Hollywood Plaza Hotel
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Hollywood Plaza Hotel was a 200-room
hotel A hotel is an establishment that provides paid lodging on a short-term basis. Facilities provided inside a hotel room may range from a modest-quality mattress in a small room to large suites with bigger, higher-quality beds, a dresser, a re ...
located at 1633–37 North
Vine Street Vine Street is a street in Hollywood, Los Angeles, California that runs north–south between Franklin Avenue and Melrose Avenue. The intersection with Hollywood Boulevard was once a symbol of Hollywood itself. The famed intersection fell into d ...
in
Hollywood Hollywood usually refers to: * Hollywood, Los Angeles, a neighborhood in California * Hollywood, a metonym for the cinema of the United States Hollywood may also refer to: Places United States * Hollywood District (disambiguation) * Hollywoo ...
,
California California is a state in the Western United States, located along the Pacific Coast. With nearly 39.2million residents across a total area of approximately , it is the most populous U.S. state and the 3rd largest by area. It is also the m ...
, just south of the famous intersection of
Hollywood and Vine Hollywood and Vine, the intersection of Hollywood Boulevard and Vine Street in Hollywood, a district of Los Angeles, became known in the 1920s for its concentration of radio and movie-related businesses. The Hollywood Walk of Fame is centered ...
. It is in close proximity to the
Capitol Records Building The Capitol Records Building, also known as the Capitol Records Tower, is a 13-story tower building in Hollywood, Los Angeles. Designed by Louis Naidorf of Welton Becket Associates, it is one of the city's landmarks. Construction began soon after ...
. Opened on October 15, 1925, it was a popular venue for film, radio, and theatre stars of the 1930s, 1940s, and 1950s. It was converted into a retirement home in the 1970s.


History

The site was previously occupied by the residence of Jacob Stern. Joseph Stern, the hotel owner, leased the hotel to the Vine Street Hotel and Investment Company, led by Harold Stern.


Description

Designed by
Walker & Eisen Walker & Eisen (1919−1941) was an architectural partnership of architects Albert R. Walker and Percy A. Eisen in Los Angeles, California. Partners in addition to Walker and Eisen included: Clifford A. Balch, William Glenn Balch, and Burt W ...
in
Renaissance Revival Renaissance Revival architecture (sometimes referred to as "Neo-Renaissance") is a group of 19th century architectural revival styles which were neither Greek Revival nor Gothic Revival but which instead drew inspiration from a wide range o ...
style, the hotel was built in 1924 at a cost of US$1 million. The plan was T-shaped and 10 stories in height, of reinforced concrete, ornamental plaster, and stone. There were two garden plazas and a street-level ballroom. The name "Plaza" appeared on a large neon signboard atop the roof. The lobby, which was modernized after World War II, originally featured an Italian-style
coffered ceiling A coffer (or coffering) in architecture is a series of sunken panels in the shape of a square, rectangle, or octagon in a ceiling, soffit or vault. A series of these sunken panels was often used as decoration for a ceiling or a vault, als ...
and bronze chandeliers. The hotel's "Russian Eagle" nightclub was renamed the "It Cafe" by
Clara Bow Clara Gordon Bow (; July 29, 1905 – September 27, 1965) was an American actress who rose to stardom during the silent film era of the 1920s and successfully made the transition to " talkies" in 1929. Her appearance as a plucky shopgirl in the ...
and her husband, Rex Bell, in 1937. Though Bow promised to appear three times a week at the cafe, her interest gradually waned and the cafe closed in 1943. It later became a coffee shop. The hotel featured vaudeville acts, and during the 1950s, the television
game show A game show is a genre of broadcast viewing entertainment (radio, television, internet, stage or other) where contestants compete for a reward. These programs can either be participatory or demonstrative and are typically directed by a host, ...
''
Queen for a Day ''Queen for a Day'' is an American radio and television game show that helped to usher in American listeners' and viewers' fascination with big-prize giveaway shows. ''Queen for a Day'' originated on the Mutual Radio Network on April 30, 1945, i ...
'' set up a live
remote broadcast In broadcast engineering, a remote broadcast (usually just called a remote or a live remote, or in news parlance, a live shot) is broadcasting done from a location away from a formal television studio and is considered an electronic field producti ...
location in the ballroom. Disc jockey Johnny Grant broadcast his daily show from the Hollywood Plaza Bar.


Clientele

Being located in the vicinity of many broadcast studios, the hotel was popular with radio performers and live theatre actors visiting Los Angeles, including
Jackie Gleason John Herbert Gleason (February 26, 1916June 24, 1987) was an American actor, comedian, writer, composer, and conductor known affectionately as "The Great One." Developing a style and characters from growing up in Brooklyn, New York, he was know ...
,
Doris Day Doris Day (born Doris Mary Kappelhoff; April 3, 1922 – May 13, 2019) was an American actress, singer, and activist. She began her career as a big band singer in 1939, achieving commercial success in 1945 with two No. 1 recordings, " Sent ...
,
Marilyn Monroe Marilyn Monroe (; born Norma Jeane Mortenson; 1 June 1926 4 August 1962) was an American actress. Famous for playing comedic " blonde bombshell" characters, she became one of the most popular sex symbols of the 1950s and early 1960s, as wel ...
, and Edward Everett Horton, as well as top
bandleaders A bandleader is the leader of a music group such as a rock or pop band or jazz quartet. The term is most commonly used with a group that plays popular music as a small combo or a big band, such as one which plays jazz, blues, rhythm and blues or ...
like
Harry James Harry Haag James (March 15, 1916 – July 5, 1983) was an American musician who is best known as a trumpet-playing band leader who led a big band from 1939 to 1946. He broke up his band for a short period in 1947 but shortly after he reorganized ...
,
Paul Whiteman Paul Samuel Whiteman (March 28, 1890 – December 29, 1967) was an American bandleader, composer, orchestral director, and violinist. As the leader of one of the most popular dance bands in the United States during the 1920s and early 1930s, W ...
, and
Hal McIntyre Hal McIntyre (born Harold William McIntyre; November 29, 1914, Cromwell, Connecticut – May 5, 1959 Los Angeles, California) was an American saxophonist, clarinetist, and bandleader. McIntyre played extensively as a teenager and led his ow ...
.
Bette Davis Ruth Elizabeth "Bette" Davis (; April 5, 1908 – October 6, 1989) was an American actress with a career spanning more than 50 years and 100 acting credits. She was noted for playing unsympathetic, sardonic characters, and was famous for her p ...
resided in the hotel with her mother when she arrived in Hollywood in 1930. A fresh contract in hand,
Ava Gardner Ava Lavinia Gardner (December 24, 1922 – January 25, 1990) was an American actress. She first signed a contract with Metro-Goldwyn-Mayer in 1941 and appeared mainly in small roles until she drew critics' attention in 1946 with her perform ...
checked into the Hollywood Plaza in 1941, but was forced to move to the cheaper Wilcox Hotel. In the 1940s and 1950s, a
barber A barber is a person whose occupation is mainly to cut, dress, groom, style and shave men's and boys' hair or beards. A barber's place of work is known as a "barbershop" or a "barber's". Barbershops are also places of social interaction and publi ...
shop in the basement was frequented by singer
Frank Sinatra Francis Albert Sinatra (; December 12, 1915 – May 14, 1998) was an American singer and actor. Nicknamed the " Chairman of the Board" and later called "Ol' Blue Eyes", Sinatra was one of the most popular entertainers of the 1940s, 1950s, and ...
, who enjoyed playing gin rummy with the barber. Comedian
George Burns George Burns (born Nathan Birnbaum; January 20, 1896March 9, 1996) was an American comedian, actor, writer, and singer, and one of the few entertainers whose career successfully spanned vaudeville, radio, film and television. His arched eyebr ...
maintained an office at the top of the hotel in the late 1930s. The silhouette of a hotel seen from the window of
Lucy Ricardo Lucy is an English feminine given name derived from the Latin masculine given name Lucius with the meaning ''as of light'' (''born at dawn or daylight'', maybe also ''shiny'', or ''of light complexion''). Alternative spellings are Luci, Luce, Luci ...
's flat in several '' I Love Lucy'' episodes is that of the Hollywood Plaza.


Notoriety

The hotel had its share of notoriety. In 1937
Ern Westmore Ernest Henry Westmore (October 29, 1904 – February 1, 1967),Frank Westmore and Muriel Davidson. ''The Westmores of Hollywood''. J. B. Lippincott, New York City, 1976. was a Hollywood make-up artist and sometimes actor, the third child in G ...
, released from detainment for a drunk-driving charge, checked into a 10th-floor room and threatened to leap out the window; his brother Frank came to calm him down. That same year, an airline stewardess was found dead in her room. In 1954, an Alaskan woman indicted for the murder of her husband and released on bail committed suicide in her room with an overdose of sleeping pills. In 1959 a woman survived an 8-story fall down the hotel's stairwell.


Present day

By the early 1970s, the hotel had become derelict. The building was converted into a retirement home. Original palm trees occupy the rear of the building. The building and its neon signboard were designated
Los Angeles Historic-Cultural Monument Los Angeles Historic-Cultural Monuments are sites which have been designated by the Los Angeles, California, Cultural Heritage Commission as worthy of preservation based on architectural, historic and cultural criteria. History The Historic-Cult ...
No. 665 on September 29, 1999.


References


Bibliography

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External links


History
at Paradiseleased.wordpress.com {{commons category-inline, Hollywood Plaza Hotel 1925 establishments in California Buildings and structures in Hollywood, Los Angeles Hotel buildings completed in 1925 Hotels in Los Angeles Los Angeles Historic-Cultural Monuments Defunct hotels in Los Angeles