Goldfish are fish-shaped crackers manufactured by

Pepperidge Farm Pepperidge Farm is an American commercial bakery founded in 1937 by Margaret Rudkin, who named the brand after her family's 123-acre farm property in Fairfield, Connecticut, which had been named for the pepperidge tree. A subsidiary of the Camp ...

, which is a division of the Campbell Soup Company. The crackers have been available in several varieties and, since 1962, 40% of the crackers contain a small imprint of an eye and a smile. The brand's current marketing and product packaging incorporate this feature of the product: "The Snack That Smiles Back! Goldfish!", reinforced by Finn, the smiling

mascot A mascot is any human, animal, or object thought to bring luck, or anything used to represent a group with a common public identity, such as a school, professional sports team, society, military unit, or brand name. Mascots are also used as fi ...

with sunglasses. The product is marketed as a "baked snack cracker" on the label with various flavors and varieties.

History

Originally invented by Oscar J. Kambly at Swiss biscuit manufacturer Kambly in 1958 to celebrate his wife who was a Pisces, Goldfish snacks were introduced to the United States in 1962 by Pepperidge Farm founder Margaret Rudkin.

Flavors

Goldfish come in many varieties, but start/end dates of availability are unknown: * Original, also known as Saltine. *

Cheddar Cheddar most often refers to either: *Cheddar cheese *Cheddar, Somerset, the village after which Cheddar cheese is named Cheddar may also refer to: Places * Cheddar, Ontario, Canada * Cheddar Yeo, a river which flows through Cheddar Gorge and t ...

Whole Grain A whole grain is a grain of any cereal and pseudocereal that contains the endosperm, germ, and bran, in contrast to refined grains, which retain only the endosperm. As part of a general healthy diet, consumption of whole grains is associated ...

Cheddar * Parmesan * Pretzel * Pizza * Baby (Miniature crackers) * Grahams (Vanilla Cupcake, Fudge Brownie, and S'mores) * Flavor Blasted (Xtra Cheddar, Cheddar & Sour Cream, Cheddar Jack'd, Sour Cream & Onion, White Cheddar, Xtra Cheesy Pizza) * Mix *

Frank's RedHot Frank's RedHot is a hot sauce made from a variety of cayenne peppers, produced by McCormick & Company. The Original blend ranks low on the Scoville scale, with 450 SHUs, but the XTRA Hot variety measures 2,000 SHUs. History The Frank Tea and Sp ...

* Jalapeno Popper

Different shapes and colors

These different-shaped Goldfish are all cheddar flavored. There are also different Goldfish mixtures, which are two flavors combined. * Colors (same shape as original but different colors using natural colors, Colors: Yellow, orange, red and green) * Princess (colored pink) * Mickey Mouse (red crackers in shape of Mickey's head) * Mega Bites (bigger than the original) * Star Wars

Discontinued products

* PhysEdibles – prepared using whole-grains * Puffs – launched in the United States in 2013 * Giant Sandwich Crackers * Giant Goldfish * Sandwich Snackers * Garden Cheddar * Mac & Cheese *

Cars 3 ''Cars 3'' is a 2017 American computer-animated sports comedy-adventure film produced by Pixar Animation Studios and released by Walt Disney Pictures. The sequel to ''Cars 2'' (2011) and the third installment of the ''Cars'' film series, the ...

(red crackers in the shape of

Lightning McQueen Montgomery "Lightning" McQueen is a fictional anthropomorphic stock car who is the protagonist of the animated Pixar franchise '' Cars'', primarily voiced by actor Owen Wilson. His appearances include the feature films '' Cars'', ''Cars 2'', and ...

) * Flavor Blasted Grahams * Cinabuddy Snack Bites

International distribution

Goldfish are exported and sold in countries around the world. In the UK, they are sold under the name "Finz", but the product is identical. In Switzerland, the original Goldfish flavor is marketed under the brand name Goldfischli. Goldfish was also sold in Australia under Arnott's branding, Canada and Hong Kong.

Spin-offs

Pepperidge Farm has created several spin-off products including Goldfish

Sandwich A sandwich is a food typically consisting of vegetables, sliced cheese or meat, placed on or between slices of bread, or more generally any dish wherein bread serves as a container or wrapper for another food type. The sandwich began as a po ...

Crackers, Flavor-Blasted Goldfish, Goldfish bread, multi-colored Goldfish (known as Goldfish-American), and Baby Goldfish (which are smaller than normal). There are also seasonably available color-changing Goldfish, colored Goldfish (come in a variety pack). There was reportedly once a line of Goldfish cookies in vanilla and chocolate; chocolate has reappeared in the "100 calorie" packs. Goldfish noodles also can be found in Campbell's chicken noodle, tomato, and meatball soup. The Goldfish shaped noodles in the tomato soup have been discontinued.

Legal issues

In 1999, Campbell Soup Co.'s Pepperidge Farm won a court case involving Nabisco's Cheese Nips

CatDog ''CatDog'' is an American animated television series created by Peter Hannan for Nickelodeon. The series follows the life of yellow conjoined brothers of different species, with one half of the resultant animal being a cat and the other a dog. ...

crackers that had fish-shaped crackers that resembled Goldfish. The court ordered Nabisco to refrain from using the goldfish shape and to recall all their products that included the fish shape.

Recalls

On July 23, 2018, Pepperidge Farm was notified by one of its ingredient suppliers that whey powder (in a seasoning applied to four varieties of Goldfish crackers) may have the presence of salmonella. The Flavored Blasted Xtra Cheddar crackers were recalled due to a possible risk of the salmonella outbreak. Three other Goldfish varieties (Flavored Blast Sour Slammin' Cream and Onion, Whole Grain Xtra Cheddar, and Goldfish Mix Xtra Cheddar and Pretzel) were also recalled due to contamination of the salmonella bacterium caused by the same affected whey powder used in The Flavored Blasted Xtra Cheddar GoldFish crackers. The contaminated varieties of Goldfish were immediately removed from all stores they were sold at following the recall.

In popular culture

Julia Child liked Goldfish crackers so much, that on

Thanksgiving Thanksgiving is a national holiday celebrated on various dates in the United States, Canada, Grenada, Saint Lucia, Liberia, and unofficially in countries like Brazil and Philippines. It is also observed in the Netherlander town of Leiden ...

, she often put out a bowl, alongside her famous reverse martini.

References

External links

* {{DEFAULTSORT:Goldfish (Snack) Brand name crackers Campbell Soup Company brands Products introduced in 1958 American snack foods Goldfish in culture