is the chief engineer and platform manager for the

research and development Research and development (R&D or R+D), known in Europe as research and technological development (RTD), is the set of innovative activities undertaken by corporations or governments in developing new services or products, and improving existi ...

department of manufacturing company Mitsubishi Motors. As the head of a 100-strong team responsible for the continued development of the Mitsubishi Lancer Evolution, he has become known as Dr Evo."2006 Mitsubishi Lancer Evolution IX - Previews"
Aaron Robinson, '' Car & Driver'', May 2005"First Drive: 2006 Mitsubishi Lancer Evolution IX"
Scott Oldham, ''

Edmunds.com Edmunds.com Inc. (stylized as edmunds) is an American online resource for automotive inventory and information, including expert car reviews based on testing at the company's private facility. The company is headquartered in Santa Monica, Califor ...

'', March 24, 2004"Inside Line Q&A: Mitsubishi's Norihiko Yoshimine"
Peter Lyon, ''

'', November 15, 2007 Mitsubishi acknowledged Fujii's contributions at the 2005

Los Angeles Auto Show The Los Angeles Auto Show is an annual auto show held at the Los Angeles Convention Center in early December. The LA Auto Show is an OICA sanctioned international exhibition. It is open to the public for ten days each year, filling of exhibit s ...

, when they distributed a comic book featuring a concept car dubbed ''("The Ultimate Evolution")''. Developed by a character named Dr. Evo as the "perfect Los Angeles-area vehicle", it was a combination of sports car, convertible,

pickup truck A pickup truck or pickup is a light-duty truck that has an enclosed cabin, and a back end made up of a cargo bed that is enclosed by three low walls with no roof (this cargo bed back end sometimes consists of a tailgate and removable covering) ...

, and

sports utility vehicle A sport utility vehicle (SUV) is a car classification that combines elements of road-going passenger cars with features from off-road vehicles, such as raised ground clearance and four-wheel drive. There is no commonly agreed-upon definition ...

."A Real Life Comic Book Hero"
Jon Wong, '' AutoWeek'', Vol.55, Issue 17, p.16, April 25, 2005 Despite the references to Fujii, the comic book and concept car were both created by staff at Mitsubishi Motors North America's Californian design studio."Mitsubishi designers and "Dr. Evo" craft solution for "Ultimate L.A. Machine Design Challenge""
''The Auto Channel'', January 5, 2005

References

Year of birth missing (living people) Living people Japanese automotive engineers Mitsubishi Motors people {{automobile-bio-stub