Hogarth Worldwide is a WPP-owned global company that provides marketing Implementation services, including all-channel production and language services to blue-chip international companies. Hogarth has featured in the Televisual poll of top post-production houses.

History

Hogarth was established in London in 2008. In 2009 the company formed a joint venture with

WPP plc WPP plc is a British multinational communications, advertising, public relations, technology, and commerce holding company headquartered in London, England. It was the world's largest advertising company, as of 2019. WPP plc owns many compan ...

(NASDAQ:WPPGY). Richard Glasson – who joined the company in 2011 as

chief operating officer A chief operating officer or chief operations officer, also called a COO, is one of the highest-ranking executive positions in an organization, composing part of the "C-suite". The COO is usually the second-in-command at the firm, especially if t ...

– is now CEO of the business. Hogarth has undergone rapid organic expansion over recent years as a consequence of the trend for large corporations to decouple their advertising creative development from production. In 2010 the company opened an office in

New York New York most commonly refers to: * New York City, the most populous city in the United States, located in the state of New York * New York (state), a state in the northeastern United States New York may also refer to: Film and television * '' ...

. In 2011 offices were opened in

Hong Kong Hong Kong ( (US) or (UK); , ), officially the Hong Kong Special Administrative Region of the People's Republic of China ( abbr. Hong Kong SAR or HKSAR), is a city and special administrative region of China on the eastern Pearl River Delt ...

Singapore Singapore (), officially the Republic of Singapore, is a sovereign island country and city-state in maritime Southeast Asia. It lies about one degree of latitude () north of the equator, off the southern tip of the Malay Peninsula, borde ...

, and

Mexico Mexico (Spanish: México), officially the United Mexican States, is a country in the southern portion of North America. It is bordered to the north by the United States; to the south and west by the Pacific Ocean; to the southeast by Guatema ...

. An office in

Bucharest Bucharest ( , ; ro, București ) is the capital and largest city of Romania, as well as its cultural, industrial, and financial centre. It is located in the southeast of the country, on the banks of the Dâmbovița River, less than north of ...

was opened in 2012. An offshore production platform for Hogarth was established in the year 2018 in

Chennai Chennai (, ), formerly known as Madras ( the official name until 1996), is the capital city of Tamil Nadu, the southernmost Indian state. The largest city of the state in area and population, Chennai is located on the Coromandel Coast of th ...

, India. Hogarth also manages and provides the production technology for in-house studio facilities at advertising agencies and client marketing organisations. Some of the biggest clients Hogarth works for are:

Heinz The H. J. Heinz Company is an American food processing company headquartered at One PPG Place in Pittsburgh, Pennsylvania. The company was founded by Henry J. Heinz in 1869. Heinz manufactures thousands of food products in plants on six conti ...

Galderma Galderma S.A. is a Swiss pharmaceutical company specializing in dermatological treatments and skin care products. Formerly a subsidiary of L'Oréal and Nestlé, it has been held by a consortium of private institutional investors since 2019. Gal ...

, Nestle,

Ford Ford commonly refers to: * Ford Motor Company, an automobile manufacturer founded by Henry Ford * Ford (crossing), a shallow crossing on a river Ford may also refer to: Ford Motor Company * Henry Ford, founder of the Ford Motor Company * Ford F ...

Johnson & Johnson Johnson & Johnson (J&J) is an American multinational corporation founded in 1886 that develops medical devices, pharmaceuticals, and consumer packaged goods. Its common stock is a component of the Dow Jones Industrial Average and the company i ...

Volvo The Volvo Group ( sv, Volvokoncernen; legally Aktiebolaget Volvo, shortened to AB Volvo, stylized as VOLVO) is a Swedish multinational manufacturing corporation headquartered in Gothenburg. While its core activity is the production, distributio ...

Joint ventures

Hogarth have established joint ventures with creative agencies and clients to provide production resource and efficiencies on site at a creative agencies and client studios. These include: *

Grey London Grey Group is a global advertising and marketing agency with headquarters in New York City, and 432 offices in 96 countries, operating in 154 cities. It is organized into four geographical units: North America; Europe, Middle East & Africa, Asia ...

– the first advertising agency to form a joint venture partnership with Hogarth creating GreyWorks, a Hogarth managed in-house facility at Grey London. * JWT – Transmission is a joint venture between Hogarth and JWT. * RKCR Y&R – this partnership provides studio management and production technology resource. *

Ogilvy & Mather Ogilvy is a New York City-based British advertising, marketing, and public relations agency. It was founded in 1850 by Edmund Mather as a London-based agency. In 1964, the firm became known as Ogilvy & Mather after merging with a New York City a ...

– Hogarth and Ogilvy come together through RedWorks, a joint venture formed in 2012.

Art at 164 Shaftesbury avenue

In 2011 Hogarth Worldwide gave eight rising artists a chance to exhibit their work in the London HQ, in an initiative to give support to the arts. The artists included Nathan Fox, Mike Salter, Robert Bradford, Danny Sangra, Vilaz Lisbon, Diana Taylor, Paulina Michnowska, and the late Jon Steed. A further exhibition was added in late 2011 called 'Fish Tank'. This is visible in the London HQ windows and features a selection of bronze fish by artist Michael Chaikin.

Charitable work

Hogarth has an ongoing relationship with the

Thomas Coram Foundation for Children The Thomas Coram Foundation for Children is a large children's charity in London which uses the working name Coram (formerly Coram Family). It originated as part of England's oldest children's charity, the Foundling Hospital, established by ro ...

. The company also has a partnership with Ernest Bevin College, a boys comprehensive school in Tooting, South London.

References

External links

Hogarth Official Website
{{WPP Marketing companies of the United Kingdom Marketing companies established in 2008 Advertising agencies of the United Kingdom