloquially the Boy Scouts) is one of the largest scouting organizations and one of the largest youth organizations in the United States, with about 1.2 million youth participants. The BSA was founded ...

, and other radio and television stations around the globe. He soon caught the attention of Roy Disney, who hired him in 1975 as creative director for TM Productions, where he created and produced more than 6,500 commercials and station IDs. *Kirk, along with Fred Hardy, had started a jingle company in 1974. One jingle package they created, "The MOR Overture" would be remade in 1978 by

JAM Creative Productions JAM Creative Productions, Inc., is an American company that produces radio jingles, promo music for television, and commercial jingles for advertisers. It has made more radio jingles than any other jingle company and has become part of America ...

as "I'd Rather Be in Denver," which was created for KIMN in

Denver, Colorado Denver () is a consolidated city and county, the capital, and most populous city of the U.S. state of Colorado. Its population was 715,522 at the 2020 census, a 19.22% increase since 2010. It is the 19th-most populous city in the Unit ...

and incorporated several cuts from the original package. *In 1980, Jim Kirk and the TM Singers spent three weeks on the ''Billboard'' Hot 100 with "Voice of Freedom". The single, with "The Star Spangled Banner" as a B-side, was released by Capitol Records. It peaked at number 71 in February 1980. All proceeds benefited the American Red Cross. The group also performed the theme song for the 1980

NBC The National Broadcasting Company (NBC) is an American English-language commercial broadcast television and radio network. The flagship property of the NBC Entertainment division of NBCUniversal, a division of Comcast, its headquarters are l ...

television series ''Speak Up America''. *In 1984, Kirk created for

WFAA WFAA (channel 8) is a television station licensed to Dallas, Texas, United States, serving the Dallas–Fort Worth metroplex as an affiliate of ABC. It is owned by Tegna Inc. alongside Decatur-licensed Estrella TV affiliate KMPX (channel 29), ...

-TV in

an image campaign series entitled "The Spirit of Texas." The success of that campaign led TM Communications and its successor, TM Century, to distribute the campaign series, first to the other Belo stations and then to other television stations well into the 1990s. *In 1986, Kirk left TM Productions with partner Buddy Scott to start Corporate Magic, a production company specializing in corporate events. *In 1997, Kirk created and produced the widely acclaimed syndicated program '' American Moments'', starring

Charles Kuralt Charles Bishop Kuralt (September 10, 1934 – July 4, 1997) was an American television, newspaper and radio journalist and author. He is most widely known for his long career with CBS, first for his "On the Road" segments on '' The CBS Eveni ...

and

James Earl Jones James Earl Jones (born January 17, 1931) is an American actor. He has been described as "one of America's most distinguished and versatile" actors for his performances in film, television, and theater, and "one of the greatest actors in America ...

. *In 2000,

Gaylord Entertainment Ryman Hospitality Properties, Inc. () is a hotel, resort, entertainment, and Mass media, media company named after National Historic Landmark the Ryman Auditorium, built as a tabernacle by Captain Thomas G. Ryman in 1892 and later the home of the ...

purchased Corporate Magic from Kirk, who continues to lead as its president and

chief creative officer A chief creative officer (CCO) is the highest ranking position of the creative team within a company. Depending on the type of company, this position may be responsible for the overall look and feel of marketing, media, and branding associated wit ...

Corporate Magic

Corporate Magic is a communications and event production firm, producing shows for companies including

Aflac Aflac Inc. (American Family Life Assurance Company) is an American insurance company and is the largest provider of supplemental insurance in the United States. The company was founded in 1955 and is based in Columbus, Georgia. In the U.S., A ...

Boeing The Boeing Company () is an American multinational corporation that designs, manufactures, and sells airplanes, rotorcraft, rockets, satellites, telecommunications equipment, and missiles worldwide. The company also provides leasing and p ...

, Chevrolet,

Ford Motor Ford Motor Company (commonly known as Ford) is an American multinational automobile manufacturer headquartered in Dearborn, Michigan, United States. It was founded by Henry Ford and incorporated on June 16, 1903. The company sells automobile ...

, IBM, Kraft, the

National Football League The National Football League (NFL) is a professional American football league that consists of 32 teams, divided equally between the American Football Conference (AFC) and the National Football Conference (NFC). The NFL is one of the ...

Nortel Nortel Networks Corporation (Nortel), formerly Northern Telecom Limited, was a Canadian multinational telecommunications and data networking equipment manufacturer headquartered in Ottawa, Ontario, Canada. It was founded in Montreal, Quebec, ...

Procter & Gamble The Procter & Gamble Company (P&G) is an American multinational consumer goods corporation headquartered in Cincinnati, Ohio, founded in 1837 by William Procter and James Gamble. It specializes in a wide range of personal health/consumer he ...

, Prudential,

Rite Aid Rite Aid Corporation is an American drugstore chain based in Philadelphia, Pennsylvania. It was founded in 1962 in Scranton, Pennsylvania, by Alex Grass under the name Thrift D Discount Center. The company ranked No. 148 in the Fortune 500 l ...

and

Sherwin-Williams Sherwin-Williams Company is an American Cleveland, Ohio–based company in the paint and coating manufacturing industry. The company primarily engages in the manufacture, distribution, and sale of paints, coatings, floorcoverings, and related p ...

. Corporate Magic has also staged productions for musical acts Garth Brooks,

Keith Urban Keith Lionel Urban (born 26 October 1967) is an Australian-American musician, singer, guitarist and songwriter known for his work in country music. Recognized with four Grammy Awards, Urban also received fifteen Academy of Country Music Award ...

Faith Hill Audrey Faith McGraw (; born September 21, 1967), known professionally as Faith Hill, is an American singer and actress. She is one of the most successful country music artists of all time, having sold more than 40 million albums worldwide. Hill' ...

, Sting,

Toby Keith Toby Keith Covel (born July 8, 1961), known professionally as Toby Keith, is an American country music singer, songwriter, actor, and record producer. He released his first four studio albums—1993's '' Toby Keith'', 1994's '' Boomtown'', 19 ...

, Sheryl Crow,

The Jonas Brothers The Jonas Brothers () are an American pop rock band. Formed in 2005, they gained popularity from their appearances on the Disney Channel television network. They consist of three brothers: Kevin Jonas, Joe Jonas, and Nick Jonas. Raised in ...

Kelly Clarkson Kelly Brianne Clarkson (born April 24, 1982) is an American singer, songwriter, author, and television personality. She rose to fame after winning the first season of ''American Idol'' in 2002, which earned her a record deal with RCA. Her debu ...

and Carrie Underwood. On June 6, 2010, Jim Kirk reached an agreement to reacquire Corporate Magic from Gaylord Entertainment. Terms of the transaction were not released.

References

{{DEFAULTSORT:Kirk, James R. Year of birth missing (living people) Living people Jingle writers American businesspeople Songwriters from Texas People from Dallas Ryman Hospitality Properties