George Coles (entrepreneur)
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Sir George James "G.J" Coles,
CBE The Most Excellent Order of the British Empire is a British order of chivalry, rewarding contributions to the arts and sciences, work with charitable and welfare organisations, and public service outside the civil service. It was established o ...
(28 March 1885 – 4 December 1977) was an Australian entrepreneur. He was the founder of what was to become the Coles Group retail shopping empire, a large chain store group in Australia.


Early life

Born in Jung Jung, Victoria (now Jung, between Horsham and
Murtoa Murtoa is a wheat district town in Victoria, Australia, situated around Lake Marma on the Wimmera Highway, north-west of the state capital, Melbourne. The town is in the Shire of Yarriambiack local government area. At the , Murtoa had a popul ...
) to shopkeeper George W. Coles (died 1932) and Elizabeth Mary Coles (née Scouler) (died 1900), the first of ten children; he was educated at
Beechworth Beechworth is a well-preserved historical town located in the north-east of Victoria, Australia, famous for its major growth during the gold rush days of the mid-1850s. At the , Beechworth had a population of 3,859. Beechworth's many histor ...
College.The Remarkable Coles Brothers
''Australian Women's Weekly'' 22 September 1976 p.43 accessed 25 July 2011
His mother died following the birth of her eleventh child in 1900.


Personal life

His father married Ann Cameron "Annie" Topp of
Buninyong Buninyong is a town 11 km from Ballarat in Victoria, Australia. The town is on the Midland Highway, south of Ballarat on the road to Geelong. Buninyong was proclaimed a town on 27 June 1851 on the same day as Winchelsea, Portarlington, L ...
on 20 August 1902 and sold his shop, measuring ,From £80 Week Selling to Run £20M Business
''Courier-Mail (Brisbane)'' 30 July 1953 p.8 accessed 25 July 2011
in the
Victoria Victoria most commonly refers to: * Victoria (Australia), a state of the Commonwealth of Australia * Victoria, British Columbia, provincial capital of British Columbia, Canada * Victoria (mythology), Roman goddess of Victory * Victoria, Seychelle ...
n country town of St James to eldest son George in 1910 for £4500, he then moved to Wilmot, Tasmania (around 30 km south of Ulverstone), where he opened yet another shop.


Business career

George purchased his father's shop in 1910 after having worked in Melbourne and the country for a few years. He took trips to the United States of America and Britain to learn about the American and British methods of retailing. In 1914, with brothers Jim and Arthur and capital of £2000, he opened his first shop in Smith Street, Collingwood with the slogan "Nothing over a shilling", which in the early 1930s became "Nothing over 2/6d" Brother Arthur enlisted with the AIF shortly after Australia joined the "Great War" (
World War I World War I (28 July 1914 11 November 1918), often abbreviated as WWI, was one of the deadliest global conflicts in history. Belligerents included much of Europe, the Russian Empire, the United States, and the Ottoman Empire, with fightin ...
). He was twice wounded and was repatriated in 1916. George enlisted with the 60th Battalion of the AIF in March 1917 and fought in France as a lance corporal. Brothers Jim and David were killed during the conflict. Their uncle Jim helped manage the store during their absences.


Brothers

*James Scouler "Jim" Coles (1 July 1888 – 10 August 1916) was educated at
Geelong College , motto_translation = Thus one goes to the stars , established = , type = Independent, co-educational, day and boarding, Christian school , denomination = in association with the Unitin ...
, helped brother George with his first store, joined the AIF in August 1915, served in France with the ( 2nd Division) 4th Field Artillery Brigade during World War I and was killed in action. *Sir Arthur William "A.W." Coles (6 August 1892 – 14 June 1982) joined the 6th Battalion in August 1914. He was twice wounded in action (at Gallipoli and in France) and was repatriated in 1916. He momentarily displaced George as chairman in 1936 in a coup and was made managing director. He was elected
Lord Mayor of Melbourne This is a list of the mayors and lord mayors of the City of Melbourne, a local government area of Victoria, Australia. Mayors (1842–1902) Lord mayors (1902–1980) The title of "Lord Mayor" was conferred on the position of mayor by Ki ...
in 1938 and re-elected twice. He was appointed to a number of highly public organisations and was knighted in 1960.Barber, Stella M., 'Coles, Sir Arthur William (1892–1982)', Australian Dictionary of Biography, National Centre of Biography, Australian National University, http://adb.anu.edu.au/biography/coles-sir-arthur-william-12334/text22157, accessed 27 July 2011. *David Henry Coles (July 1894 – 20 October 1917) had little to do with the business; he moved to
Wilmot, Tasmania Wilmot is a locality and small rural community in the local government area of Kentish in the North West region of Tasmania. It is located about south-west of the town of Devonport. The 2016 census determined a population of 298 for the sta ...
with his father after George took over the business. He served in Belgium with the ( 4th Division Artillery) 10th Field Artillery Brigade during World War I and died of wounds. *Sir (Kenneth) Frank "K.F." Coles (19 April 1896 – 2 April 1985) was knighted in 1957, henceforth known as "Sir Kenneth". He retired from the board in 1976 *Sir Edgar Barton Coles "E.B." (3 June 1899 – 19 February 1981) first secretary of G. J. Coles Ltd, drove much of the company's expansion and entry into television advertising. He was knighted in 1959. *Sir Norman Cameron "N.C." Coles (17 September 1907 – 24 November 1989) was born to George (senior)'s second wife Ann Cameron, née Topp, in Victoria but was mostly educated in
Tasmania ) , nickname = , image_map = Tasmania in Australia.svg , map_caption = Location of Tasmania in AustraliaCoordinates: , subdivision_type = Country , subdi ...
. He joined G. J. Coles & Coy. Ltd in 1924 and became managing director 1967 – 1975. He was chairman of the board from 1968, and deputy chairman of K-mart (Australia) Ltd. from 1967. He was knighted in 1977.Barnier, Cheryl (Ed.) ''Notable Australians'' Paul Hamlyn Pty, West Australia 1976


Post-war expansion

In 1924 they opened the store at Deva House, Bourke Street, Melbourne. Brothers Edgar, Kenneth and Norman had joined the Company. In 1927 they had nine stores, all in Victoria. In that year they first offered shares to the public. In 1938 G. J. Coles & Co. Ltd. had 86 stores across Australia and 168 in 1953. In 1976 G. J. Coles & Co. Ltd. had 576 stores and a staff of over 36,000 See Coles Group for a fuller history of the company, particularly its later developments.


Other

He was managing director of G. J. Coles & Co from 1923 to 1931, when, after some illness he handed the leadership role to Arthur, but remained as chairman of the board (despite very public opposition to his autocratic style) until 1956. He maintained membership of the board until 1976, when he retired. With his role in the company reduced, he was able to devote his time and energies to philanthropic and political causes. He was on the board of the Alfred Hospital and from 1933 its honorary treasurer. He was an active member of St John's Anglican Church in Toorak. He was an active member of Rotary and president of its Melbourne club in 1934. He helped found the
Institute of Public Affairs The Institute of Public Affairs (IPA) is a conservative non-profit free market public policy think tankAbout the IPA
...
, and was its president in 1965. He expounded on his philosophies in an interview in th
January 1966 issue of their newsletter
With fellow businessmen R. M. Williams and Sam Hordern he helped found the
Equestrian Federation of Australia Equestrian Australia (EA) is the national governing body for equestrian sports in Australia. These sports include the FEI-recognized disciplines of dressage, eventing, show jumping, equestrian vaulting, endurance riding, reining, para-equestria ...
in 1951 to support Australia's 1956 Olympic Games
equestrian The word equestrian is a reference to equestrianism, or horseback riding, derived from Latin ' and ', "horse". Horseback riding (or Riding in British English) Examples of this are: * Equestrian sports *Equestrian order, one of the upper classes i ...
team. Because of
quarantine A quarantine is a restriction on the movement of people, animals and goods which is intended to prevent the spread of disease or pests. It is often used in connection to disease and illness, preventing the movement of those who may have been ...
restrictions, these events were held in Stockholm, Sweden rather than the Olympic host city,
Melbourne Melbourne ( ; Boonwurrung/Woiwurrung: ''Narrm'' or ''Naarm'') is the capital and most populous city of the Australian state of Victoria, and the second-most populous city in both Australia and Oceania. Its name generally refers to a met ...
. He was on the board of the Victorian Hospitals and Charities Commission from 1935. He was on the board of the National Bank. He was an active member of the
Royal Melbourne Golf Club Royal Melbourne Golf Club is a 36-hole golf club in Australia, located in Black Rock, Victoria, a suburb southeast of Melbourne. Its West and East courses are respectively ranked number 1 and 6 in Australia. The West course is ranked in the t ...
and the Peninsula Golf Club (including a four-year term as president), the Athenaeum Club, the
Victoria Racing Club The Victoria Racing Club was founded in 1864. It was formed following the disbanding of the Victoria Turf Club and the Victoria Jockey Club. A legacy passed from the Victoria Turf Club was the annual "race that stops a nation", the Melbourne Cup ...
and the
Melbourne Cricket Club The Melbourne Cricket Club (MCC) is a sports club based in Melbourne, Australia. It was founded in 1838 and is one of the oldest sports clubs in Australia. The MCC is responsible for management and development of the Melbourne Cricket Ground, ...
.


Awards

*appointed a
CBE The Most Excellent Order of the British Empire is a British order of chivalry, rewarding contributions to the arts and sciences, work with charitable and welfare organisations, and public service outside the civil service. It was established o ...
in 1942"Leading Victorians Honoured"
''The Argus (Melbourne)'' 1 January 1942 p. 3; accessed 25 July 2011
* Knighted in 1957. *Australia's National Portrait Gallery (NPG) also hold
portraits
of Sir Arthur, Sir Edgar, Sir Kenneth and Sir Norman by
William Dargie Captain Sir William Alexander Dargie (4 June 1912 – 26 July 2003) was a renowned Australian painter, known especially for his portrait paintings. He won the Archibald Prize, Australia's premier award for portrait artists on eight separa ...
.


References

{{DEFAULTSORT:Coles, George 1885 births 1977 deaths People educated at Launceston Church Grammar School Australian businesspeople in retailing Australian Knights Bachelor Australian company founders Commanders of the Order of the British Empire Place of death missing Businesspeople from Victoria (Australia)