The Info List - General Manager

--- Advertisement ---

A General Manager is an executive who has overall responsibility for managing both the revenue and cost elements of a company's income statement, known as profit & loss (P&L) responsibility. A General Manager usually oversees most or all of the firm's marketing and sales functions as well as the day-to-day operations of the business. Frequently, the General Manager is responsible for effective planning, delegating, coordinating, staffing, organizing, and decision making to attain desirable profit making results for an organization (Sayles 1979).[1] In many cases, the General Manager of a business is given a different formal title or titles. Most corporate managers holding the titles of chief executive officer (CEO) or president, for example, are the General Managers of their respective businesses. More rarely, the chief financial officer (CFO), chief operating officer (COO), or chief marketing officer (CMO) will act as the General Manager of the business but there is level of post between them therefore GM and CEO are different. Depending on the company, individuals with the title managing director, regional vice president, country manager, product manager, branch manager, or segment manager may also have general management responsibilities. In large companies, many vice presidents will have the title of General Manager when they have the full set of responsibility for the function in that particular area of the business and are often titled vice president and General Manager. In technology companies, General Managers are often given to the product manager. In consumer products companies, General Managers are often given the title brand manager or category manager. In professional services firms, the General Manager may hold titles such as managing partner, senior partner, or managing director.


1 Industry-specific usages

1.1 Hotels 1.2 Sports teams

2 See also 3 References

Industry-specific usages[edit] Hotels[edit] Main article: Hotel
Manager In the hotel industry, the General Manager is the head executive responsible for the overall operation of an individual hotel establishment including financial profitability. The General Manager holds ultimate managerial authority over the hotel operation and usually reports directly to a regional vice president, corporate office, and/or hotel ownership/investors. Common duties of a General Manager include but are not limited to hiring and management of an executive team consisting of individual department heads that oversee various hotel departments and functions, budgeting and financial management, creating and enforcing hotel business objectives and goals, sales management, marketing management, revenue management, project management, contract management, handling of emergencies and other major issues involving guests, employees, or the facility, public relations, labor relations, local government relations, maintaining business partnerships, and many additional duties. The extent of duties of an individual hotel General Manager vary significantly depending on the size of the hotel and company organization, for example, General Managers of smaller boutique-type hotels may be directly responsible for additional administrative duties such as accounting, human resources, payroll, purchasing, and other duties that would normally be handled by other subordinate managers or entire departments and divisions in a larger hotel operation. Sports teams[edit] See also: General Manager (American football), General Manager (baseball), General Manager (basketball), and Sports management In most professional sports, the General Manager is the team executive responsible for acquiring the rights to player personnel, negotiating their contracts, and reassigning or dismissing players no longer desired on the team. The General Manager may also have responsibility for hiring the head coach of the team. For many years in U.S. professional sports, coaches often served as General Managers for their teams as well, deciding which players would be kept on the team and which ones dismissed, and even negotiating the terms of their contracts in cooperation with the ownership of the team. In fact, many sports teams in the early years of U.S. professional sports were coached by the owner of the team, so in some cases the same individual served as owner, General Manager and head coach. As the amount of money involved in professional sports increased, many prominent players began to hire agents to negotiate contracts on their behalf. This intensified contract negotiations that resulted, as well to ensure all player contracts are in accordance with these caps, as well as consistent with the desires of the ownership and its ability to pay. General Managers are usually responsible for the selection of players in player drafts and work with the coaching staff and scouts to build a strong team. In sports with developmental or minor leagues, the General Manager is usually the team executive with the overall responsibility for "sending down" and "calling up" players to and from these leagues, although the head coach may also have significant input into these decisions. Some of the most successful sports General Managers have been former players and coaches, while others have backgrounds in ownership and business management. The term is not commonly used in Europe, especially in soccer, where the position of manager or coach is used instead to refer to the managing/coaching position. The position of director of football might be the most similar position on many European football clubs. See also[edit]

Business Manager Hotel
management Hospitality management studies General Manager (restaurant general) Managing Director Sports Illustrated Top 10 GMs/Executives of the Decade (in all sports) (2009) Sporting News Executive of the Year (MLB) NBA Executive of the Year Award NHL General Manager of the Year Award National Lacrosse League GM of the Year Award


Wikiquote has quotations related to: manager

^ Sayles, Leonard (1979). Leadership. New York: McGraw-Hill, Inc. p. 6. ISBN 0-07-055012-3. 

v t e

Corporate titles

Chief officers

Administrative Analytics Audit Brand Business Channel Commercial Chief communications Compliance Content Creative Data Design Digital Diversity Executive (CEO) Experience Financial Human resources Information Information security Innovation Investment Knowledge Learning Legal Marketing Medical Networking Operating Privacy Procurement Product Quality Research Restructuring Revenue Risk Science Security Strategy Sustainability Technology Visionary Web

Senior executives

Chairman Chief managing director Creative director Development director General counsel Executive director Non-executive director President Vice president

Mid-level executives

General manager Divisional manager Regional manager

First-level executives

Departmental manager Manager

Related topics

Board of directors Corporate governance Executive pay Senior management Supervisory board Talent management

v t e



Accessible Adventure Agritourism Alternative Atomic Birth Business Culinary



Archaeological Bookstore Heritage

Militarism heritage



Music Pop-culture



Disaster Domestic Drug Ecotourism


Extreme Factory Tourism Garden Genealogy Geotourism Honeymoon Jihadi Jungle Justice LGBT Medical


Moon Nautical Rail Religious

Christian Halal Kosher

Rural Sacred Safaris Sex

Child sex Female sex

Slum Space Sports Stag party Suicide Sustainable Vacation Volunteer travel War Water Wellness Wildlife

Hospitality industry

Bed and breakfast Boutique hotel Conference and resort hotels Convention center Destination spa Front desk General manager Homestay Hospitality management studies Hospitality services Hostel Hotel Hotel
manager Inn Island resort Motel Referral chain Resort Resort
town Restaurant Seaside resort Ski resort


Campus tour Convention (meeting) Gift shop Grand Tour Holiday (vacation) Hypermobility Package tour Passport Perpetual traveler Road trip Roadside attraction Souvenir Staycation Sunday drive Tour guide Tour operator Tourism
geography Tourism
minister Tourism
region Tourist attraction Tourist gateway Tourist trap Touron Transport Travel Travel
agency Travel
behavior Travel
document Travel
insurance Travel
literature Travel
medicine Travel
survey Travel
technology Travel
warning Travel
website Trip planner Visa Visitor center

Industry organizations, rankings and events

American Bus Association American Hotel
and Lodging Association American Hotel
& Lodging Educational Institute BEST Education Network Caribbean Tourism
Organization Destination marketing organization European Travel
Commission Historical archive on tourism South-East Asian Tourism
Organisation Tourism
Radio Travel
and Tourism
Competitiveness Report Wikivoyage World Tourism
Day World Tourism
Organization World Tourism
rankings World Travel
and Tourism
Council World Travel


Adjectival tourisms Attractions Bibliography Casino hotels Casinos Convention and exhibition centers Hotels Largest hotels in the world Motels Travel
magazines UNESCO Intangible Cultural Heritage Lists World Heritage Sites by country

Category Commons P