Gardenia Foods (S) Pte Ltd. (also known as Gardenia Bakeries or Gardenia) is a Singaporean baked-goods company with presence in

Singapore Singapore (), officially the Republic of Singapore, is a sovereign island country and city-state in maritime Southeast Asia. It lies about one degree of latitude () north of the equator, off the southern tip of the Malay Peninsula, bor ...

Brunei Brunei ( , ), formally Brunei Darussalam ( ms, Negara Brunei Darussalam, Jawi: , ), is a country located on the north coast of the island of Borneo in Southeast Asia. Apart from its South China Sea coast, it is completely surrounded by t ...

Indonesia Indonesia, officially the Republic of Indonesia, is a country in Southeast Asia and Oceania between the Indian and Pacific oceans. It consists of over 17,000 islands, including Sumatra, Java, Sulawesi, and parts of Borneo and New Guine ...

Malaysia Malaysia ( ; ) is a country in Southeast Asia. The federation, federal constitutional monarchy consists of States and federal territories of Malaysia, thirteen states and three federal territories, separated by the South China Sea into two r ...

and the

Philippines The Philippines (; fil, Pilipinas, links=no), officially the Republic of the Philippines ( fil, Republika ng Pilipinas, links=no), * bik, Republika kan Filipinas * ceb, Republika sa Pilipinas * cbk, República de Filipinas * hil, Republ ...

. It is listed on the

Singapore Exchange The Singapore Exchange Limited (SGX) is a Singaporean investment holding company that provides different services related to securities and derivatives trading and others. SGX is also a member of the World Federation of Exchanges and the Asian ...

(SGX) via its parent company, QAF Limited, which also owns Bonjour Bakery, and are headquartered at the Chinatown Complex in

South Bridge Road South Bridge Road () is a major road in Singapore, running south of the Singapore River in Chinatown. It starts at Elgin Bridge and ends at the junction of Neil Road, Tanjong Pagar Road and Maxwell Road. Landmarks *Buddha Tooth Relic Temple ...

History

Gardenia was established by Horatio Sye Slocum, an American who was an employee of

International Executive Service Corps International Executive Service Corps is an international economic development not-for-profit organization with headquarters in Washington, D.C. IESC was founded in 1964 by David Rockefeller, States M. Mead III, Frank Pace, Sol Linowitz, and other ...

and worked with bakeries based in the United States. Gardenia started out as a store bakery in Singapore, but due to demand opened a commercial bakery at Pandan Loop in March 1983. This was followed by a second bakery in June 1993. In 2019, Gardenia stated that its products would be in compliance with the Government of Singapore ban via the Ministry of Health in accordance with the

Health Promotion Board The Health Promotion Board (HPB) is a statutory board under the Ministry of Health of the Government of Singapore. It was established in 2001 to act as the main driver for national health promotion and disease prevention programmes. School ...

(HPB) on hydrogenated oils (PHOs), a major source of artificial

trans fat Trans fat, also called trans-unsaturated fatty acids, or trans fatty acids, is a type of unsaturated fat that naturally occurs in small amounts in meat and milk fat. It became widely produced as an unintentional byproduct in the industrial pr ...

. It also added that all of their products at the time were already PHO-free since the early 2000s prior to the ban, which came into effect in June 2021.

Operations in other countries

Gardenia's operations outside of Singapore is managed by separate subsidiary companies: Gardenia Bakeries (KL) Sdn Bhd (GBKL) in

, Which from 2017 has stakes that are 50 percent-owned by the Padiberas Nasional Berhad, Gardenia Bakeries Philippines, Inc. in the Philippines., and Gardenia Food Industries Sdn Bhd in Brunei. In 2013, they also expand to

market under PT Gardenia Makmur Selaras in Bogor at St. Kapten Nangewer No.9, Nanggewer Mekar,

Cibinong Cibinong ( su, ᮎᮤᮘᮤᮔᮧᮀ) is a district in Bogor Regency, West Java, Indonesia which serves as the Regency's capital. Cibinong District had 363,424 inhabitants at the 2020 Census. The Science Center of Indonesian Institute of Sciences ...

, Bogor,

West Java West Java ( id, Jawa Barat, su, ᮏᮝ ᮊᮥᮜᮧᮔ᮪, romanized ''Jawa Kulon'') is a province of Indonesia on the western part of the island of Java, with its provincial capital in Bandung. West Java is bordered by the province of Banten ...

16912. According to the 2015 annual report of QAF Limited, Andree Halim is the largest shareholder in the Singapore listed bakery firm, which owns the biggest market share in packaged bread in

and the

. Andree is the son of the late

n business tycoon Sudono Salim Liem Sioe Liong, the founder of Salim Group. Lin Kejian, meanwhile, is the son of Andree Halim, essentially the substantial owners of QAF are related to Salim Group. Indomarco Prismatama, a 40% owned unit of PT Indoritel Makmur Internasional Tbk, is the main distributor of PT Gardenia Makmur Selaras in

, which distributes the bread through

Indomaret PT Indomarco Prismatama or Indomaret (short for Indonesia Market Retail) is a chain of retail convenience stores from Indonesia, with over 18,000 stores across Indonesia. It is the first and largest chain of this kind of store in Indonesia. Indom ...

. Gardenia Food Industries has been operating in

since 1972, and is currently the country's top manufacturer and wholesale dealer of bread, buns, cakes and pastries. Gardenia entered the Philippine market in 1997. Its main bread-manufacturing facility in the country is located in Laguna. It operates at least three other facilities: in

Mabalacat Mabalacat, officially the City of Mabalacat ( pam, Lakanbalen ning Mabalacat; fil, Lungsod ng Mabalacat), is a 3rd class component city in the province of Pampanga, Philippines. According to the 2020 census, it has a population of 293,244 people ...

(

Pampanga Pampanga, officially the Province of Pampanga ( pam, Lalawigan ning Pampanga; tl, Lalawigan ng Pampanga ), is a province in the Central Luzon region of the Philippines. Lying on the northern shore of Manila Bay, Pampanga is bordered by Tarlac ...

), Cagayan de Oro and

Cebu Cebu (; ceb, Sugbo), officially the Province of Cebu ( ceb, Lalawigan sa Sugbo; tl, Lalawigan ng Cebu; hil, Kapuroan sang Sugbo), is a province of the Philippines located in the Central Visayas region, and consists of a main island and 16 ...

. Vitabread Food Products Inc. is responsible for the manufacturing of Gardenia products for the

Luzon Luzon (; ) is the largest and most populous island in the Philippines. Located in the northern portion of the Philippines archipelago, it is the economic and political center of the nation, being home to the country's capital city, Manila, as ...

market. Until late 2017, Gardenia expand its operations to the Asian market in

, the

, Australia and China.

References

External links

* {{official website, https://www.gardenia.com.sg
Parent website
Food and drink companies established in 1978 Singaporean companies established in 1978 Bakeries of Singapore Companies listed on the Singapore Exchange Singaporean brands Malaysian brands Philippine brands