INFORM, Inc.
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Inform, Inc. is a
non-profit A nonprofit organization (NPO) or non-profit organisation, also known as a non-business entity, not-for-profit organization, or nonprofit institution, is a legal entity organized and operated for a collective, public or social benefit, in co ...
environmental organization based in
New York City New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the L ...
. Founded in 1973, Inform has published more than 100 reports covering chemical hazard prevention,
solid waste Municipal solid waste (MSW), commonly known as trash or garbage in the United States and rubbish in Britain, is a waste type consisting of everyday items that are discarded by the public. "Garbage" can also refer specifically to food waste, ...
prevention, extended producer responsibility, and sustainable transportation. Inform uses media, such as video, to educate the public about the environmental effects of various consumer products.


History

Inform was founded in 1973 by Joanna Underwood in order to document the environmental impact of business practices and identify practical options for change. Inform's research has been cited as providing "the intellectual underpinning for other advocacy groups". During 1976-1978, Inform investigated the land sales industry. The investigation led to proposed consumer amendments in the Federal Interstate Land Sales Reform Act. In 1986, recommendations made by David Sarokin and Warren Muir, researchers at Inform, resulted in the
United States Environmental Protection Agency The Environmental Protection Agency (EPA) is an independent executive agency of the United States federal government tasked with environmental protection matters. President Richard Nixon proposed the establishment of EPA on July 9, 1970; it be ...
's creation of the
Toxics Release Inventory The Toxics Release Inventory (TRI) is a publicly available database containing information on toxic chemical releases and other waste management activities in the United States. Summary of requirements The database is available from the United St ...
. Chemical research done by Inform on the benefits of waste prevention helped lead to the federal
Pollution Prevention Act of 1990 The Pollution Prevention Act of 1990 (PPA) is a United States federal law that created a national policy to promote the prevention of pollution or reduction at pollution sources wherever possible. The law also expanded the Toxics Release Inventor ...
.
Dow Chemical Company The Dow Chemical Company, officially Dow Inc., is an American multinational chemical corporation headquartered in Midland, Michigan, United States. The company is among the three largest chemical producers in the world. Dow manufactures plastic ...
named Joanna Underwood to serve as part of its seven-member Corporate Environmental Advisory Council in the early nineties. By creating this council, Dow aimed to allow environmental advocates to examine its business practices. In 1995, Inform published a ''Toxics Watch'' report, which revealed that a significant portion of the toxic waste released into the environment originates from consumer products instead of chemical manufacturing plants. In 2000, Inform's ''Bus Futures'' report concluded that investment in natural gas buses is crucial in the development of cleaner buses and air. Between 2004 and 2005, Inform had assisted more than 77 institutions in the
Northeastern United States The Northeastern United States, also referred to as the Northeast, the East Coast, or the American Northeast, is a geographic region of the United States. It is located on the Atlantic coast of North America, with Canada to its north, the Southe ...
prevent more than 56,000 pounds of toxic chemicals from reaching the
waste stream Waste comes in many different forms and may be categorized in a variety of ways. The types listed here are not necessarily exclusive and there may be considerable overlap so that one waste entity may fall into one to many types. * Agricultural w ...
.


The Secret Life Series

Part of Inform's Media Project, ''The Secret Life Series'' consists of several videos examining the environmental impacts of everyday items. The goal of this series is to increase awareness about the ways that production and consumption affect the environment and public health. On January 17, 2008, Inform released ''The Secret Life of Cell Phones'' online. This video details the implications of disposed unrecycled cell phones and the benefits of recycling old cell phones. The video has reached an audience of over 25,000 people in 87 countries and has been discussed on over 50 blogs. In August 2009, Inform released ''The Secret Life of Paper''. The video has won the "Rethinking Resources Award" at the Ninth Annual Media That Matters Film Festival. Future videos in the series will deal with beef, antibacterial soaps,
jeans Jeans are a type of pants or trousers made from denim or dungaree cloth. Often the term "jeans" refers to a particular style of trousers, called "blue jeans", with copper-riveted pockets which were invented by Jacob W. Davis in 1871 and paten ...
, and plastic bags.


Awards

Inform has received awards for its research on the environment: *1976: National Energy Foundation Award *1987: US EPA Region 2 Environmental Quality Award *1992: US EPA Administrator’s Award, given because of Inform's national leadership in pollution prevention *1992: US EPA Region 2 Environmental Quality Award *1993: Federal Fleet Conversion Task Force, received for Inform's staff service on its working group, which was established by an executive order made by President
Bill Clinton William Jefferson Clinton ( né Blythe III; born August 19, 1946) is an American politician who served as the 42nd president of the United States from 1993 to 2001. He previously served as governor of Arkansas from 1979 to 1981 and agai ...
*1994: Consolidated Edison of New York’s Enlightened Energy Award, given for Inform's energy conservation efforts *1994: City Club of New York’s
Earth Day Earth Day is an annual event on April 22 to demonstrate support for environmental protection. First held on April 22, 1970, it now includes a wide range of events coordinated globally by EarthDay.org (formerly Earth Day Network) including 1 b ...
Award, given for Inform's leadership in finding solutions to the city’s
municipal solid waste Municipal solid waste (MSW), commonly known as trash or garbage in the United States and rubbish in Britain, is a waste type consisting of everyday items that are discarded by the public. "Garbage" can also refer specifically to food waste, ...
problem *1997: American Society for Public Administration, New York Metropolitan Chapter’s Excellence in Public Service-Outstanding Organization Award *2009 The Rethinking Resources Award at the Ninth Annual Media that Matters Film Festival


References


External links


Inform, Inc.
{{DEFAULTSORT:Inform, Inc. Environmental organizations based in New York City 1973 establishments in New York City Organizations based in New York City