Ivy League (clothes)
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Ivy League is a style of men's dress, popular during the late 1950s in the
Northeastern United States The Northeastern United States, also referred to as the Northeast, the East Coast, or the American Northeast, is a geographic region of the United States. It is located on the Atlantic coast of North America, with Canada to its north, the Southe ...
, and said to have originated on college campuses, particularly those of the
Ivy League The Ivy League is an American collegiate athletic conference comprising eight private research universities in the Northeastern United States. The term ''Ivy League'' is typically used beyond the sports context to refer to the eight school ...
. It was the predecessor to the
preppy Preppy (also spelled preppie) or prep (all abbreviations of the word ''preparatory'') is a subculture in the United States associated with the alumni of old private Northeastern college preparatory schools. The terms are used to denote a pers ...
style of dress.


Origins

Ivy League dress is characterized by a clean cut but overall less formal style than that of previous (“Trad”) generations. The style originated among students at elite American universities and is mainly derived from the casual and sporting attire worn by the British and American upper classes during the
1920s File:1920s decade montage.png, From left, clockwise: Third Tipperary Brigade Flying Column No. 2 under Seán Hogan during the Irish War of Independence; Prohibition agents destroying barrels of alcohol in accordance to the 18th amendment, which ...
for pursuits such as
golf Golf is a club-and-ball sport in which players use various clubs to hit balls into a series of holes on a course in as few strokes as possible. Golf, unlike most ball games, cannot and does not use a standardized playing area, and coping wi ...
,
polo Polo is a ball game played on horseback, a traditional field sport and one of the world's oldest known team sports. The game is played by two opposing teams with the objective of scoring using a long-handled wooden mallet to hit a small ha ...
,
sailing Sailing employs the wind—acting on sails, wingsails or kites—to propel a craft on the surface of the ''water'' (sailing ship, sailboat, raft, windsurfer, or kitesurfer), on ''ice'' (iceboat) or on ''land'' ( land yacht) over a chose ...
,
rugby football Rugby football is the collective name for the team sports of rugby union and rugby league. Canadian football and, to a lesser extent, American football were once considered forms of rugby football, but are seldom now referred to as such. The ...
,
hunting Hunting is the human activity, human practice of seeking, pursuing, capturing, or killing wildlife or feral animals. The most common reasons for humans to hunt are to harvest food (i.e. meat) and useful animal products (fur/hide (skin), hide, ...
,
Water Polo Water polo is a competitive team sport played in water between two teams of seven players each. The game consists of four quarters in which the teams attempt to score goals by throwing the ball into the opposing team's goal. The team with th ...
, and
tennis Tennis is a racket sport that is played either individually against a single opponent (singles) or between two teams of two players each (doubles). Each player uses a tennis racket that is strung with cord to strike a hollow rubber ball cov ...
. The
sport coat A sport coat, also called a sport jacket (or sports coat or sports jacket in American English), is a men's smart casual lounge jacket designed to be worn on its own without matching trousers, traditionally for sporting purposes. Styles, fabrics ...
,
blazer A blazer is a type of jacket resembling a suit jacket, but cut more casually. A blazer is generally distinguished from a sport coat as a more formal garment and tailored from solid colour fabrics. Blazers often have naval-style metal buttons ...
, oxford shirt, and chino trouser, among others, all originated in the early 20th century as sportswear but found acceptance as everyday attire in Ivy League-style circles. Trendsetters such as the
Prince of Wales Prince of Wales ( cy, Tywysog Cymru, ; la, Princeps Cambriae/Walliae) is a title traditionally given to the heir apparent to the English and later British throne. Prior to the conquest by Edward I in the 13th century, it was used by the rule ...
combined the latest American fashions with traditional
British country clothing British country clothing or English country clothing is the traditional attire worn by men and women in rural Britain; it is the choice of clothing when taking part in outdoor sports such as equestrian pursuits, shooting, fishing and during gener ...
such as brogue boots, Argyle socks and jumpers (sweaters),
tweed cloth Tweed is a rough, woollen fabric, of a soft, open, flexible texture, resembling cheviot or homespun, but more closely woven. It is usually woven with a plain weave, twill or herringbone structure. Colour effects in the yarn may be obtained ...
sportcoat A sport coat, also called a sport jacket (or sports coat or sports jacket in American English), is a men's smart casual lounge jacket designed to be worn on its own without matching trousers, traditionally for sporting purposes. Styles, fabrics, ...
s,
Irish walking hat A bucket hat (variations of which include the fisherman's hat, Irish country hat and session hat) is a hat with a narrow, downward-sloping brim. Typically, the hat is made from heavy-duty cotton fabric such as denim or canvas, or heavy wool s ...
s and
plus fours Plus fours are breeches or trousers that extend four inches (10 cm) below the knee (and thus four inches longer than traditional knickerbockers, hence the name). Knickerbockers have been traditionally associated with sporting attire sinc ...
in
houndstooth Houndstooth, hounds tooth check or hound's tooth (and similar spellings), also known as dogstooth, dogtooth, dog's tooth, (), (), is a duotone textile pattern characterized by broken checks or abstract four-pointed shapes, traditionally in black ...
, herringbone, or the Prince of Wales check popularized by
Edward VII Edward VII (Albert Edward; 9 November 1841 – 6 May 1910) was King of the United Kingdom of Great Britain and Ireland and Emperor of India, from 22 January 1901 until Death and state funeral of Edward VII, his death in 1910. The second chil ...
. During the mid to late 1950s, many young college men adopted the Ivy League look due to its association with the upper classes at leisure. The clothing stores J. Press and
Brooks Brothers Brooks Brothers, founded in Manhattan, New York, in 1818, is the oldest apparel brand in continuous operation in America. Originally a family business, Brooks Brothers produces clothing for men, women and children, as well as home furnishings. B ...
represented perhaps the quintessential Ivy League dress manner, the former with two of its four locations found at
Harvard Harvard University is a private Ivy League research university in Cambridge, Massachusetts. Founded in 1636 as Harvard College and named for its first benefactor, the Puritan clergyman John Harvard, it is the oldest institution of higher le ...
and
Yale Yale University is a private research university in New Haven, Connecticut. Established in 1701 as the Collegiate School, it is the third-oldest institution of higher education in the United States and among the most prestigious in the wor ...
universities (the
Princeton Princeton University is a private research university in Princeton, New Jersey. Founded in 1746 in Elizabeth as the College of New Jersey, Princeton is the fourth-oldest institution of higher education in the United States and one of the ni ...
branch closed in 1943). The Ivy League style was epitomized by the "sack" suit. The sack suit jacket (and similarly styled blazers and sport coats) featured a "3-to-2" or "three roll two" (3 buttons with the top button "rolled" on the back side of the lapel, effectively leaving only two usable buttons) front closure, no front
darts Darts or dart-throwing is a competitive sport in which two or more players bare-handedly throw small sharp-pointed missiles known as darts at a round target known as a dartboard. Points can be scored by hitting specific marked areas of the bo ...
, and a single "hooked" vent (or "slit") at the back. The cut of the jacket was boxier and less form-fitting than traditional business suits. The trousers typically had a lower (but not low by modern standards) rise, were held up by a belt rather than suspenders, and were frequently not pleated. Button-down collar shirts, usually with a breast pocket, would frequently be worn with both suits and sport jackets in lieu of more formal dress shirts and
penny loafers Slip-ons are typically low, lace-less shoes. The style which is most commonly seen, known as a loafer or slippers in American culture, has a moccasin construction. One of the first designs was introduced in London by Wildsmith Shoes, called the W ...
or derby shoes would be worn rather than
oxford shoes Oxford () is a city in England. It is the county town and only city of Oxfordshire. In 2020, its population was estimated at 151,584. It is north-west of London, south-east of Birmingham and north-east of Bristol. The city is home to the Un ...
. In suits, the Ivy League style was promoted by
Brooks Brothers Brooks Brothers, founded in Manhattan, New York, in 1818, is the oldest apparel brand in continuous operation in America. Originally a family business, Brooks Brothers produces clothing for men, women and children, as well as home furnishings. B ...
and included natural shoulder single-breasted suit jackets. In 1957 and 1958, about 70% of all suits sold were in the "Ivy League" style. Typical hairstyles included the
crew cut A crew cut is a type of haircut in which the upright hair on the top of the head is cut relatively short, graduated in length from the longest hair that forms a short pomp ( pompadour) at the front hairline to the shortest at the back of the crow ...
, Harvard clip, and
regular haircut A regular haircut, in Western fashion, is a men's and boys' hairstyle that has hair long enough to comb on top, a defined or deconstructed side part, and a short, semi-short, medium, long, or extra long back and sides. The style is also known by o ...
, and common clothing items included
cardigan sweater A cardigan is a type of knitted sweater that has an open front, and is worn like a jacket. Description Commonly cardigans are open fronted and have buttons: garments that are tied are instead considered a robe. Knit garments with zippers can ...
s,
sweater vest A sweater (North American English) or pullover, also called a jumper (British English and Australian English), ...
s, Nantucket reds,
khaki The color khaki (, ) is a light shade of tan with a slight yellowish tinge. Khaki has been used by many armies around the world for uniforms and equipment, particularly in arid or desert regions, where it provides camouflage relative to sandy ...
chino pants, knitted ties, white
Oxford shirt A dress shirt, button shirt, button-front, button-front shirt, or button-up shirt, is a garment with a collar and a full-length opening at the front, which is fastened using buttons or shirt studs. A button-down or button-down shirt is a dress ...
s,
Tootal Tootal is a brand name for a range of British ties, scarves and other garments. The brand is now owned by Coats Viyella. It originates from a textile spinning and manufacturing company established in Manchester in 1799, which later became Tootal ...
or
Brooks Brothers Brooks Brothers, founded in Manhattan, New York, in 1818, is the oldest apparel brand in continuous operation in America. Originally a family business, Brooks Brothers produces clothing for men, women and children, as well as home furnishings. B ...
ties, Ascot neckties, tartan, grey
tweed cloth Tweed is a rough, woollen fabric, of a soft, open, flexible texture, resembling cheviot or homespun, but more closely woven. It is usually woven with a plain weave, twill or herringbone structure. Colour effects in the yarn may be obtained ...
or flannel
sportcoat A sport coat, also called a sport jacket (or sports coat or sports jacket in American English), is a men's smart casual lounge jacket designed to be worn on its own without matching trousers, traditionally for sporting purposes. Styles, fabrics, ...
s, and seersucker blazers in the South.


Mainstream popularity and decline

From the late 1950s until the mid 1960s, Ivy League clothing was considered desirable mainstream apparel for middle class adults in the US. In Britain during the mid and late 60s, the
Mod subculture Mod, from the word modernist, is a subculture that began in London and spread throughout Great Britain and elsewhere, eventually influencing fashions and trends in other countries, and continues today on a smaller scale. Focused on music and f ...
combined the latest Italian fashions with the attire worn by the heroes in contemporary American films such as Steve McQueen, James Dean or Paul Newman. Particularly popular were the grey flannel, Tonic, or
houndstooth Houndstooth, hounds tooth check or hound's tooth (and similar spellings), also known as dogstooth, dogtooth, dog's tooth, (), (), is a duotone textile pattern characterized by broken checks or abstract four-pointed shapes, traditionally in black ...
suits,
polo shirt A polo shirt, tennis shirt, golf shirt, or chukker shirt is a form of shirt with a collar. Polo shirts are usually short sleeved but can be long; they were used by Polo#Players, polo players originally in India in 1859 and in Great Britain durin ...
s, chino pants, Argyle socks,
sweater vest A sweater (North American English) or pullover, also called a jumper (British English and Australian English), ...
s,
cardigan sweater A cardigan is a type of knitted sweater that has an open front, and is worn like a jacket. Description Commonly cardigans are open fronted and have buttons: garments that are tied are instead considered a robe. Knit garments with zippers can ...
s, basketweave loafers, Madras plaid, and narrow brimmed
Irish walking hat A bucket hat (variations of which include the fisherman's hat, Irish country hat and session hat) is a hat with a narrow, downward-sloping brim. Typically, the hat is made from heavy-duty cotton fabric such as denim or canvas, or heavy wool s ...
s and
Trilby A trilby is a narrow-brimmed type of hat. The trilby was once viewed as the rich man's favored hat; it is sometimes called the "brown trilby" in Britain Roetzel, Bernhard (1999). ''Gentleman's Guide to Grooming and Style''. Barnes & Noble. and ...
s. The style remained fashionable in the United States until it was supplanted (at least, for young men) at the tail end of the decade by the wide lapels, flared slacks, and brighter colors of the Peacock Revolution, as well as the casual clothing of the hippie
counterculture A counterculture is a culture whose values and norms of behavior differ substantially from those of mainstream society, sometimes diametrically opposed to mainstream cultural mores.Eric Donald Hirsch. ''The Dictionary of Cultural Literacy''. Hou ...
during the late 1960s and early 1970s.


Revival

Today the line between Ivy and
preppy Preppy (also spelled preppie) or prep (all abbreviations of the word ''preparatory'') is a subculture in the United States associated with the alumni of old private Northeastern college preparatory schools. The terms are used to denote a pers ...
style is somewhat blurred but preppy style tends to be more colorful, especially in spring and summer, and incorporates more
casual chic Chic (; ), meaning "stylish" or "smart", is an element of fashion. It was originally a French word. Pronounced Chick. Etymology ''Chic'' is a French word, established in English since at least the 1870s. Early references in English dictiona ...
attire. It was first popularized in the early 1980s as a return to Ivy League styles after a decade of more modern trends, but today, preppy differs from historic Ivy League. Preppy fashion is influenced by traditional collegiate trends, rather than reproducing them exactly, and various clothing items can be considered preppy based on how they are worn or accented. During the 1990s and
2000s File:2000s decade montage3.png, From top left, clockwise: The World Trade Center on fire and the Statue of Liberty during the 9/11 attacks in 2001; the euro enters into European currency in 2002; a statue of Saddam Hussein being toppled during th ...
,
Polo Ralph Lauren Ralph Lauren Corporation is an American publicly traded fashion company that was founded in 1967 by American fashion designer Ralph Lauren. The company is headquartered in New York City, producing products ranging from the mid-range to the luxur ...
, Jay Crew, and
Vineyard Vines Vineyard Vines is an American clothing and accessory retailer founded in 1998 in Martha’s Vineyard, Massachusetts, by brothers Shep and Ian Murray. The brand markets high-end ties, hats, belts, shirts, shorts, swimwear, bags for men, women, an ...
were large marketers of preppy clothing, modernized to accommodate new trends inspired by
indie pop Indie pop (also typeset as indie-pop or indiepop) is a music genre and subculture that combines guitar pop with DIY ethic in opposition to the style and tone of mainstream pop music. It originated from British post-punk in the late 1970s and su ...
and urban fashion. Controversially, in a recently revised form, a version of this style is sometimes promoted and marketed as "American Trad" or simply "Trad," although there are marked differences between the two styles. Trad is narrower in scope than the intermediate preppy style. By the
2010s File:2010s collage v21.png, From top left, clockwise: Anti-government protests called the Arab Spring arose in 2010–2011, and as a result, many governments were overthrown, including when Libyan dictator Muammar Gaddafi was killed; Crimea is ...
, many American preps opted to dress in a more classic, tailored style closer to the original Ivy League look. Popular items include loafers,
Sperry Top-Sider Sperry or Sperry Top-Sider is an American brand of boat shoe designed in 1935 by Paul A. Sperry. Sperrys, or Top-Siders, were the first boat shoes introduced into the boating and footwear markets. Today the Sperry brand is owned by Wolverine Worl ...
boat shoes Boat shoes (also known as deck shoes) are typically canvas or leather with non-marking rubber soles designed for use on a boat. A siping pattern is cut into the soles to provide grip on a wet deck; the leather construction, along with the applic ...
,
Aran sweater The Aran jumper (Irish: ''Geansaí Árann'') is a style of jumper that takes its name from the Aran Islands off the west coast of Ireland. A traditional Aran Jumper usually is off-white in colour, with cable patterns on the body and sleeves. O ...
s, cardigans,
Oxford shirt A dress shirt, button shirt, button-front, button-front shirt, or button-up shirt, is a garment with a collar and a full-length opening at the front, which is fastened using buttons or shirt studs. A button-down or button-down shirt is a dress ...
s, Cricket pullovers,
wingtip A wing tip (or wingtip) is the part of the wing that is most distant from the fuselage of a fixed-wing aircraft. Because the wing tip shape influences the size and drag of the wingtip vortices, tip design has produced a diversity of sha ...
s, stripy
polo shirt A polo shirt, tennis shirt, golf shirt, or chukker shirt is a form of shirt with a collar. Polo shirts are usually short sleeved but can be long; they were used by Polo#Players, polo players originally in India in 1859 and in Great Britain durin ...
s, khaki or pastel colored
Vineyard Vines Vineyard Vines is an American clothing and accessory retailer founded in 1998 in Martha’s Vineyard, Massachusetts, by brothers Shep and Ian Murray. The brand markets high-end ties, hats, belts, shirts, shorts, swimwear, bags for men, women, an ...
, Nantucket Reds, white or bright pastel color socks, colored jeans, baseball jackets, khaki
cargo shorts Cargo pants or cargo trousers, also sometimes called combat pants or combat trousers after their original purpose as military workwear, are loosely cut pants originally designed for rough work environments and outdoor activities, distinguished b ...
, and tapered
chinos Chino cloth ( ) is a twill fabric, originally made of 100% cotton. The most common items made from it, trousers, are widely called chinos. Today it is also found in cotton-synthetic blends. Developed in the mid-19th century for British and Fren ...
. Blazers, especially those made from seersucker, had made a comeback as informal or
smart casual Smart casual is an ambiguously defined Western dress code that is generally considered casual wear but with smart (in the sense of "well dressed") components of a proper lounge suit from traditional informal wear. For men, this interpretati ...
wear by the mid 2010s, and the traditional two button style was updated with throwback styling inspired by
The Great Gatsby ''The Great Gatsby'' is a 1925 novel by American writer F. Scott Fitzgerald. Set in the Jazz Age on Long Island, near New York City, the novel depicts first-person narrator Nick Carraway's interactions with mysterious millionaire Jay Gatsby ...
.


In popular culture

During the 1950s, the wealthy and clean cut Squares, Rahs and Socs (Soc being short for social) with their Ivy League clothes were the rivals to the working class Greaser subculture. The conflict between the two groups features in '' Grease'', '' The Outsiders'', ''
Indiana Jones and the Kingdom of the Crystal Skull ''Indiana Jones and the Kingdom of the Crystal Skull'' is a 2008 American action-adventure film directed by Steven Spielberg and the fourth installment in the ''Indiana Jones'' series. Released and taking place 19 years after the previous ...
'', and ''
Cry-Baby ''Cry-Baby'' is a 1990 American teen musical romantic comedy film written and directed by John Waters. It was the only film of Waters's over which studios were in a bidding war, coming off the heels of the successful '' Hairspray''. The film s ...
''. In a scene in''
The Godfather ''The Godfather'' is a 1972 American crime film directed by Francis Ford Coppola, who co-wrote the screenplay with Mario Puzo, based on Puzo's best-selling 1969 novel of the same title. The film stars Marlon Brando, Al Pacino, James Caa ...
'', set in 1946,
Michael Corleone Michael Corleone is a fictional character and the protagonist of Mario Puzo's 1969 novel ''The Godfather''. In the three ''Godfather'' films, directed by Francis Ford Coppola, Michael was portrayed by Al Pacino, for which he was twice-nominate ...
is derided as an unlikely assassin because he is a "college boy" who wears an "Ivy League suit." The style was parodied in Clark Gesner's song ''The Ivy League Look'' from the 1957-58 Princeton Triangle Club musical "After A Fashion".Princeton Triangle Club: the original "Ivy League Look"
/ref>


See also

*''
Take Ivy ''Take Ivy'' is a 1965 fashion photography book which documents the attire of Ivy League students from the 1960s. The ''New York Times'' described it as "a treasure of fashion insiders". ''Take Ivy'' has been the Ivy League bible for Japanese b ...
'' * Jock * Preppy *
Popular clique A clique ( AusE, CanE, or ), in the social sciences, is a group of individuals who interact with one another and share similar interests. Interacting with cliques is part of normative social development regardless of gender, ethnicity, or popular ...
* Subcultures of the 1950s


Notes

{{reflist, refs= {{Cite news , issn = 0362-4331 , pages = 34 , title = ACCENT ON YOUTH IN WASH 'N' WEAR; Survey Expects Ivy League Style to Lift '58 Sales in Summer Suits Decline Seen for Wool , work = The New York Times , location = New York , access-date = 2013-05-03 , date = 1957-08-14 , url = http://select.nytimes.com/gst/abstract.html?res=FB0F10FF385A177B93C6A81783D85F438585F9 , quote = The so-called Ivy League style in summer-weight wash-and-wear fabrics will be much more important in the boy's and young men's suit market next spring.... The three-button Ivy League suite style is expected to account for 66% of boys suits compared with 44% in the 1957. For students, the dominance of this popular model will rise from 69% to 75%, according to the survey. {{cite book , author=JoAnne Olian , title=Everyday fashions of the fifties as pictured in Sears catalogs , url=https://books.google.com/books?id=gsNgpxElARsC , date=5 September 2002 , publisher=Dover Publications , isbn=978-0-486-42219-0 , quote= The Ivy-league look was the hallmark of sportswear throughout the latter years of the decade. Every skirt, pair of shorts or slacks boasted a cloth tab and back buckle, while button-down collars, penny loafers and Bermuda shorts were favored by both sexes. The early fifties square-shouldered, double-breasted men's suit with draped trousers bowed to the Brooks Brothers "natural shoulder" single-breasted 'Ivy League' style worn off campus as well as on. {{Cite book , publisher = New Age International , isbn = 9788122413717 , last = Sumathi , first = G. J , title = Elements of fashion and apparel design , url = https://books.google.com/books?id=4oO1sxv8jBwC&pg=PA25 , location = New Delhi , date = 2002 , page = 25 , quote = Ivy League: A popular look for men in the fifties that originated on such campuses as Harvard, Priceton icand Yale; a forerunner to the preppie look; a style characterized by button down collar shirts and pants with a small buckle in the back. {{Cite news , last = Pompeo , first = Joe , title = Trad Men , work =
The New York Observer ''The New York Observer'' was a weekly newspaper printed from 1987 to 2016, when it ceased print publication and became the online-only newspaper ''Observer''. The media site focuses on culture, real estate, media, politics and the entertainmen ...
, location = New York, NY , access-date = 2013-05-03 , date = 2009-09-08 , url = http://observer.com/2009/09/trad-men/


Further reading


''Articles of Interest''
a podcast whose third season focuses on Ivy League Fashion aesthetics 2000s fashion 1950s fashion